Insightly vs SAP Customer Experience
Compare Insightly and SAP Customer Experience on features, pricing, and buyer fit using the same researched criteria.

Insightly
CRM plus project management for service-oriented SMBs, with automation and AI on higher plans.
Best for
- • Insightly fits many small-business CRM evaluations
- • Insightly is evaluated here as a CRM/sales tool
- • Insightly combines CRM and project management for service-oriented SMB teams.
Starting from $29.00/user/mo
No free plan
VS
Our verdict
There is no universal winner between Insightly and SAP Customer Experience. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Insightly is better for
- ✓ Ease of use
- ✓ Administration
- ✓ Value for money
SAP Customer Experience is better for
- ✓ Pipeline management
- ✓ Sales automation
- ✓ Email capabilities
- ✓ Reporting
Choose Insightly if: Insightly fits many small-business CRM evaluations
Choose SAP Customer Experience if: Enterprise customer experience and sales cloud for SAP-centric organizations needing CRM aligned with SAP ERP.

SAP Customer Experience
SAP Customer Experience / Sales Cloud; custom enterprise quote only.
Best for
- • Enterprise customer experience and sales cloud for SAP-centric organizations needing CRM aligned with SAP ERP.
No free plan
Insightly vs SAP Customer Experience at a glance
Criterion-level leaders from verified research.
Scorecard preview
Criterion leaders based on verified research — open the Scorecard tab for evidence detail.
- Ease of useInsightly
Insightly
SAP Customer Experience
- Pipeline managementSAP Customer Experience
Insightly
SAP Customer Experience
- Sales automationSAP Customer Experience
Insightly
SAP Customer Experience
- Email capabilitiesSAP Customer Experience
Insightly
SAP Customer Experience
- ReportingSAP Customer Experience
Insightly
SAP Customer Experience
Which CRM is better for you?
Quick picks based on fit — not a universal ranking.
- → Insightly
Best for ease of use
Insightly leads on ease of use (7/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Insightly
Best for administration
Insightly leads on administration (7/10 vs 4/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Insightly
Best for value for money
Insightly leads on value for money (8/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → SAP Customer Experience
Best for pipeline management
SAP Customer Experience leads on pipeline management (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → SAP Customer Experience
Best for sales automation
SAP Customer Experience leads on sales automation (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → SAP Customer Experience
Best for email capabilities
Stronger coverage across email sync, email tracking, email sequences, call functionality. editorial scores are close (6/10 vs 6/10).
The biggest differences
Where the products diverge most clearly on verified criteria.
Pipeline management
SAP Customer Experience winsInsightly
Trails SAP Customer Experience on this criterion
SAP Customer Experience
SAP Customer Experience leads on pipeline management (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Email capabilities
SAP Customer Experience winsInsightly
Trails SAP Customer Experience on this criterion
SAP Customer Experience
Stronger coverage across email sync, email tracking, email sequences, call functionality. editorial scores are close (6/10 vs 6/10).
Sales automation
SAP Customer Experience winsInsightly
Trails SAP Customer Experience on this criterion
SAP Customer Experience
SAP Customer Experience leads on sales automation (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Reporting
SAP Customer Experience winsInsightly
Trails SAP Customer Experience on this criterion
SAP Customer Experience
SAP Customer Experience leads on reporting (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Value for money
Insightly winsInsightly
Insightly leads on value for money (8/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
SAP Customer Experience
Trails Insightly on this criterion
Which should you choose?
Choose Insightly if
- Insightly fits many small-business CRM evaluations
- Insightly is evaluated here as a CRM/sales tool
- Insightly combines CRM and project management for service-oriented SMB teams.
Choose SAP Customer Experience if
- Enterprise customer experience and sales cloud for SAP-centric organizations needing CRM aligned with SAP ERP.
Related comparisons
Alternatives to consider

HubSpot
CRM platform with free core CRM plus Sales, Marketing, Service, and Content Hubs for growing teams.

Pipedrive
Pipeline-first sales CRM for visual deal management, activity-based selling, and growing sales teams.

Keap

Nutshell
Small-business CRM with pipelines, marketing add-ons, and AI assistance on a clear per-user ladder.
How we compare
A short look at the comparison process. Full methodology
1
Collect
Collect official product information, pricing, and product evidence.
2
Normalize
Map evidence to the same category evaluation criteria for both products.
3
Compare
Evaluate both products against identical criteria — ties and depends are allowed.
4
Explain
Show why each product wins, loses, or ties, with evidence behind the outcome.
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- Independent criterion outcomes
- No invented scores or prices
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