ACT! vs Salesflare
ACT! fits act! by swiftpage — long-standing smb crm for contacts, calendars, and sales follow-up; pricing primarily contact-sales; Salesflare fits auto-updating crm story fits small b2b teams.

ACT!
ACT! by Swiftpage SMB CRM; contact sales for current packaging (no invented list prices).
Best for
- • ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
- • Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses
No free plan
VS
Our verdict
There is no universal winner between ACT! and Salesflare. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
ACT! is better for
- ✓ Customization
Salesflare is better for
- ✓ Ease of use
- ✓ Pipeline management
- ✓ Sales automation
- ✓ Email capabilities
Choose ACT! if: ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
Choose Salesflare if: Auto-updating CRM story fits small B2B teams

Salesflare
Relationship-focused CRM for small sales teams and founders.
Best for
- • Auto-updating CRM story fits small B2B teams
- • Growth plan and low-admin positioning suit founders/small teams
- • B2B sales follow-up and pipeline focus
Starting from $29.00/user/mo
No free plan
Quick verdict
Start here — then dig into the evidence below.
Choose ACT! if…
- ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
- Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses
- You prioritize customization
Choose Salesflare if…
- Auto-updating CRM story fits small B2B teams
- Growth plan and low-admin positioning suit founders/small teams
- B2B sales follow-up and pipeline focus
- You prioritize ease of use
Overall recommendation
There is no universal winner between ACT! and Salesflare. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Key trade-off
ACT! trades toward customization; Salesflare trades toward ease of use.
Winner by category
Only dimensions with researched evidence for this pair.
| Dimension | Winner | Why |
|---|---|---|
| Ease of use | Salesflare wins | Salesflare leads on ease of use (6/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Sales | Salesflare wins | Salesflare leads on pipeline management (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Automation | Salesflare wins | Salesflare leads on sales automation (5/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Email capabilities | Salesflare wins | Salesflare leads on email capabilities (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Reporting | Salesflare wins | Salesflare leads on reporting (5/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Customization | ACT! wins | Stronger coverage across custom fields, custom pipelines. editorial scores are close (6/10 vs 6/10). |
| Integrations | Salesflare wins | Salesflare leads on integrations (5/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Administration | Salesflare wins | Salesflare leads on administration (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Enterprise suitability | Salesflare wins | Salesflare leads on scalability (5/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
| Value | Salesflare wins | Salesflare leads on value for money (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing. |
Side-by-side feature matrix
Normalized availability from product research — empty rows are not shown.
Core CRM
| Feature | ACT! | Salesflare |
|---|---|---|
| Contact management | Strong | Strong |
| Lead management | Strong | Strong |
| Pipeline management | Strong | Strong |
| Deal management | Strong | Strong |
Sales engagement
| Feature | ACT! | Salesflare |
|---|---|---|
| Email sync | Strong | Strong |
| Email tracking | Strong | Strong |
| Email sequences | Not evidenced | Moderate |
| Workflow automation | Moderate | Moderate |
| Sales automation | Strong | Strong |
Reporting
| Feature | ACT! | Salesflare |
|---|---|---|
| Reporting | Moderate | Strong |
Platform
| Feature | ACT! | Salesflare |
|---|---|---|
| Integrations | Strong | Strong |
| Custom fields | Strong | Strong |
| Custom pipelines | Moderate | Not evidenced |
| Mobile app | Strong | Strong |
| AI assistance | Not evidenced | Moderate |
Additional capabilities
| Feature | ACT! | Salesflare |
|---|---|---|
| Email campaigns | Not evidenced | Strong |
| Data enrichment | Not evidenced | Strong |
| Prospecting | Not evidenced | Strong |
| Role permissions | Not evidenced | Moderate |
Pricing comparison
Pricing evidence last checked Aug 16, 2026.
ACT!
- ACT! (contact sales)Custom
Salesflare
From $29.00/user/mo
- Growth$29.00/user/mo
- Pro$49.00/user/mo
- Enterprise$99.00/user/mo
Seat-count estimates
Labeled estimates from verified starting per-seat pricing — not invoices.
| Seats | ACT! | Salesflare |
|---|---|---|
| 5 | — | ~$145.00/mo (Growth × 5) |
| 10 | — | ~$290.00/mo (Growth × 10) |
| 25 | — | ~$725.00/mo (Growth × 25) |
| 50 | — | ~$1,450.00/mo (Growth × 50) |
Estimate from verified starting per-seat pricing — actual total depends on plan, annual discounts, and add-ons.
Pricing notes use verified research when available for ACT! and Salesflare. Confirm live vendor pricing before buying.
Best for
Scenario picks from researched strengths — not a universal ranking.
- → ACT!
Best for customization
Stronger coverage across custom fields, custom pipelines. editorial scores are close (6/10 vs 6/10).
- → Salesflare
Best for ease of use
Salesflare leads on ease of use (6/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Salesflare
Best for pipeline management
Salesflare leads on pipeline management (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Salesflare
Best for sales automation
Salesflare leads on sales automation (5/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
The differences that actually matter
Pair-specific analysis for ACT! vs Salesflare — not generic category copy.
Pipeline management
Salesflare aheadOn pipeline management, Salesflare is ahead. ACT!: Trails Salesflare on this criterion. Salesflare: Salesflare leads on pipeline management (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.. Feature evidence also diverges on Workflow automation (ACT!: Moderate; Salesflare: Moderate); Reporting (ACT!: Moderate; Salesflare: Strong).
Email capabilities
Salesflare aheadOn email capabilities, Salesflare is ahead. ACT!: Trails Salesflare on this criterion. Salesflare: Salesflare leads on email capabilities (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing..
Sales automation
Salesflare aheadOn sales automation, Salesflare is ahead. ACT!: Trails Salesflare on this criterion. Salesflare: Salesflare leads on sales automation (5/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing..
Reporting
Salesflare aheadOn reporting, Salesflare is ahead. ACT!: Trails Salesflare on this criterion. Salesflare: Salesflare leads on reporting (5/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing..
Value for money
Salesflare aheadOn value for money, Salesflare is ahead. ACT!: Trails Salesflare on this criterion. Salesflare: Salesflare leads on value for money (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing..
Pros and cons
Product-specific for this pair — derived from researched outcomes and editorial notes.
ACT!
Pros
- Stronger on customization
Cons
- Trails on ease of use
- Trails on pipeline management
- Trails on sales automation
Salesflare
Pros
- Stronger on ease of use
- Stronger on pipeline management
- Stronger on sales automation
- Stronger on email capabilities
Cons
- Trails on customization
Implementation & learning curve
Based on researched setup / ease criteria for this pair.
ACT!
- Trails on ease of use relative to Salesflare
- Trails on administration relative to Salesflare
Salesflare
- Stronger on ease of use: Salesflare leads on ease of use (6/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- Stronger on administration: Salesflare leads on administration (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Integrations
Overlaps and exclusives from product integration data when available.
ACT!: Strong. Salesflare: Strong.
Who should not choose each product
Decision quality improves when we say who should walk away.
Don't choose ACT! if…
- You need Salesflare's stronger ease of use more than ACT!'s strengths
- You need Salesflare's stronger pipeline management more than ACT!'s strengths
- You need Salesflare's stronger sales automation more than ACT!'s strengths
- Your primary fit looks closer to: Auto-updating CRM story fits small B2B teams
Don't choose Salesflare if…
- You need ACT!'s stronger customization more than Salesflare's strengths
- Your primary fit looks closer to: ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
- Your primary fit looks closer to: Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses
Alternatives worth considering
When neither product is the right fit.
AI-powered customer platform with free forever CRM, plus paid Smart CRM seats and Sales/Marketing/Service hubs for growing teams.
Pipeline-first sales CRM for visual deal management, activity-based selling, and growing sales teams.
Simple small-business CRM for contacts, sales pipelines, tasks, and lightweight automation without enterprise complexity.
Freshworks sales CRM for lead management and pipeline workflows.
Final verdict
Scenario-level close — not a repeat of the intro.
ACT! wins when…
ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
Salesflare wins when…
Auto-updating CRM story fits small B2B teams
- Best for customizationACT!
- Best for ease of useSalesflare
- Best for pipeline managementSalesflare
- Best for sales automationSalesflare
Which one should you choose?
Choose ACT! if:
- ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
- Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses
Choose Salesflare if:
- Auto-updating CRM story fits small B2B teams
- Growth plan and low-admin positioning suit founders/small teams
- B2B sales follow-up and pipeline focus
Product screenshots
Real product UI from our media library — no placeholders.
Salesflare
FAQ
- Is ACT! better than Salesflare?
- There is no universal winner between ACT! and Salesflare. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
- Which is easier to use?
- Salesflare leads on ease of use (6/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- Which CRM fits which team?
- ACT!: ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales Salesflare: Auto-updating CRM story fits small B2B teams
- Which is stronger for sales automation?
- Salesflare leads on sales automation (5/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- Does ACT! or Salesflare have a free plan?
- ACT!: No free plan. Salesflare: No free plan.
- How does ACT! vs Salesflare pricing compare?
- Salesflare starts from $29.00/user/mo. Confirm live vendor pricing before purchasing.
- How did SoftwareGlimpse compare these products?
- We map both products to the same category criteria, then evaluate trade-offs using verified product, pricing and feature evidence. Affiliate relationships never change outcomes.
- reviewACT! review
- reviewSalesflare review
- pricingACT! pricing
- pricingSalesflare pricing
- alternativeHubSpot alternative
- alternativePipedrive alternative
- alternativeCapsule alternative
- guideWhat Is CRM Software? A Complete Beginner’s Guide
- guideHow CRM Software Works: Records, Pipelines & Activity
- guideTypes of CRM Software: Operational, Suites & Sales CRM Shapes
- categoryCRM hub
- finderFind My CRM
- calculatorCost calculator
Related comparisons
Alternatives to consider

HubSpot
AI-powered customer platform with free forever CRM, plus paid Smart CRM seats and Sales/Marketing/Service hubs for growing teams.

Pipedrive
Pipeline-first sales CRM for visual deal management, activity-based selling, and growing sales teams.

Capsule
Simple small-business CRM for contacts, sales pipelines, tasks, and lightweight automation without enterprise complexity.

Freshsales
Freshworks sales CRM for lead management and pipeline workflows.
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