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Creatio Review

CRM SOFTWARE

Creatio scores reflect first-party research — not hands-on product testing.

Last updated 2026-08-15Independent editorial review
  • Starting price

    $40.00/user/month

  • Free plan

    No

  • Free trial

    Yes

  • Best for

    Mid-market teams needing no-code CRM + workflows

SoftwareGlimpse review

7.3/10

Good

  • Ease of use6
  • Pipeline management8
  • Sales automation9
  • Email capabilities7
  • Reporting7
  • Customization9
How we score →

See Creatio in action

Official vendor demonstration of product surfaces. It supplements screenshots and editorial analysis — it is not independent SoftwareGlimpse testing.

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Official vendor video

Navigating new Creatio licenses & their distribution

What this shows

  • Creatio license types and distribution
  • licensing/plan themes as presented by Creatio

Pricing

USD from creatio.com/products/pricing (Aug 2026): Growth $40/user/mo platform; Enterprise $75/user/mo; Sales/Marketing/Service modules +$15 each; Unlimited custom; $10,000/year minimum purchase.Full pricing details →

Product screenshots

Verified captures from Creatio's product interface.

Creatio Freedom UI homepage

Creatio Freedom UI homepage from official Creatio Academy documentation.

How Creatio works

SoftwareGlimpse teaching diagrams grounded in product concepts — not vendor UI screenshots.

Creatio pipelines teaching diagram

SoftwareGlimpse teaching diagram: how Creatio pipelines move deals through stages.

Decision snapshot

Entity field audit 94/100

No-code CRM and workflow platform with Growth/Enterprise per-user plans and Unlimited organization pricing.

Best for

  • Mid-market teams needing no-code CRM + workflows
  • Buyers composing Sales with Marketing/Service modules
  • Process-automation-led CRM selections
  • mid-market: Creatio targets mid-market sales/CX needs.

Not ideal for

  • Micro teams under annual minimum spend
  • Simple pipeline-only buyers
  • Free CRM seekers
  • Confirm live Creatio checkout; packaging can change.

Key tradeoffs

  • Confirm live Creatio checkout; packaging can change.
  • Creatio is a no-code CRM and workflow platform combining composable Sales/Marketing/Service modules with Growth, Enterprise, and Unlimited packaging. (audience: mid-market process automation buyers, no-code CRM teams)

Pricing: 3 documented plans · entry paid: Growth

Evidence: Research/data-based (no completed hands-on test) · Latest verification/research signal: 2026-08-14T08:00:00.000Z · Editorial assessment: approved

Incomplete entity fields (not invented): trial

Next step: Compare against peers: ACT! vs Creatio

Our verdict

Creatio is compelling when no-code workflow/CRM composition matters more than a simple pipeline tool. Budget for modules and the $10k/year minimum. Based on first-party research — not hands-on testing.

Best for

  • Mid-market teams needing no-code CRM + workflows
  • Buyers composing Sales with Marketing/Service modules
  • Process-automation-led CRM selections

Not ideal for

  • Micro teams under annual minimum spend
  • Simple pipeline-only buyers
  • Free CRM seekers

Bottom line

Growth $40/user/mo platform, Enterprise $75; Sales/Marketing/Service +$15 each; Unlimited custom; $10,000/year minimum. USD.

Creatio pros and cons

Pros

  • No-code workflow and process design is a first-class Creatio strength, not a bolt-on
  • Sales, Marketing, and Service modules can be composed instead of buying a single rigid CRM SKU
  • Growth and Enterprise list prices are published — easier to model than contact-sales-only suites
  • Customization depth suits mid-market process apps that have outgrown a simple pipeline CRM

Cons

  • A $10,000 per year minimum spend prices out micro teams and free-CRM seekers
  • Sales, Marketing, and Service module add-ons raise TCO beyond the platform tile
  • Heavier to administer than an SMB pipeline CRM such as a simple HubSpot or Pipedrive motion
  • Builders need process-design skill; this is not a next-day shared spreadsheet replacement

Pricing comparison

Full comparison →
 Creatio(this review)ACT!AffinityAgile CRMApptivo
Starting price$40.00/user/monthCustom quote$166.67/user/month$8.99/user/month$15.00/user/month
Free planNoNoNoYesNo
Free trialYesYesNoNoYes

Use cases for Creatio

Creatio may not be the best fit if…

  • · Micro teams under annual minimum spend
  • · Simple pipeline-only buyers
  • · Free CRM seekers

Creatio guides

Setup, implementation, migration, plans, and worth-it walkthroughs for this product.

Methodology disclosure: scores and recommendations follow SoftwareGlimpse evaluation criteria (version 1.0.0). Affiliate relationships do not determine rankings.

How we recommend: product claims are tied to recorded research where available.

AI-assisted disclosure: drafts may be AI-assisted from approved facts and assessments. Humans approve publishable editorial judgments. AI does not invent live prices or claim hands-on testing.

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