Apptivo vs Streak
Apptivo fits all-in-one business suite crm with lite, premium, and ultimate per-user plans plus enterprise custom; Streak fits gmail-native crm fits smb google workspace teams.

Apptivo
All-in-one suite CRM; Lite from $15/user/mo annual through Ultimate $40, Enterprise custom.
Best for
- • All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
- • Affordable all-in-one CRM and business apps suite for SMBs that want more than sales pipeline alone
Starting from $15.00/user/mo
No free plan
VS
Our verdict
There is no universal winner between Apptivo and Streak. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Apptivo is better for
- ✓ Integrations
- ✓ Scalability
Streak is better for
- ✓ Ease of use
- ✓ Pipeline management
- ✓ Sales automation
- ✓ Email capabilities
Choose Apptivo if: All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
Choose Streak if: Gmail-native CRM fits SMB Google Workspace teams

Streak
Best for
- • Gmail-native CRM fits SMB Google Workspace teams
- • Free email tools + Pro CRM for solos living in Gmail
- • Pipeline + inbox context is the daily motion
Starting from $49.00/user/mo
Free plan available
Quick verdict
Start here — then dig into the evidence below.
Choose Apptivo if…
- All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
- Affordable all-in-one CRM and business apps suite for SMBs that want more than sales pipeline alone
- You prioritize integrations
- You prioritize scalability
Choose Streak if…
- Gmail-native CRM fits SMB Google Workspace teams
- Free email tools + Pro CRM for solos living in Gmail
- Pipeline + inbox context is the daily motion
- You prioritize ease of use
Overall recommendation
There is no universal winner between Apptivo and Streak. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Key trade-off
Apptivo trades toward integrations; Streak trades toward ease of use.
Winner by category
Only dimensions with researched evidence for this pair.
| Dimension | Winner | Why |
|---|---|---|
| Ease of use | Streak wins | Streak leads on ease of use (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Sales | Streak wins | Streak leads on pipeline management (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Automation | Streak wins | Streak leads on sales automation (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Email capabilities | Streak wins | Streak leads on email capabilities (6/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Reporting | Streak wins | Streak leads on reporting (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Customization | Streak wins | Streak leads on customization (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Integrations | Apptivo wins | Stronger integrations availability |
| Administration | Streak wins | Streak leads on administration (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Enterprise suitability | Apptivo wins | Stronger integrations availability |
| Value | Streak wins | Better for value for money |
Side-by-side feature matrix
Normalized availability from product research — empty rows are not shown.
Core CRM
| Feature | Apptivo | Streak |
|---|---|---|
| Contact management | Strong | Strong |
| Lead management | Strong | Strong |
| Pipeline management | Strong | Strong |
| Deal management | Strong | Strong |
Sales engagement
| Feature | Apptivo | Streak |
|---|---|---|
| Email sync | Strong | Strong |
| Email tracking | Strong | Strong |
| Email sequences | Not evidenced | Moderate |
| Workflow automation | Strong | Moderate |
| Sales automation | Strong | Moderate |
Reporting
| Feature | Apptivo | Streak |
|---|---|---|
| Reporting | Strong | Moderate |
Platform
| Feature | Apptivo | Streak |
|---|---|---|
| Integrations | Strong | Moderate |
| Custom fields | Strong | Strong |
| Custom pipelines | Strong | Strong |
| Mobile app | Strong | Strong |
| AI assistance | Not evidenced | Strong |
Additional capabilities
| Feature | Apptivo | Streak |
|---|---|---|
| Data enrichment | Not evidenced | Strong |
Pricing comparison
Pricing evidence last checked Aug 16, 2026.
Apptivo
From $15.00/user/mo
- Lite$15.00/user/mo
- Premium$25.00/user/mo
- Ultimate$40.00/user/mo
- EnterpriseCustom
Streak
From $49.00/user/mo
- Free email tools$0.00/user/mo
- Pro$49.00/user/mo
- Pro+$69.00/user/mo
- Enterprise$129.00/user/mo
Seat-count estimates
Labeled estimates from verified starting per-seat pricing — not invoices.
| Seats | Apptivo | Streak |
|---|---|---|
| 5 | ~$75.00/mo (Lite × 5) | ~$245.00/mo (Pro × 5) |
| 10 | ~$150.00/mo (Lite × 10) | ~$490.00/mo (Pro × 10) |
| 25 | ~$375.00/mo (Lite × 25) | ~$1,225.00/mo (Pro × 25) |
| 50 | ~$750.00/mo (Lite × 50) | ~$2,450.00/mo (Pro × 50) |
Estimate from verified starting per-seat pricing — actual total depends on plan, annual discounts, and add-ons.
Researched list starting prices: Apptivo from $15/user/mo; Streak from $49/user/mo. Streak publishes a free plan. Confirm live vendor pricing before buying.
Best for
Scenario picks from researched strengths — not a universal ranking.
- → Apptivo
Best for integrations
Stronger integrations availability
- → Apptivo
Best for scalability
Stronger integrations availability
- → Streak
Best for ease of use
Streak leads on ease of use (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Streak
Best for pipeline management
Streak leads on pipeline management (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Streak
Best for sales automation
Streak leads on sales automation (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
The differences that actually matter
Pair-specific analysis for Apptivo vs Streak — not generic category copy.
Pipeline management
Streak aheadOn pipeline management, Streak is ahead. Apptivo: Trails Streak on this criterion. Streak: Streak leads on pipeline management (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.. Feature evidence also diverges on Workflow automation (Apptivo: Strong; Streak: Moderate); Sales automation (Apptivo: Strong; Streak: Moderate); Reporting (Apptivo: Strong; Streak: Moderate).
Email capabilities
Streak aheadOn email capabilities, Streak is ahead. Apptivo: Trails Streak on this criterion. Streak: Streak leads on email capabilities (6/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing..
Sales automation
Streak aheadOn sales automation, Streak is ahead. Apptivo: Trails Streak on this criterion. Streak: Streak leads on sales automation (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing..
Reporting
Streak aheadOn reporting, Streak is ahead. Apptivo: Trails Streak on this criterion. Streak: Streak leads on reporting (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing..
Value for money
Streak aheadOn value for money, Streak is ahead. Apptivo: Trails Streak on this criterion. Streak: Better for value for money.
Pros and cons
Product-specific for this pair — derived from researched outcomes and editorial notes.
Apptivo
Pros
- Stronger on integrations
- Stronger on scalability
Cons
- Trails on ease of use
- Trails on pipeline management
- Trails on sales automation
Streak
Pros
- Stronger on ease of use
- Stronger on pipeline management
- Stronger on sales automation
- Stronger on email capabilities
Cons
- Trails on integrations
- Trails on scalability
Implementation & learning curve
Based on researched setup / ease criteria for this pair.
Apptivo
- Trails on ease of use relative to Streak
- Trails on administration relative to Streak
Streak
- Stronger on ease of use: Streak leads on ease of use (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- Stronger on administration: Streak leads on administration (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Integrations
Overlaps and exclusives from product integration data when available.
Apptivo: Strong. Streak: Moderate.
Who should not choose each product
Decision quality improves when we say who should walk away.
Don't choose Apptivo if…
- You need Streak's stronger ease of use more than Apptivo's strengths
- You need Streak's stronger pipeline management more than Apptivo's strengths
- You need Streak's stronger sales automation more than Apptivo's strengths
- Your primary fit looks closer to: Gmail-native CRM fits SMB Google Workspace teams
Don't choose Streak if…
- You need Apptivo's stronger integrations more than Streak's strengths
- You need Apptivo's stronger scalability more than Streak's strengths
- Your primary fit looks closer to: All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
- Your primary fit looks closer to: Affordable all-in-one CRM and business apps suite for SMBs that want more than sales pipeline alone
Alternatives worth considering
When neither product is the right fit.
Affordable multi-edition sales CRM with free tier, automation, and Zia AI across Standard through Ultimate.
Free-tier all-in-one CRM and collaboration suite with organization-based paid cloud plans.
AI-powered customer platform with free forever CRM, plus paid Smart CRM seats and Sales/Marketing/Service hubs for growing teams.
Freshworks sales CRM for lead management and pipeline workflows.
Final verdict
Scenario-level close — not a repeat of the intro.
Apptivo wins when…
All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
Streak wins when…
Gmail-native CRM fits SMB Google Workspace teams
- Best for integrationsApptivo
- Best for scalabilityApptivo
- Best for ease of useStreak
- Best for pipeline managementStreak
Which one should you choose?
Choose Apptivo if:
- All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
- Affordable all-in-one CRM and business apps suite for SMBs that want more than sales pipeline alone
Choose Streak if:
- Gmail-native CRM fits SMB Google Workspace teams
- Free email tools + Pro CRM for solos living in Gmail
- Pipeline + inbox context is the daily motion
Product screenshots
Real product UI from our media library — no placeholders.
Streak
FAQ
- Is Apptivo better than Streak?
- There is no universal winner between Apptivo and Streak. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
- Which is easier to use?
- Streak leads on ease of use (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- Which CRM fits which team?
- Apptivo: All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom Streak: Gmail-native CRM fits SMB Google Workspace teams
- Which is stronger for sales automation?
- Streak leads on sales automation (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- Does Apptivo or Streak have a free plan?
- Apptivo: No free plan. Streak: Free plan available.
- How does Apptivo vs Streak pricing compare?
- Apptivo starts from $15.00/user/mo. Streak starts from $49.00/user/mo. Confirm live vendor pricing before purchasing.
- How did SoftwareGlimpse compare these products?
- We map both products to the same category criteria, then evaluate trade-offs using verified product, pricing and feature evidence. Affiliate relationships never change outcomes.
- reviewApptivo review
- reviewStreak review
- pricingApptivo pricing
- pricingStreak pricing
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Related comparisons
Alternatives to consider

Zoho CRM
Affordable multi-edition sales CRM with free tier, automation, and Zia AI across Standard through Ultimate.

Bitrix24
Free-tier all-in-one CRM and collaboration suite with organization-based paid cloud plans.

HubSpot
AI-powered customer platform with free forever CRM, plus paid Smart CRM seats and Sales/Marketing/Service hubs for growing teams.

Freshsales
Freshworks sales CRM for lead management and pipeline workflows.
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