SoftwareGlimpse

Brevo vs Constant Contact

Compare Brevo and Constant Contact on features, pricing, and buyer fit using the same researched criteria.

Independently recommendedLast updated Aug 18, 20265 evidence sourcesHow we compare
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Brevo logo

Brevo

7.5/10

Multi-channel email marketing with send-based pricing, a generous free plan, and CRM-lite tools — formerly Sendinblue.

Best for

  • SMBs wanting send-based email pricing with a generous free plan
  • EU/SMB buyers comparing multi-channel email + SMS/chat stacks
  • Teams with large contact databases but moderate monthly send volume

Starting from $9.00/user/mo

Free plan available

VS

Our verdict

Our verdict

No universal winner

There is no universal winner between Brevo and Constant Contact. Choose Brevo when SMBs wanting send-based email pricing with a generous free plan. Choose Constant Contact when Local SMBs and nonprofits needing brand-familiar email marketing. Criterion scores come from approved SoftwareGlimpse editorial assessments and first-party research — not hands-on lab testing.

Brevo is better for

  • Automation
  • Segmentation
  • Landing pages
  • AI features

Tie

  • Templates
  • Analytics
  • Integrations

Choose Brevo if: SMBs wanting send-based email pricing with a generous free plan

Choose Constant Contact if: Local SMBs and nonprofits needing brand-familiar email marketing

See detailed comparison ↓
Constant Contact logo

Constant Contact

6.5/10

SMB and local-business email marketing with event tools and brand recognition across North America.

Best for

  • Local SMBs and nonprofits needing brand-familiar email marketing
  • Teams running events alongside email campaigns
  • Buyers who value phone/support culture and NA brand recognition

Starting from $12.00/user/mo

No free plan

Brevo vs Constant Contact at a glance

Criterion-level leaders from verified research.

Full scorecard →

Scorecard preview

Criterion leaders based on verified research — open the Scorecard tab for evidence detail.

  • Starting pricingDepends

    Brevo

    Constant Contact

  • Contact / subscriber limitsDepends

    Brevo

    Constant Contact

  • Email send limitsDepends

    Brevo

    Constant Contact

  • AutomationBrevo

    Brevo

    Constant Contact

  • TemplatesTie

    Brevo

    Constant Contact

Which email marketing is better for you?

Quick picks based on fit — not a universal ranking.

  • Brevo

    Best for automation

    Brevo leads on automation (8/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • Brevo

    Best for segmentation

    Brevo leads on segmentation (7/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • Brevo

    Best for landing pages

    Stronger landing pages availability

The biggest differences

Where the products diverge most clearly on verified criteria.

  • Starting pricing

    Depends

    Brevo

    Brevo researched starting price from $9/mo; a free plan is researched; Constant Contact researched starting price from $12/mo. Contact-based packaging can change the real TCO.

    Constant Contact

    Brevo researched starting price from $9/mo; a free plan is researched; Constant Contact researched starting price from $12/mo. Contact-based packaging can change the real TCO.

  • Automation

    Brevo wins

    Brevo

    Brevo leads on automation (8/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Constant Contact

    Trails Brevo on this criterion

  • Segmentation

    Brevo wins

    Brevo

    Brevo leads on segmentation (7/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Constant Contact

    Trails Brevo on this criterion

  • Analytics

    Tie

    Brevo

    Brevo and Constant Contact are close on analytics (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Constant Contact

    Brevo and Constant Contact are close on analytics (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • Templates

    Tie

    Brevo

    Brevo and Constant Contact are close on templates (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Constant Contact

    Brevo and Constant Contact are close on templates (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

Which should you choose?

Choose Brevo if

  • SMBs wanting send-based email pricing with a generous free plan
  • EU/SMB buyers comparing multi-channel email + SMS/chat stacks
  • Teams with large contact databases but moderate monthly send volume

Choose Constant Contact if

  • Local SMBs and nonprofits needing brand-familiar email marketing
  • Teams running events alongside email campaigns
  • Buyers who value phone/support culture and NA brand recognition

How we compare

A short look at the comparison process. Full methodology

  1. 1

    Collect

    Collect official product information, pricing, and product evidence.

  2. 2

    Normalize

    Map evidence to the same category evaluation criteria for both products.

  3. 3

    Compare

    Evaluate both products against identical criteria — ties and depends are allowed.

  4. 4

    Explain

    Show why each product wins, loses, or ties, with evidence behind the outcome.

Still deciding between Brevo and Constant Contact?

Use Best email marketing software for a shortlist matched to your priorities, or build another side-by-side comparison.

  • Independent criterion outcomes
  • No invented scores or prices
  • Affiliate links never change winners

Some visit links may be affiliate links — we may earn a commission at no extra cost to you. Comparison outcomes are never based on commission.

Affiliate disclosure: some links may be affiliate links. We may earn a commission at no extra cost to you. Rankings and scores are never based on commission. Full disclosure

Methodology disclosure: scores and recommendations follow SoftwareGlimpse evaluation criteria (version 1.0.0). Affiliate relationships do not determine rankings.

How we recommend: product claims are tied to recorded research where available.

AI-assisted disclosure: drafts may be AI-assisted from approved facts and assessments. Humans approve publishable editorial judgments. AI does not invent live prices or claim hands-on testing.