Adapt.io vs Closely
Compare Adapt.io and Closely on features, pricing, and buyer fit using the same researched criteria.

Adapt.io
Regional B2B contact database with credit plans — Free; Starter $49/mo; Basic $99/mo; Custom contact sales; 7-day trial.
Best for
- • SMB/mid-market teams wanting a regional contact DB peer with published credit plans
- • Buyers who prefer credit (not seat) packaging and Chrome-led email finding
- • Teams exporting contacts into CRM or SEP tools rather than sequencing in-app
Starting from $49.00/user/mo
Free plan available
VS
Our verdict
There is no universal winner between Adapt.io and Closely. Choose Adapt.io when SMB/mid-market teams wanting a regional contact DB peer with published credit plans. Choose Closely when B2B outbound teams automating LinkedIn + email. Criterion scores come from approved SoftwareGlimpse editorial assessments and first-party research — not hands-on lab testing.
Adapt.io is better for
- ✓ Ease of use
- ✓ Value for money
Closely is better for
- ✓ Contact data
- ✓ Prospecting
- ✓ Email outreach
- ✓ Integrations
Choose Adapt.io if: SMB/mid-market teams wanting a regional contact DB peer with published credit plans
Choose Closely if: B2B outbound teams automating LinkedIn + email

Closely
LinkedIn + email outbound automation platform with enrichment, AI agents, and white-label options for agencies.
Best for
- • B2B outbound teams automating LinkedIn + email
- • Agencies needing white-label outreach infrastructure
- • Teams that want transparent mid-market automation pricing
Starting from $29.00/user/mo
No free plan
Adapt.io vs Closely at a glance
Criterion-level leaders from verified research.
Scorecard preview
Criterion leaders based on verified research — open the Scorecard tab for evidence detail.
- Ease of useAdapt.io
Adapt.io
Closely
- Contact dataClosely
Adapt.io
Closely
- ProspectingClosely
Adapt.io
Closely
- Email outreachClosely
Adapt.io
Closely
- IntegrationsClosely
Adapt.io
Closely
Which sales intelligence is better for you?
Quick picks based on fit — not a universal ranking.
- → Adapt.io
Best for ease of use
Adapt.io leads on ease of use (8/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Adapt.io
Best for value for money
Better for value for money
- → Closely
Best for contact data
Stronger lead management availability
- → Closely
Best for prospecting
Closely leads on prospecting (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Closely
Best for email outreach
Closely leads on email outreach (3/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
The biggest differences
Where the products diverge most clearly on verified criteria.
Contact data
Closely winsAdapt.io
Trails Closely on this criterion
Closely
Stronger lead management availability
Prospecting
Closely winsAdapt.io
Trails Closely on this criterion
Closely
Closely leads on prospecting (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Email outreach
Closely winsAdapt.io
Trails Closely on this criterion
Closely
Closely leads on email outreach (3/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Integrations
Closely winsAdapt.io
Trails Closely on this criterion
Closely
Stronger coverage across crm sync, integrations, data export.
Value for money
Adapt.io winsAdapt.io
Better for value for money
Closely
Trails Adapt.io on this criterion
Which should you choose?
Choose Adapt.io if
- SMB/mid-market teams wanting a regional contact DB peer with published credit plans
- Buyers who prefer credit (not seat) packaging and Chrome-led email finding
- Teams exporting contacts into CRM or SEP tools rather than sequencing in-app
Choose Closely if
- B2B outbound teams automating LinkedIn + email
- Agencies needing white-label outreach infrastructure
- Teams that want transparent mid-market automation pricing
Related comparisons
Alternatives to consider

UpLead
Verified B2B contact database with real-time email verification (~95% claim) and a credit-based subscription — Essentials from $99/mo.

Hunter
Domain email finder, verifier, and cold email sequences (All-in-one) — Free 50 credits; Starter from $49/mo.

Apollo.io

Lusha
B2B data intelligence platform for verified contact/company data, enrichment, signals, and Engage outreach sequences.
How we compare
A short look at the comparison process. Full methodology
1
Collect
Collect official product information, pricing, and product evidence.
2
Normalize
Map evidence to the same category evaluation criteria for both products.
3
Compare
Evaluate both products against identical criteria — ties and depends are allowed.
4
Explain
Show why each product wins, loses, or ties, with evidence behind the outcome.
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- No invented scores or prices
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