Salesforce Review

CRM SOFTWARE

Salesforce is a strong fit for mid-market and enterprise teams that need deep customization, reporting, and ecosystem scale. Starter Suite starts at $25/user/mo, but serious sales ops usually land on Pro ($100), Enterprise ($175), or Unlimited ($350) annual list pricing — before add-ons. Scores reflect first-party research, not hands-on lab testing.

Last updated 2026-08-15Independent editorial review

Starting price
$25.00/user/month
Free plan
No
Free trial
30 days
Best for
Mid-market and enterprise sales orgs needing deep customization and reporting

Visit Salesforce

View pricing

SoftwareGlimpse review

7.8/10

Good

Ease of use5
Pipeline management9
Sales automation9
Email capabilities8
Reporting9
Customization10

How we score →

All features

22 features

Official demos appear only beside high-value features where verified ResearchMedia is linked — not as a generic video gallery.

Contact management
Starter Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Starter Suite
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Pipeline management UI from the Sales Cloud features page.
Screenshot source ↗
Lead management
Starter Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Starter Suite
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Pipeline management UI from the Sales Cloud features page.
Screenshot source ↗
Pipeline management
Starter Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Starter Suite
Advanced Pipeline Management & Deal Insights highlighted from Enterprise.
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
What the demo shows
Salesforce CPQ contracted pricing setup
pricing configuration themes as presented by Salesforce
Source: Official Salesforce
This video is hosted on YouTube
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Official vendor tutorial
How to Set Up Contracted Pricing with Salesforce CPQ
What this shows
Salesforce CPQ contracted pricing setup
pricing configuration themes as presented by Salesforce
• Salesforce CPQ contracted pricing setup
• pricing configuration themes as presented by Salesforce
Deal management
Starter Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Starter Suite
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Pipeline management UI from the Sales Cloud features page.
Screenshot source ↗
Custom pipelines
Starter Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Starter Suite
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
SoftwareGlimpse teaching diagram: how Salesforce pipelines move deals through stages.
Screenshot source ↗
Custom fields
Pro Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Pro Suite
Greater customization called out from Pro Suite.
Included in
– Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Mobile app
Starter Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Starter Suite
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Email sync
Starter Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Starter Suite
Starter lists AI automatic sync of emails, events, and contacts; Gmail/Outlook email integration also listed.
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Activity / email capture UI from official Sales Cloud features.
Screenshot source ↗
Email tracking
Starter Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Starter Suite
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Activity / email capture UI from official Sales Cloud features.
Screenshot source ↗
Email sequences
Unlimited
SoftwareGlimpse assessment: Plan-dependent
What it supports
Entry point: Unlimited
Sales Engagement called out on Unlimited.
Limitations
May require a higher plan than the entry tier
Included in
– Starter Suite
– Pro Suite
– Enterprise
✓ Unlimited
Activity / email capture UI from official Sales Cloud features.
Screenshot source ↗
Workflow automation
Starter Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Starter Suite
Built-in Sales Flows from Starter; greater automation from Pro Suite.
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
What the demo shows
Sales Cloud Engage overview
seller engagement surfaces as presented by Salesforce
Source: Official Salesforce
This video is hosted on YouTube
This content is hosted by YouTube. The player loads only after you allow marketing cookies.
Official vendor video
Sales Cloud - Sales Cloud Engage
What this shows
Sales Cloud Engage overview
seller engagement surfaces as presented by Salesforce
• Sales Cloud Engage overview
• seller engagement surfaces as presented by Salesforce
Sales automation
Starter Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Starter Suite
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
What the demo shows
Sales Cloud Einstein demo surfaces
AI-assisted selling themes as presented by Salesforce
Source: Official Salesforce
This video is hosted on YouTube
This content is hosted by YouTube. The player loads only after you allow marketing cookies.
Official vendor video
Sales Cloud Einstein Demo | Salesforce
What this shows
Sales Cloud Einstein demo surfaces
AI-assisted selling themes as presented by Salesforce
• Sales Cloud Einstein demo surfaces
• AI-assisted selling themes as presented by Salesforce
Reporting
Starter Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Starter Suite
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Reports and dashboards UI from official Sales Cloud features.
Screenshot source ↗
Forecasting
Pro Suite
SoftwareGlimpse assessment: Plan-dependent
What it supports
Entry point: Pro Suite
Sales Quoting and Forecasting from Pro Suite.
Limitations
May require a higher plan than the entry tier
Included in
– Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Forecast management UI from official Sales Cloud features.
Screenshot source ↗
Lead scoring
Starter Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Starter Suite
Built-in Sales Flows and Lead Routing on Starter.
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Lead management UI from official Sales Cloud features.
Screenshot source ↗
AI assistance
Starter Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Starter Suite
Agentforce messaging across Sales Cloud; Conversation Intelligence / Predictive AI deepen on Enterprise/Unlimited.
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Data enrichment
Starter Suite
SoftwareGlimpse assessment: Limited
What it supports
Available with noted limits in current research
Entry point: Starter Suite
Limited Data Cloud / Foundations credits noted; additional credits for purchase.
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Prospecting
Starter Suite
SoftwareGlimpse assessment: Add-on
What it supports
Entry point: Starter Suite
Related sales add-ons available; not claimed as core Starter inclusion.
Limitations
May require an add-on or separate purchase
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Meeting scheduling
Starter Suite
SoftwareGlimpse assessment: Limited
What it supports
Available with noted limits in current research
Entry point: Starter Suite
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Call functionality
Enterprise
SoftwareGlimpse assessment: Plan-dependent
What it supports
Entry point: Enterprise
Conversation Intelligence highlighted from Enterprise.
Limitations
May require a higher plan than the entry tier
Included in
– Starter Suite
– Pro Suite
✓ Enterprise
✓ Unlimited
Integrations
Starter Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Starter Suite
AgentExchange (formerly AppExchange), Slack, and partner ecosystem.
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Email campaigns
Starter Suite
SoftwareGlimpse assessment: Strong
What it supports
Listed as available in product packaging
Entry point: Starter Suite
Dynamic Email Marketing and Analytics listed on Starter Suite.
Included in
✓ Starter Suite
✓ Pro Suite
✓ Enterprise
✓ Unlimited
Activity / email capture UI from official Sales Cloud features.
Screenshot source ↗

Filter features

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Salesforce feature summary

Total features: 22
Features with demo: 3
In Starter Suite: 18
In Pro Suite: 20
In Enterprise: 21
In Unlimited: 22

Top strengths

Enterprise-grade customization, API flexibility, and sandbox/developer depth on upper editions
Strong pipeline, opportunity, forecasting, and reporting ladder across Pro/Enterprise/Unlimited
Broad ecosystem via AgentExchange (formerly AppExchange), Slack, and partner network
Documented Agentforce AI and automation story across Sales Cloud
Clear published USD edition ladder from Starter Suite through Unlimited

Quick facts

Starting price: $25.00/user/month
Free plan: No
Free trial: 30 days
Best for: Mid-market and enterprise sales orgs needing deep customization and reporting
Company size: Mid-market → Enterprise
Company: Salesforce

View full Salesforce profile →

View pricing

All features

Contact management

Lead management

Pipeline management

How to Set Up Contracted Pricing with Salesforce CPQ

What this shows

Deal management

Custom pipelines

Custom fields

Mobile app

Email sync

Email tracking

Email sequences

Workflow automation

Sales Cloud - Sales Cloud Engage

What this shows

Sales automation

Sales Cloud Einstein Demo | Salesforce

What this shows

Reporting

Forecasting

Lead scoring

AI assistance

Data enrichment

Prospecting

Meeting scheduling

Call functionality

Integrations

Email campaigns