SoftwareGlimpse

Brevo vs GetResponse

Compare Brevo and GetResponse on features, pricing, and buyer fit using the same researched criteria.

Independently recommendedLast updated Aug 18, 20266 evidence sources4 screenshotsHow we compare
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Brevo logo

Brevo

7.5/10

Multi-channel email marketing with send-based pricing, a generous free plan, and CRM-lite tools — formerly Sendinblue.

Best for

  • • SMBs wanting send-based email pricing with a generous free plan
  • • EU/SMB buyers comparing multi-channel email + SMS/chat stacks
  • • Teams with large contact databases but moderate monthly send volume

Starting from $9.00/user/mo

Free plan available

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VS

Our verdict

Our verdict

No universal winner

There is no universal winner between Brevo and GetResponse. Choose Brevo when SMBs wanting send-based email pricing with a generous free plan. Choose GetResponse when SMBs wanting email + automation + landing pages in one stack. Criterion scores come from approved SoftwareGlimpse editorial assessments and first-party research — not hands-on lab testing.

GetResponse is better for

  • ✓ Templates

Tie

  • • Automation
  • • Segmentation
  • • Landing pages

Choose Brevo if: SMBs wanting send-based email pricing with a generous free plan

Choose GetResponse if: SMBs wanting email + automation + landing pages in one stack

See detailed comparison ↓
GetResponse logo

GetResponse

7.5/10

AI email, automation, landing pages & funnels with a forever-free tier and paid contact-based plans.

Best for

  • • SMBs wanting email + automation + landing pages in one stack
  • • Ecommerce needing cart recovery and promo tools (Marketer+)
  • • Creators monetizing courses/webinars/newsletters (Creator)

Starting from $19.00/user/mo

Free plan available

Visit GetResponse
Read review

Brevo vs GetResponse at a glance

Criterion-level leaders from verified research.

Full scorecard →

Scorecard preview

Criterion leaders based on verified research — open the Scorecard tab for evidence detail.

  • Starting pricingDepends

    Brevo

    GetResponse

  • Contact / subscriber limitsDepends

    Brevo

    GetResponse

  • Email send limitsDepends

    Brevo

    GetResponse

  • AutomationTie

    Brevo

    GetResponse

  • TemplatesGetResponse

    Brevo

    GetResponse

Which email marketing is better for you?

Quick picks based on fit — not a universal ranking.

  • → GetResponse

    Best for templates

    GetResponse leads on templates (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

The biggest differences

Where the products diverge most clearly on verified criteria.

  • Starting pricing

    Depends

    Brevo

    Brevo researched starting price from $9/mo; a free plan is researched; GetResponse researched starting price from $19/mo; a free plan is researched. Contact-based packaging can change the real TCO.

    GetResponse

    Brevo researched starting price from $9/mo; a free plan is researched; GetResponse researched starting price from $19/mo; a free plan is researched. Contact-based packaging can change the real TCO.

  • Automation

    Tie

    Brevo

    Brevo and GetResponse are close on automation (8/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    GetResponse

    Brevo and GetResponse are close on automation (8/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • Segmentation

    Tie

    Brevo

    Brevo and GetResponse are close on segmentation (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    GetResponse

    Brevo and GetResponse are close on segmentation (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • Analytics

    Tie

    Brevo

    Brevo and GetResponse are close on analytics (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    GetResponse

    Brevo and GetResponse are close on analytics (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • Templates

    GetResponse wins

    Brevo

    Trails GetResponse on this criterion

    GetResponse

    GetResponse leads on templates (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

Which should you choose?

Choose Brevo if

  • SMBs wanting send-based email pricing with a generous free plan
  • EU/SMB buyers comparing multi-channel email + SMS/chat stacks
  • Teams with large contact databases but moderate monthly send volume

Choose GetResponse if

  • SMBs wanting email + automation + landing pages in one stack
  • Ecommerce needing cart recovery and promo tools (Marketer+)
  • Creators monetizing courses/webinars/newsletters (Creator)

How we compare

A short look at the comparison process. Full methodology

  1. 1

    Collect

    Collect official product information, pricing, and product evidence.

  2. 2

    Normalize

    Map evidence to the same category evaluation criteria for both products.

  3. 3

    Compare

    Evaluate both products against identical criteria — ties and depends are allowed.

  4. 4

    Explain

    Show why each product wins, loses, or ties, with evidence behind the outcome.

Still deciding between Brevo and GetResponse?

Use Best email marketing software for a shortlist matched to your priorities, or build another side-by-side comparison.

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  • Independent criterion outcomes
  • No invented scores or prices
  • Affiliate links never change winners

Some visit links may be affiliate links — we may earn a commission at no extra cost to you. Comparison outcomes are never based on commission.

Affiliate disclosure: some links may be affiliate links. We may earn a commission at no extra cost to you. Rankings and scores are never based on commission. Full disclosure

Methodology disclosure: scores and recommendations follow SoftwareGlimpse evaluation criteria (version 1.0.0). Affiliate relationships do not determine rankings.

How we recommend: product claims are tied to recorded research where available.

AI-assisted disclosure: drafts may be AI-assisted from approved facts and assessments. Humans approve publishable editorial judgments. AI does not invent live prices or claim hands-on testing.