Insightly vs SAP Customer Experience
Insightly fits insightly fits many small-business crm evaluations; SAP Customer Experience fits enterprise customer experience and sales cloud for sap-centric organizations needing crm aligned with sap erp.

Insightly
CRM plus project management for service-oriented SMBs, with automation and AI on higher plans.
Best for
- • Insightly fits many small-business CRM evaluations
- • Insightly is evaluated here as a CRM/sales tool
- • Insightly combines CRM and project management for service-oriented SMB teams
Starting from $29.00/user/mo
No free plan
VS
Our verdict
There is no universal winner between Insightly and SAP Customer Experience. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Insightly is better for
- ✓ Ease of use
- ✓ Administration
- ✓ Value for money
SAP Customer Experience is better for
- ✓ Pipeline management
- ✓ Sales automation
- ✓ Email capabilities
- ✓ Reporting
Choose Insightly if: Insightly fits many small-business CRM evaluations
Choose SAP Customer Experience if: Enterprise customer experience and sales cloud for SAP-centric organizations needing CRM aligned with SAP ERP

SAP Customer Experience
SAP Customer Experience / Sales Cloud; custom enterprise quote only.
Best for
- • Enterprise customer experience and sales cloud for SAP-centric organizations needing CRM aligned with SAP ERP
No free plan
Quick verdict
Start here — then dig into the evidence below.
Choose Insightly if…
- Insightly fits many small-business CRM evaluations
- Insightly is evaluated here as a CRM/sales tool
- Insightly combines CRM and project management for service-oriented SMB teams
- You prioritize ease of use
Choose SAP Customer Experience if…
- Enterprise customer experience and sales cloud for SAP-centric organizations needing CRM aligned with SAP ERP
- You prioritize pipeline management
- You prioritize sales automation
- You prioritize email capabilities
Overall recommendation
There is no universal winner between Insightly and SAP Customer Experience. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Key trade-off
Insightly trades toward ease of use; SAP Customer Experience trades toward pipeline management.
Winner by category
Only dimensions with researched evidence for this pair.
| Dimension | Winner | Why |
|---|---|---|
| Ease of use | Insightly wins | Insightly leads on ease of use (7/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Sales | SAP Customer Experience wins | SAP Customer Experience leads on pipeline management (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Automation | SAP Customer Experience wins | SAP Customer Experience leads on sales automation (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Email capabilities | SAP Customer Experience wins | Stronger coverage across email sync, email tracking, email sequences, call functionality. editorial scores are close (6/10 vs 6/10). |
| Reporting | SAP Customer Experience wins | SAP Customer Experience leads on reporting (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Customization | SAP Customer Experience wins | SAP Customer Experience leads on customization (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Integrations | SAP Customer Experience wins | SAP Customer Experience leads on integrations (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Administration | Insightly wins | Insightly leads on administration (7/10 vs 4/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Enterprise suitability | SAP Customer Experience wins | SAP Customer Experience leads on scalability (7/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Value | Insightly wins | Insightly leads on value for money (8/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
Side-by-side feature matrix
Normalized availability from product research — empty rows are not shown.
Core CRM
| Feature | Insightly | SAP Customer Experience |
|---|---|---|
| Contact management | Strong | Strong |
| Lead management | Strong | Strong |
| Pipeline management | Strong | Strong |
| Deal management | Strong | Strong |
Sales engagement
| Feature | Insightly | SAP Customer Experience |
|---|---|---|
| Email sync | Strong | Strong |
| Email tracking | Not evidenced | Moderate |
| Workflow automation | Strong | Strong |
| Sales automation | Strong | Strong |
Reporting
| Feature | Insightly | SAP Customer Experience |
|---|---|---|
| Reporting | Strong | Strong |
| Forecasting | Moderate | Not evidenced |
Platform
| Feature | Insightly | SAP Customer Experience |
|---|---|---|
| Integrations | Strong | Strong |
| Custom fields | Strong | Strong |
| Custom pipelines | Strong | Strong |
| Mobile app | Strong | Strong |
| AI assistance | Moderate | Strong |
Pricing comparison
Pricing evidence last checked Aug 14, 2026.
Insightly
From $29.00/user/mo
- Plus$29.00/user/mo
- Professional$49.00/user/mo
- Enterprise$99.00/user/mo
SAP Customer Experience
- EnterpriseCustom
Seat-count estimates
Labeled estimates from verified starting per-seat pricing — not invoices.
| Seats | Insightly | SAP Customer Experience |
|---|---|---|
| 5 | ~$145.00/mo (Plus × 5) | — |
| 10 | ~$290.00/mo (Plus × 10) | — |
| 25 | ~$725.00/mo (Plus × 25) | — |
| 50 | ~$1,450.00/mo (Plus × 50) | — |
Estimate from verified starting per-seat pricing — actual total depends on plan, annual discounts, and add-ons.
Pricing notes use verified research when available for Insightly and SAP Customer Experience. Confirm live vendor pricing before buying.
Best for
Scenario picks from researched strengths — not a universal ranking.
- → Insightly
Best for ease of use
Insightly leads on ease of use (7/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Insightly
Best for administration
Insightly leads on administration (7/10 vs 4/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Insightly
Best for value for money
Insightly leads on value for money (8/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → SAP Customer Experience
Best for pipeline management
SAP Customer Experience leads on pipeline management (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → SAP Customer Experience
Best for sales automation
SAP Customer Experience leads on sales automation (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → SAP Customer Experience
Best for email capabilities
Stronger coverage across email sync, email tracking, email sequences, call functionality. editorial scores are close (6/10 vs 6/10).
The differences that actually matter
Pair-specific analysis for Insightly vs SAP Customer Experience — not generic category copy.
Pipeline management
SAP Customer Experience aheadOn pipeline management, SAP Customer Experience is ahead. Insightly: Trails SAP Customer Experience on this criterion. SAP Customer Experience: SAP Customer Experience leads on pipeline management (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.. Feature evidence also diverges on AI assistance (Insightly: Moderate; SAP Customer Experience: Strong).
Email capabilities
SAP Customer Experience aheadOn email capabilities, SAP Customer Experience is ahead. Insightly: Trails SAP Customer Experience on this criterion. SAP Customer Experience: Stronger coverage across email sync, email tracking, email sequences, call functionality. editorial scores are close (6/10 vs 6/10)..
Sales automation
SAP Customer Experience aheadOn sales automation, SAP Customer Experience is ahead. Insightly: Trails SAP Customer Experience on this criterion. SAP Customer Experience: SAP Customer Experience leads on sales automation (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing..
Reporting
SAP Customer Experience aheadOn reporting, SAP Customer Experience is ahead. Insightly: Trails SAP Customer Experience on this criterion. SAP Customer Experience: SAP Customer Experience leads on reporting (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing..
Value for money
Insightly aheadOn value for money, Insightly is ahead. Insightly: Insightly leads on value for money (8/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.. SAP Customer Experience: Trails Insightly on this criterion.
Pros and cons
Product-specific for this pair — derived from researched outcomes and editorial notes.
Insightly
Pros
- Stronger on ease of use
- Stronger on administration
- Stronger on value for money
Cons
- Trails on pipeline management
- Trails on sales automation
- Trails on email capabilities
SAP Customer Experience
Pros
- Stronger on pipeline management
- Stronger on sales automation
- Stronger on email capabilities
- Stronger on reporting
Cons
- Trails on ease of use
- Trails on administration
- Trails on value for money
Implementation & learning curve
Based on researched setup / ease criteria for this pair.
Insightly
- Stronger on ease of use: Insightly leads on ease of use (7/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- Stronger on administration: Insightly leads on administration (7/10 vs 4/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
SAP Customer Experience
- Trails on ease of use relative to Insightly
- Trails on administration relative to Insightly
Integrations
Overlaps and exclusives from product integration data when available.
Insightly: Strong. SAP Customer Experience: Strong.
Who should not choose each product
Decision quality improves when we say who should walk away.
Don't choose Insightly if…
- You need SAP Customer Experience's stronger pipeline management more than Insightly's strengths
- You need SAP Customer Experience's stronger sales automation more than Insightly's strengths
- You need SAP Customer Experience's stronger email capabilities more than Insightly's strengths
- Your primary fit looks closer to: Enterprise customer experience and sales cloud for SAP-centric organizations needing CRM aligned with SAP ERP
Don't choose SAP Customer Experience if…
- You need Insightly's stronger ease of use more than SAP Customer Experience's strengths
- You need Insightly's stronger administration more than SAP Customer Experience's strengths
- You need Insightly's stronger value for money more than SAP Customer Experience's strengths
- Your primary fit looks closer to: Insightly fits many small-business CRM evaluations
Alternatives worth considering
When neither product is the right fit.
AI-powered customer platform with free forever CRM, plus paid Smart CRM seats and Sales/Marketing/Service hubs for growing teams.
Pipeline-first sales CRM for visual deal management, activity-based selling, and growing sales teams.
Small-business CRM with pipelines, marketing add-ons, and AI assistance on a clear per-user ladder.
Final verdict
Scenario-level close — not a repeat of the intro.
Insightly wins when…
Insightly fits many small-business CRM evaluations
SAP Customer Experience wins when…
Enterprise customer experience and sales cloud for SAP-centric organizations needing CRM aligned with SAP ERP
- Best for ease of useInsightly
- Best for administrationInsightly
- Best for value for moneyInsightly
- Best for pipeline managementSAP Customer Experience
Which one should you choose?
Choose Insightly if:
- Insightly fits many small-business CRM evaluations
- Insightly is evaluated here as a CRM/sales tool
- Insightly combines CRM and project management for service-oriented SMB teams
Choose SAP Customer Experience if:
- Enterprise customer experience and sales cloud for SAP-centric organizations needing CRM aligned with SAP ERP
Product screenshots
Real product UI from our media library — no placeholders.
Insightly
FAQ
- Is Insightly better than SAP Customer Experience?
- There is no universal winner between Insightly and SAP Customer Experience. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
- Which is easier to use?
- Insightly leads on ease of use (7/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- Which CRM fits which team?
- Insightly: Insightly fits many small-business CRM evaluations SAP Customer Experience: Enterprise customer experience and sales cloud for SAP-centric organizations needing CRM aligned with SAP ERP
- Which is stronger for sales automation?
- SAP Customer Experience leads on sales automation (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- Does Insightly or SAP Customer Experience have a free plan?
- Insightly: No free plan. SAP Customer Experience: No free plan.
- How does Insightly vs SAP Customer Experience pricing compare?
- Insightly starts from $29.00/user/mo. Confirm live vendor pricing before purchasing.
- How did SoftwareGlimpse compare these products?
- We map both products to the same category criteria, then evaluate trade-offs using verified product, pricing and feature evidence. Affiliate relationships never change outcomes.
- reviewInsightly review
- reviewSAP Customer Experience review
- pricingInsightly pricing
- pricingSAP Customer Experience pricing
- alternativeHubSpot alternative
- alternativePipedrive alternative
- alternativeKeap alternative
- guideWhat Is CRM Software? A Complete Beginner’s Guide
- guideHow CRM Software Works: Records, Pipelines & Activity
- guideTypes of CRM Software: Operational, Suites & Sales CRM Shapes
- categoryCRM hub
- finderFind My CRM
- calculatorCost calculator
Related comparisons
Alternatives to consider

HubSpot
AI-powered customer platform with free forever CRM, plus paid Smart CRM seats and Sales/Marketing/Service hubs for growing teams.

Pipedrive
Pipeline-first sales CRM for visual deal management, activity-based selling, and growing sales teams.

Keap

Nutshell
Small-business CRM with pipelines, marketing add-ons, and AI assistance on a clear per-user ladder.
Still deciding between Insightly and SAP Customer Experience?
Use Find My CRM for a shortlist matched to your priorities, or build another side-by-side comparison.
- Independent criterion outcomes
- No invented scores or prices
- Affiliate links never change winners
Some visit links may be affiliate links — we may earn a commission at no extra cost to you. Comparison outcomes are never based on commission.
Part of CRM Software hub · Software comparisons
Try a decision tool
Interactive helpers use recommendation criteria — affiliate status never changes outcomes.



