SoftwareGlimpse

Apollo.io vs Lusha

Compare Apollo.io and Lusha on features, pricing, and buyer fit using the same researched criteria.

Independently recommendedLast updated Aug 17, 20269 evidence sources21 screenshotsHow we compare
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Stronger overall fit
Apollo.io logo

Apollo.io

6.9/10

Best for

  • Outbound teams consolidating prospecting data and email sequences
  • Buyers who want a published free/Basic on-ramp

Starting from $49.00/user/mo

Free plan available

VS

Our verdict

Our verdict

Apollo.io is the stronger overall fit

Choose Apollo when prospecting data and email sequences belong in one seat; choose Lusha when verified contact data, signals, and CRM enrichment sit beside an existing CRM of record. Ease of use, contact data, and integrations are close.

Apollo.io is better for

  • Prospecting
  • Email outreach
  • Value for money

Tie

  • Ease of use
  • Contact data
  • Integrations

Choose Apollo.io if: Outbound teams consolidating prospecting data and email sequences

Choose Lusha if: Teams enriching Salesforce/HubSpot/Pipedrive continuously

See detailed comparison ↓
Lusha logo

Lusha

5.6/10

B2B data intelligence platform for verified contact/company data, enrichment, signals, and Engage outreach sequences.

Best for

  • Teams enriching Salesforce/HubSpot/Pipedrive continuously
  • Buyers who need signals and verified contacts as a CRM layer

Free plan available

Screenshots

Verified product UI captures from research — never stock imagery.

Apollo.io

Lusha

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How we recommend: product claims are tied to recorded research where available.

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