Attio scores reflect first-party research — not hands-on product testing.
Starting price
$0.00/user/month
Free plan
Yes
Free trial
Yes
Best for
Startups and GTM teams wanting flexible CRM
SoftwareGlimpse review
7.6/10
Good
Official vendor demonstration of product surfaces. It supplements screenshots and editorial analysis — it is not independent SoftwareGlimpse testing.
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Official vendor tutorial
Verified captures from Attio's product interface.
Attio workspace dashboard from official Attio marketing.
SoftwareGlimpse teaching diagrams grounded in product concepts — not vendor UI screenshots.
SoftwareGlimpse teaching diagram: how Attio pipelines move deals through stages.
Entity field audit 94/100
Modern, flexible CRM for startups and GTM teams with a data-model-first workspace and AI assistance.
Pricing: 4 documented plans · 1 free · entry paid: Plus
Evidence: Research/data-based (no completed hands-on test) · Latest verification/research signal: 2026-08-26T12:00:00.000Z · Editorial assessment: approved
Incomplete entity fields (not invented): trial
Next step: Compare against peers: ACT! vs Attio
Attio is a strong modern CRM for startups and GTM teams that want flexible data modeling and AI without legacy CRM weight. USD Free/Plus/Pro pricing is clear; Enterprise is custom. Based on first-party research — not hands-on testing.
Bottom line
Free $0 (≤3 seats). Plus $44/$35 and Pro $99/$79 per user/mo (monthly/annual). Enterprise custom. Verified attio.com/pricing, 26 Aug 2026.
| Attio(this review) | ACT! | Affinity | Agile CRM | Apptivo | |
|---|---|---|---|---|---|
| Starting price | $0.00/user/month | Custom quote | $166.67/user/month | $8.99/user/month | $15.00/user/month |
| Free plan | Yes | No | No | Yes | No |
| Free trial | Yes | Yes | No | No | Yes |
Pipeline management
Track deals through stages, keep ownership clear, and see where opportunities stall.
Explore use case →Contact management
Keep people, companies, and interaction history in one searchable system.
Explore use case →Relationship management
Maintain ongoing customer context beyond the first closed deal.
Explore use case →Inbound sales
Capture inbound demand, assign owners fast, and qualify into pipeline without inbox chaos.
Explore use case →Account management
Own post-sale accounts with stakeholders, renewals, and expansion opportunities in one place.
Explore use case →Customer follow-up
Never drop promised next steps — tasks, reminders, and history attached to the right record.
Explore use case →Attio may not be the best fit if…
Setup, implementation, migration, plans, and worth-it walkthroughs for this product.
Interactive helpers use recommendation criteria — affiliate status never changes outcomes.
