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Insightly Review

CRM SOFTWARE

Insightly scores reflect first-party research — not hands-on product testing.

Last updated 2026-08-15Independent editorial review
  • Starting price

    $29.00/user/month

  • Free plan

    No

  • Free trial

    Yes

  • Best for

    Service SMBs needing CRM and light project management

SoftwareGlimpse review

6.9/10

Average

  • Ease of use7
  • Pipeline management7
  • Sales automation7
  • Email capabilities6
  • Reporting6
  • Customization7
How we score →

How Insightly fits different sales scenarios

Use cases pair SoftwareGlimpse fit analysis with official workflow demos when ResearchMedia is linked — not brand promo videos from Overview.

  • 1Use case

    Pipeline management

    Track deals through stages, keep ownership clear, and see where opportunities stall.

    • Track deals through stages, keep ownership clear, and see where opportunities stall.
    • Service SMBs needing CRM and light project management
    • Insightly is positioned around Insightly combines CRM and project management for service-oriented SMB teams. That focus is useful when buyers want a clear primary job rather than an everything-platform.

    SoftwareGlimpse fit analysis

    Advance deals visually across customizable stages.

    Explore use case →
    Insightly pipeline management use-case workflow diagram
    SoftwareGlimpse original workflow: how Insightly supports pipeline management.

    Official vendor tutorial

    This video is hosted on YouTube

    This content is hosted by YouTube. The player loads only after you allow marketing cookies.

    Official vendor tutorial

    Customize Insightly CRM to your exact business needs

    What this shows

    • Insightly CRM customization surfaces
    • configuration themes as presented by Insightly

    What this workflow demonstrates

    • Insightly CRM customization surfaces
    • configuration themes as presented by Insightly

    Source: Official Insightly CRM by Unbounce. This is vendor training/demo content — not SoftwareGlimpse instruction.

  • 2Use case

    Lead management

    Capture, qualify, and route leads before they become pipeline deals.

    • Capture, qualify, and route leads before they become pipeline deals.
    • Buyers wanting simple annual per-user plans
    • CRM + projects combo

    SoftwareGlimpse fit analysis

    Capture inbound or outbound leads into the CRM.

    Explore use case →
  • 3Use case

    Contact management

    Keep people, companies, and interaction history in one searchable system.

    • Keep people, companies, and interaction history in one searchable system.
    • Simple three-tier ladder

    SoftwareGlimpse fit analysis

    Organize contacts and decide which leads become deals.

    Explore use case →

    Official vendor tutorial

    This video is hosted on YouTube

    This content is hosted by YouTube. The player loads only after you allow marketing cookies.

    Official vendor tutorial

    CRM implementation best practices that drive sales efficiency and maximize ROI

    What this shows

    • Insightly implementation themes
    • CRM rollout practices as presented by Insightly

    What this workflow demonstrates

    • Insightly implementation themes
    • CRM rollout practices as presented by Insightly

    Source: Official Insightly CRM by Unbounce. This is vendor training/demo content — not SoftwareGlimpse instruction.

  • 4Use case

    Reporting

    Forecast and pipeline reporting managers can trust without spreadsheet rebuilds.

    • Forecast and pipeline reporting managers can trust without spreadsheet rebuilds.
    • SMB service-org fit

    SoftwareGlimpse fit analysis

    Review pipeline health and outcomes in reporting views.

    Explore use case →
  • 5Use case

    Account management

    Own post-sale accounts with stakeholders, renewals, and expansion opportunities in one place.

    • Own post-sale accounts with stakeholders, renewals, and expansion opportunities in one place.
    Explore use case →
  • 6Use case

    Inbound sales

    Capture inbound demand, assign owners fast, and qualify into pipeline without inbox chaos.

    • Capture inbound demand, assign owners fast, and qualify into pipeline without inbox chaos.
    Explore use case →
  • 7Use case

    Field sales

    Keep territory visits, notes, and follow-ups visible when sellers work away from the desk.

    • Keep territory visits, notes, and follow-ups visible when sellers work away from the desk.
    Explore use case →
  • 8Use case

    Customer follow-up

    Never drop promised next steps — tasks, reminders, and history attached to the right record.

    • Never drop promised next steps — tasks, reminders, and history attached to the right record.
    Explore use case →

Use case information is based on product evidence and common customer workflows. Official demos illustrate vendor workflows; they are not SoftwareGlimpse testing claims.