SoftwareGlimpse

Apptivo vs Streak

Apptivo fits all-in-one business suite crm with lite, premium, and ultimate per-user plans plus enterprise custom; Streak fits gmail-native crm fits smb google workspace teams.

Independently recommendedLast updated Sep 24, 20267 evidence sources14 screenshotsHow we compare
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Apptivo logo

Apptivo

6.5/10

All-in-one suite CRM; Lite from $15/user/mo annual through Ultimate $40, Enterprise custom.

Best for

  • • All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
  • • Affordable all-in-one CRM and business apps suite for SMBs that want more than sales pipeline alone

Starting from $15.00/user/mo

No free plan

VS

Our verdict

Our verdict

No universal winner

There is no universal winner between Apptivo and Streak. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.

Apptivo is better for

  • ✓ Integrations
  • ✓ Scalability

Streak is better for

  • ✓ Ease of use
  • ✓ Pipeline management
  • ✓ Sales automation
  • ✓ Email capabilities

Choose Apptivo if: All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom

Choose Streak if: Gmail-native CRM fits SMB Google Workspace teams

See detailed comparison ↓
Streak logo

Streak

7.4/10

Best for

  • • Gmail-native CRM fits SMB Google Workspace teams
  • • Free email tools + Pro CRM for solos living in Gmail
  • • Pipeline + inbox context is the daily motion

Starting from $49.00/user/mo

Free plan available

Quick verdict

Start here — then dig into the evidence below.

Choose Apptivo if…

  • All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
  • Affordable all-in-one CRM and business apps suite for SMBs that want more than sales pipeline alone
  • You prioritize integrations
  • You prioritize scalability

Choose Streak if…

  • Gmail-native CRM fits SMB Google Workspace teams
  • Free email tools + Pro CRM for solos living in Gmail
  • Pipeline + inbox context is the daily motion
  • You prioritize ease of use

Overall recommendation

There is no universal winner between Apptivo and Streak. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.

Key trade-off

Apptivo trades toward integrations; Streak trades toward ease of use.

Winner by category

Only dimensions with researched evidence for this pair.

DimensionWinnerWhy
Ease of useStreak winsStreak leads on ease of use (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
SalesStreak winsStreak leads on pipeline management (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
AutomationStreak winsStreak leads on sales automation (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Email capabilitiesStreak winsStreak leads on email capabilities (6/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
ReportingStreak winsStreak leads on reporting (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
CustomizationStreak winsStreak leads on customization (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
IntegrationsApptivo winsStronger integrations availability
AdministrationStreak winsStreak leads on administration (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Enterprise suitabilityApptivo winsStronger integrations availability
ValueStreak winsBetter for value for money

Side-by-side feature matrix

Normalized availability from product research — empty rows are not shown.

Core CRM

FeatureApptivoStreak
Contact managementStrongStrong
Lead managementStrongStrong
Pipeline managementStrongStrong
Deal managementStrongStrong

Sales engagement

FeatureApptivoStreak
Email syncStrongStrong
Email trackingStrongStrong
Email sequencesNot evidencedModerate
Workflow automationStrongModerate
Sales automationStrongModerate

Reporting

FeatureApptivoStreak
ReportingStrongModerate

Platform

FeatureApptivoStreak
IntegrationsStrongModerate
Custom fieldsStrongStrong
Custom pipelinesStrongStrong
Mobile appStrongStrong
AI assistanceNot evidencedStrong

Additional capabilities

FeatureApptivoStreak
Data enrichmentNot evidencedStrong

Pricing comparison

Pricing evidence last checked Aug 16, 2026.

Apptivo logo

Apptivo

From $15.00/user/mo

No free planFree trial available
  • Lite$15.00/user/mo
  • Premium$25.00/user/mo
  • Ultimate$40.00/user/mo
  • EnterpriseCustom
Streak logo

Streak

From $49.00/user/mo

Free plan availableFree trial available
  • Free email tools$0.00/user/mo
  • Pro$49.00/user/mo
  • Pro+$69.00/user/mo
  • Enterprise$129.00/user/mo

Seat-count estimates

Labeled estimates from verified starting per-seat pricing — not invoices.

SeatsApptivoStreak
5~$75.00/mo (Lite × 5)~$245.00/mo (Pro × 5)
10~$150.00/mo (Lite × 10)~$490.00/mo (Pro × 10)
25~$375.00/mo (Lite × 25)~$1,225.00/mo (Pro × 25)
50~$750.00/mo (Lite × 50)~$2,450.00/mo (Pro × 50)

Estimate from verified starting per-seat pricing — actual total depends on plan, annual discounts, and add-ons.

Researched list starting prices: Apptivo from $15/user/mo; Streak from $49/user/mo. Streak publishes a free plan. Confirm live vendor pricing before buying.

Open cost calculator →

Best for

Scenario picks from researched strengths — not a universal ranking.

  • → Apptivo

    Best for integrations

    Stronger integrations availability

  • → Apptivo

    Best for scalability

    Stronger integrations availability

  • → Streak

    Best for ease of use

    Streak leads on ease of use (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • → Streak

    Best for pipeline management

    Streak leads on pipeline management (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • → Streak

    Best for sales automation

    Streak leads on sales automation (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

The differences that actually matter

Pair-specific analysis for Apptivo vs Streak — not generic category copy.

  • Pipeline management

    Streak ahead

    On pipeline management, Streak is ahead. Apptivo: Trails Streak on this criterion. Streak: Streak leads on pipeline management (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.. Feature evidence also diverges on Workflow automation (Apptivo: Strong; Streak: Moderate); Sales automation (Apptivo: Strong; Streak: Moderate); Reporting (Apptivo: Strong; Streak: Moderate).

  • Email capabilities

    Streak ahead

    On email capabilities, Streak is ahead. Apptivo: Trails Streak on this criterion. Streak: Streak leads on email capabilities (6/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing..

  • Sales automation

    Streak ahead

    On sales automation, Streak is ahead. Apptivo: Trails Streak on this criterion. Streak: Streak leads on sales automation (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing..

  • Reporting

    Streak ahead

    On reporting, Streak is ahead. Apptivo: Trails Streak on this criterion. Streak: Streak leads on reporting (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing..

  • Value for money

    Streak ahead

    On value for money, Streak is ahead. Apptivo: Trails Streak on this criterion. Streak: Better for value for money.

Pros and cons

Product-specific for this pair — derived from researched outcomes and editorial notes.

Apptivo logo

Apptivo

Pros

  • Stronger on integrations
  • Stronger on scalability

Cons

  • Trails on ease of use
  • Trails on pipeline management
  • Trails on sales automation
Streak logo

Streak

Pros

  • Stronger on ease of use
  • Stronger on pipeline management
  • Stronger on sales automation
  • Stronger on email capabilities

Cons

  • Trails on integrations
  • Trails on scalability

Implementation & learning curve

Based on researched setup / ease criteria for this pair.

Apptivo

  • Trails on ease of use relative to Streak
  • Trails on administration relative to Streak

Streak

  • Stronger on ease of use: Streak leads on ease of use (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
  • Stronger on administration: Streak leads on administration (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

Integrations

Overlaps and exclusives from product integration data when available.

Apptivo: Strong. Streak: Moderate.

Who should not choose each product

Decision quality improves when we say who should walk away.

Don't choose Apptivo if…

  • You need Streak's stronger ease of use more than Apptivo's strengths
  • You need Streak's stronger pipeline management more than Apptivo's strengths
  • You need Streak's stronger sales automation more than Apptivo's strengths
  • Your primary fit looks closer to: Gmail-native CRM fits SMB Google Workspace teams

Don't choose Streak if…

  • You need Apptivo's stronger integrations more than Streak's strengths
  • You need Apptivo's stronger scalability more than Streak's strengths
  • Your primary fit looks closer to: All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
  • Your primary fit looks closer to: Affordable all-in-one CRM and business apps suite for SMBs that want more than sales pipeline alone

Alternatives worth considering

When neither product is the right fit.

  • Affordable multi-edition sales CRM with free tier, automation, and Zia AI across Standard through Ultimate.

  • Free-tier all-in-one CRM and collaboration suite with organization-based paid cloud plans.

  • AI-powered customer platform with free forever CRM, plus paid Smart CRM seats and Sales/Marketing/Service hubs for growing teams.

  • Freshworks sales CRM for lead management and pipeline workflows.

Final verdict

Scenario-level close — not a repeat of the intro.

Apptivo wins when…

All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom

Streak wins when…

Gmail-native CRM fits SMB Google Workspace teams

  • Best for integrationsApptivo
  • Best for scalabilityApptivo
  • Best for ease of useStreak
  • Best for pipeline managementStreak

Which one should you choose?

Choose Apptivo if:

  • All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
  • Affordable all-in-one CRM and business apps suite for SMBs that want more than sales pipeline alone

Choose Streak if:

  • Gmail-native CRM fits SMB Google Workspace teams
  • Free email tools + Pro CRM for solos living in Gmail
  • Pipeline + inbox context is the daily motion

Product screenshots

Real product UI from our media library — no placeholders.

Streak

  • Pipeline board as shown on Streak’s official site.
  • Standard CRM pipeline marketing screenshot.
  • Shared CRM board view from Streak homepage.
  • Reporting view marketed for Streak teams.

FAQ

Is Apptivo better than Streak?
There is no universal winner between Apptivo and Streak. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Which is easier to use?
Streak leads on ease of use (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Which CRM fits which team?
Apptivo: All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom Streak: Gmail-native CRM fits SMB Google Workspace teams
Which is stronger for sales automation?
Streak leads on sales automation (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Does Apptivo or Streak have a free plan?
Apptivo: No free plan. Streak: Free plan available.
How does Apptivo vs Streak pricing compare?
Apptivo starts from $15.00/user/mo. Streak starts from $49.00/user/mo. Confirm live vendor pricing before purchasing.
How did SoftwareGlimpse compare these products?
We map both products to the same category criteria, then evaluate trade-offs using verified product, pricing and feature evidence. Affiliate relationships never change outcomes.

Still deciding between Apptivo and Streak?

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  • Independent criterion outcomes
  • No invented scores or prices
  • Affiliate links never change winners

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Affiliate disclosure: some links may be affiliate links. We may earn a commission at no extra cost to you. Rankings and scores are never based on commission. Full disclosure

Methodology disclosure: scores and recommendations follow SoftwareGlimpse evaluation criteria (version 1.0.0). Affiliate relationships do not determine rankings.

How we recommend: product claims are tied to recorded research where available.

AI-assisted disclosure: drafts may be AI-assisted from approved facts and assessments. Humans approve publishable editorial judgments. AI does not invent live prices or claim hands-on testing.

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