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Constant Contact Review

EMAIL MARKETING SOFTWARE

Choose Constant Contact when SMB/local brand recognition and straightforward email + events matter more than ecommerce or creator specialization.

Last updated 2026-08-18Independent editorial review
  • Starting price

    $12.00/user/month

  • Free plan

    No

  • Free trial

    14 days

  • Best for

    Local SMBs and nonprofits needing brand-familiar email marketing

SoftwareGlimpse review

6.5/10

Average

  • Ease of use7
  • Email creation7
  • Automation7
  • Segmentation6
  • Analytics7
  • Deliverability tooling6
How we score →
By Lee M.FounderReviewed

See Constant Contact in action

Official vendor demonstration of product surfaces. It supplements screenshots and editorial analysis — it is not independent SoftwareGlimpse testing.

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Official vendor video

Meet Our Marketing Tools | Constant Contact

What this shows

  • Constant Contact marketing tools overview
  • Email and marketing product walkthrough from the vendor channel

Pricing

Verified 2026-08-17 via constantcontact.com/pricing and corroborated 2026 plan tables. Lite from $12/mo, Standard from $35/mo, Premium from $80/mo at ≤500 contacts; prices scale steeply with list size. No forever-free plan; trial commonly 14–30 days. ~15% annual discounts reported. Confirm live bands.Full pricing details →
  • Lite

    $12.00

    per month

    From $12/mo at ≤500 contacts (research).

    • includedContactsEntry: 500
  • Standard

    Most popular

    $35.00

    per month

    From $35/mo at ≤500 contacts (research).

    • includedContactsEntry: 500
  • Premium

    $80.00

    per month

    From $80/mo at ≤500 contacts (research).

    • includedContactsEntry: 500

Product screenshots

Product screenshots coming soon

We only publish verified captures from Constant Contact's product interface — never stock images, mockups, or teaching diagrams. Screenshots appear here once editorial review confirms them.

Our verdict

Choose Constant Contact when SMB/local brand recognition and straightforward email + events matter more than ecommerce or creator specialization. Compare Mailchimp for freemium brand familiarity, MailerLite for free-tier ease, ActiveCampaign for automation depth, and GetResponse for all-in-one free-tier paths. Scores reflect first-party documentation as of 2026-08-17 — not hands-on product testing. Confirm current packaging on the vendor site before purchase.

Best for

  • Local SMBs and nonprofits needing brand-familiar email marketing
  • Teams running events alongside email campaigns
  • Buyers who value phone/support culture and NA brand recognition

Not ideal for

  • Ecommerce brands needing catalog-aware SMS attribution
  • Creators seeking the strongest free newsletter rung
  • Automation-first B2B buyers comparing ActiveCampaign depth

Bottom line

No free plan. Lite from $12/mo, Standard from $35/mo, Premium from $80/mo at ≤500 contacts (research). Scales with contacts. Trial available. Confirm live.

Constant Contact pros and cons

Pros

  • Strong SMB/local brand recognition
  • Clear Lite/Standard/Premium ladder
  • Event-oriented marketing tooling
  • Approachable templates for non-technical senders
  • Trial entry without forever-free complexity

Cons

  • No forever-free plan
  • Contact pricing scales aggressively
  • Automation trails automation-first ESPs
  • Ecommerce depth is secondary
  • AI assistance is limited

Pricing comparison

Full comparison →
 Constant Contact(this review)MailchimpMailerLiteAWeberGetResponse
Starting price$12.00/user/month$13.00/user/month$12.00/user/month$15.00/user/month$19.00/user/month
Free planNoYesYesYesYes
Free trialYesYesNoYesYes

Constant Contact guides

Setup, implementation, migration, plans, and worth-it walkthroughs for this product.

Methodology disclosure: scores and recommendations follow SoftwareGlimpse evaluation criteria (version 1.0.0). Affiliate relationships do not determine rankings.

How we recommend: product claims are tied to recorded research where available.

AI-assisted disclosure: drafts may be AI-assisted from approved facts and assessments. Humans approve publishable editorial judgments. AI does not invent live prices or claim hands-on testing.