Insightly vs Pipeline CRM
Compare Insightly and Pipeline CRM on features, pricing, and buyer fit using the same researched criteria.
Insightly
CRM plus project management for service-oriented SMBs, with automation and AI on higher plans.
Best for
- • Insightly fits many small-business CRM evaluations
- • Insightly is evaluated here as a CRM/sales tool
- • Insightly combines CRM and project management for service-oriented SMB teams.
Starting from $29.00/user/mo
No free plan
VS
Our verdict
There is no universal winner between Insightly and Pipeline CRM. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Insightly is better for
- ✓ Customization
- ✓ Integrations
- ✓ Scalability
Pipeline CRM is better for
- ✓ Ease of use
- ✓ Pipeline management
- ✓ Email capabilities
- ✓ Reporting
Tie
- • Sales automation
Choose Insightly if: Insightly fits many small-business CRM evaluations
Choose Pipeline CRM if: Sales-focused Pipeline CRM with Start, Develop, and Grow per-user plans (formerly PipelineDeals / Pipeline Pro)
Pipeline CRM
Sales pipeline CRM (Pipeline Pro/PipelineDeals); Start from $25/user/mo annual through Grow $49.
Best for
- • Sales-focused Pipeline CRM with Start, Develop, and Grow per-user plans (formerly PipelineDeals / Pipeline Pro)
- • Straightforward sales CRM centered on pipeline visibility, deal tracking, and sales team execution.
Starting from $25.00/user/mo
No free plan
Insightly vs Pipeline CRM at a glance
Criterion-level leaders from verified research.
Scorecard preview
Criterion leaders based on verified research — open the Scorecard tab for evidence detail.
- Ease of usePipeline CRM
Insightly
Pipeline CRM
- Pipeline managementPipeline CRM
Insightly
Pipeline CRM
- Sales automationTie
Insightly
Pipeline CRM
- Email capabilitiesPipeline CRM
Insightly
Pipeline CRM
- ReportingPipeline CRM
Insightly
Pipeline CRM
Which CRM is better for you?
Quick picks based on fit — not a universal ranking.
- → Insightly
Best for customization
Insightly leads on customization (7/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Insightly
Best for integrations
Insightly leads on integrations (7/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Insightly
Best for scalability
Insightly leads on scalability (7/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Pipeline CRM
Best for ease of use
Pipeline CRM leads on ease of use (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Pipeline CRM
Best for pipeline management
Pipeline CRM leads on pipeline management (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Pipeline CRM
Best for email capabilities
Pipeline CRM leads on email capabilities (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
The biggest differences
Where the products diverge most clearly on verified criteria.
Pipeline management
Pipeline CRM winsInsightly
Trails Pipeline CRM on this criterion
Pipeline CRM
Pipeline CRM leads on pipeline management (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Email capabilities
Pipeline CRM winsInsightly
Trails Pipeline CRM on this criterion
Pipeline CRM
Pipeline CRM leads on email capabilities (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Sales automation
TieInsightly
Insightly and Pipeline CRM are close on sales automation (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Pipeline CRM
Insightly and Pipeline CRM are close on sales automation (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Reporting
Pipeline CRM winsInsightly
Trails Pipeline CRM on this criterion
Pipeline CRM
Pipeline CRM leads on reporting (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Value for money
DependsInsightly
Insightly researched starting price $29/user/mo vs Pipeline CRM $25/user/mo. Better value depends on which features you need on that plan.
Pipeline CRM
Insightly researched starting price $29/user/mo vs Pipeline CRM $25/user/mo. Better value depends on which features you need on that plan.
Which should you choose?
Choose Insightly if
- Insightly fits many small-business CRM evaluations
- Insightly is evaluated here as a CRM/sales tool
- Insightly combines CRM and project management for service-oriented SMB teams.
Choose Pipeline CRM if
- Sales-focused Pipeline CRM with Start, Develop, and Grow per-user plans (formerly PipelineDeals / Pipeline Pro)
- Straightforward sales CRM centered on pipeline visibility, deal tracking, and sales team execution.
Related comparisons
Alternatives to consider
HubSpot
CRM platform with free core CRM plus Sales, Marketing, Service, and Content Hubs for growing teams.
Pipedrive
Pipeline-first sales CRM for visual deal management, activity-based selling, and growing sales teams.
Keap
Nutshell
Small-business CRM with pipelines, marketing add-ons, and AI assistance on a clear per-user ladder.
How we compare
A short look at the comparison process. Full methodology
1
Collect
Collect official product information, pricing, and product evidence.
2
Normalize
Map evidence to the same category evaluation criteria for both products.
3
Compare
Evaluate both products against identical criteria — ties and depends are allowed.
4
Explain
Show why each product wins, loses, or ties, with evidence behind the outcome.
Still deciding between Insightly and Pipeline CRM?
Use Find My CRM for a shortlist matched to your priorities, or build another side-by-side comparison.
- Independent criterion outcomes
- No invented scores or prices
- Affiliate links never change winners
Some visit links may be affiliate links — we may earn a commission at no extra cost to you. Comparison outcomes are never based on commission.