SoftwareGlimpse

GetResponse vs HubSpot

Compare GetResponse and HubSpot on features, pricing, and buyer fit using the same researched criteria.

Independently recommendedLast updated Aug 18, 20269 evidence sources16 screenshotsHow we compare
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GetResponse logo

GetResponse

7.5/10

AI email, automation, landing pages & funnels with a forever-free tier and paid contact-based plans.

Best for

  • SMBs wanting email + automation + landing pages in one stack
  • Ecommerce needing cart recovery and promo tools (Marketer+)
  • Creators monetizing courses/webinars/newsletters (Creator)

Starting from $19.00/user/mo

Free plan available

VS

Our verdict

Our verdict

No universal winner

No universal winner. Choose based on which criteria matter most for your team.

GetResponse is better for

  • Landing pages

HubSpot is better for

  • Analytics
  • Integrations

Tie

  • Automation
  • Templates

Choose GetResponse if: SMBs wanting email + automation + landing pages in one stack

Choose HubSpot if: SMB and mid-market teams wanting free CRM now and room to expand into hubs later

See detailed comparison ↓
HubSpot logo

HubSpot

7.8/10

CRM platform with free core CRM plus Sales, Marketing, Service, and Content Hubs for growing teams.

Best for

  • SMB and mid-market teams wanting free CRM now and room to expand into hubs later
  • Organizations aligning marketing + sales + service on one customer platform
  • Teams that value Marketplace integrations and AI assistants (Breeze)

Starting from $15.00/user/mo

Free plan available

GetResponse vs HubSpot at a glance

Criterion-level leaders from verified research.

Full scorecard →

Scorecard preview

Criterion leaders based on verified research — open the Scorecard tab for evidence detail.

  • Starting pricingDepends

    GetResponse

    HubSpot

  • Contact / subscriber limitsDepends

    GetResponse

    HubSpot

  • Email send limitsDepends

    GetResponse

    HubSpot

  • AutomationTie

    GetResponse

    HubSpot

  • TemplatesTie

    GetResponse

    HubSpot

Which email marketing is better for you?

Quick picks based on fit — not a universal ranking.

  • GetResponse

    Best for landing pages

    Stronger coverage across landing pages.

  • HubSpot

    Best for analytics

    HubSpot leads on analytics (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • HubSpot

    Best for integrations

    HubSpot leads on integrations (7/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

The biggest differences

Where the products diverge most clearly on verified criteria.

  • Starting pricing

    Depends

    GetResponse

    GetResponse researched starting price from $19/mo; a free plan is researched; HubSpot researched starting price from $15/mo; a free plan is researched. Contact-based packaging can change the real TCO.

    HubSpot

    GetResponse researched starting price from $19/mo; a free plan is researched; HubSpot researched starting price from $15/mo; a free plan is researched. Contact-based packaging can change the real TCO.

  • Automation

    Tie

    GetResponse

    GetResponse and HubSpot are close on automation (8/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    HubSpot

    GetResponse and HubSpot are close on automation (8/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • Segmentation

    Depends

    GetResponse

    GetResponse vs HubSpot on segmentation is not a scored universal winner in current research — choose by job fit.

    HubSpot

    GetResponse vs HubSpot on segmentation is not a scored universal winner in current research — choose by job fit.

  • Analytics

    HubSpot wins

    GetResponse

    Trails HubSpot on this criterion

    HubSpot

    HubSpot leads on analytics (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • Templates

    Tie

    GetResponse

    GetResponse and HubSpot are close on templates (8/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    HubSpot

    GetResponse and HubSpot are close on templates (8/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

Which should you choose?

Choose GetResponse if

  • SMBs wanting email + automation + landing pages in one stack
  • Ecommerce needing cart recovery and promo tools (Marketer+)
  • Creators monetizing courses/webinars/newsletters (Creator)

Choose HubSpot if

  • SMB and mid-market teams wanting free CRM now and room to expand into hubs later
  • Organizations aligning marketing + sales + service on one customer platform
  • Teams that value Marketplace integrations and AI assistants (Breeze)

How we compare

A short look at the comparison process. Full methodology

  1. 1

    Collect

    Collect official product information, pricing, and product evidence.

  2. 2

    Normalize

    Map evidence to the same category evaluation criteria for both products.

  3. 3

    Compare

    Evaluate both products against identical criteria — ties and depends are allowed.

  4. 4

    Explain

    Show why each product wins, loses, or ties, with evidence behind the outcome.

Still deciding between GetResponse and HubSpot?

Use Best email marketing software for a shortlist matched to your priorities, or build another side-by-side comparison.

  • Independent criterion outcomes
  • No invented scores or prices
  • Affiliate links never change winners

Some visit links may be affiliate links — we may earn a commission at no extra cost to you. Comparison outcomes are never based on commission.

Affiliate disclosure: some links may be affiliate links. We may earn a commission at no extra cost to you. Rankings and scores are never based on commission. Full disclosure

Methodology disclosure: scores and recommendations follow SoftwareGlimpse evaluation criteria (version 1.0.0). Affiliate relationships do not determine rankings.

How we recommend: product claims are tied to recorded research where available.

AI-assisted disclosure: drafts may be AI-assisted from approved facts and assessments. Humans approve publishable editorial judgments. AI does not invent live prices or claim hands-on testing.