Close vs Insightly
Compare Close and Insightly on features, pricing, and buyer fit using the same researched criteria.
Close
Sales-focused CRM for pipeline management and sales engagement workflows.
Best for
- • Outbound sales teams that need a communication-centric CRM
- • Teams that need dialing power and advanced outreach workflows
- • Teams that rely on calling, email, and SMS from the CRM
Starting from $9.00/user/mo
No free plan
VS
Our verdict
There is no universal winner between Close and Insightly. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Close is better for
- ✓ Ease of use
- ✓ Pipeline management
- ✓ Sales automation
- ✓ Email capabilities
Insightly is better for
- ✓ Customization
- ✓ Administration
Tie
- • Integrations
Choose Close if: Outbound sales teams that need a communication-centric CRM
Choose Insightly if: Insightly fits many small-business CRM evaluations
Insightly
CRM plus project management for service-oriented SMBs, with automation and AI on higher plans.
Best for
- • Insightly fits many small-business CRM evaluations
- • Insightly is evaluated here as a CRM/sales tool
- • Insightly combines CRM and project management for service-oriented SMB teams.
Starting from $29.00/user/mo
No free plan
Close vs Insightly at a glance
Criterion-level leaders from verified research.
Scorecard preview
Criterion leaders based on verified research — open the Scorecard tab for evidence detail.
- Ease of useClose
Close
Insightly
- Pipeline managementClose
Close
Insightly
- Sales automationClose
Close
Insightly
- Email capabilitiesClose
Close
Insightly
- ReportingClose
Close
Insightly
Which CRM is better for you?
Quick picks based on fit — not a universal ranking.
- → Close
Best for ease of use
Close leads on ease of use (8/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Close
Best for pipeline management
Close leads on pipeline management (8/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Close
Best for sales automation
Close leads on sales automation (8/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Insightly
Best for customization
Stronger coverage across custom fields, custom pipelines. editorial scores are close (7/10 vs 7/10).
- → Insightly
Best for administration
Stronger coverage across sso, custom fields, custom objects, custom pipelines. editorial scores are close (7/10 vs 7/10).
The biggest differences
Where the products diverge most clearly on verified criteria.
Pipeline management
Close winsClose
Close leads on pipeline management (8/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Insightly
Trails Close on this criterion
Email capabilities
Close winsClose
Close leads on email capabilities (8/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Insightly
Trails Close on this criterion
Sales automation
Close winsClose
Close leads on sales automation (8/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Insightly
Trails Close on this criterion
Reporting
Close winsClose
Close leads on reporting (7/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Insightly
Trails Close on this criterion
Value for money
DependsClose
Close researched starting price $9/user/mo vs Insightly $29/user/mo. Better value depends on which features you need on that plan.
Insightly
Close researched starting price $9/user/mo vs Insightly $29/user/mo. Better value depends on which features you need on that plan.
Which should you choose?
Choose Close if
- Outbound sales teams that need a communication-centric CRM
- Teams that need dialing power and advanced outreach workflows
- Teams that rely on calling, email, and SMS from the CRM
Choose Insightly if
- Insightly fits many small-business CRM evaluations
- Insightly is evaluated here as a CRM/sales tool
- Insightly combines CRM and project management for service-oriented SMB teams.
Related comparisons
Alternatives to consider
Pipedrive
Pipeline-first sales CRM for visual deal management, activity-based selling, and growing sales teams.
Freshsales
Freshworks sales CRM for lead management and pipeline workflows.
Salesflare
Relationship-focused CRM for small sales teams and founders.
HubSpot
CRM platform with free core CRM plus Sales, Marketing, Service, and Content Hubs for growing teams.
How we compare
A short look at the comparison process. Full methodology
1
Collect
Collect official product information, pricing, and product evidence.
2
Normalize
Map evidence to the same category evaluation criteria for both products.
3
Compare
Evaluate both products against identical criteria — ties and depends are allowed.
4
Explain
Show why each product wins, loses, or ties, with evidence behind the outcome.
Still deciding between Close and Insightly?
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- Independent criterion outcomes
- No invented scores or prices
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