ACT! vs Bitrix24
Compare ACT! and Bitrix24 on features, pricing, and buyer fit using the same researched criteria.
ACT!
ACT! by Swiftpage SMB CRM; contact sales for current packaging (no invented list prices).
Best for
- • ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
- • Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses.
No free plan
VS
Our verdict
There is no universal winner between ACT! and Bitrix24. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
ACT! is better for
- ✓ Email capabilities
- ✓ Administration
Bitrix24 is better for
- ✓ Pipeline management
- ✓ Sales automation
- ✓ Reporting
- ✓ Customization
Tie
- • Ease of use
Choose ACT! if: ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
Choose Bitrix24 if: Bitrix24 fits many small-business CRM evaluations
Bitrix24
Free-tier all-in-one CRM and collaboration suite with organization-based paid cloud plans.
Best for
- • Bitrix24 fits many small-business CRM evaluations
- • Bitrix24 is evaluated here as a CRM/sales tool
- • Bitrix24 is an all-in-one CRM and collaboration suite with a free tier and organization-based cloud pricing.
Starting from €0.00/user/mo
Free plan available
ACT! vs Bitrix24 at a glance
Criterion-level leaders from verified research.
Scorecard preview
Criterion leaders based on verified research — open the Scorecard tab for evidence detail.
- Ease of useTie
ACT!
Bitrix24
- Pipeline managementBitrix24
ACT!
Bitrix24
- Sales automationBitrix24
ACT!
Bitrix24
- Email capabilitiesACT!
ACT!
Bitrix24
- ReportingBitrix24
ACT!
Bitrix24
Which CRM is better for you?
Quick picks based on fit — not a universal ranking.
- → ACT!
Best for email capabilities
Stronger coverage across email sync, email tracking, email sequences, call functionality. editorial scores are close (6/10 vs 6/10).
- → ACT!
Best for administration
ACT! leads on administration (6/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Bitrix24
Best for pipeline management
Bitrix24 leads on pipeline management (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Bitrix24
Best for sales automation
Bitrix24 leads on sales automation (5/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Bitrix24
Best for reporting
Bitrix24 leads on reporting (5/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
The biggest differences
Where the products diverge most clearly on verified criteria.
Pipeline management
Bitrix24 winsACT!
Trails Bitrix24 on this criterion
Bitrix24
Bitrix24 leads on pipeline management (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Email capabilities
ACT! winsACT!
Stronger coverage across email sync, email tracking, email sequences, call functionality. editorial scores are close (6/10 vs 6/10).
Bitrix24
Trails ACT! on this criterion
Sales automation
Bitrix24 winsACT!
Trails Bitrix24 on this criterion
Bitrix24
Bitrix24 leads on sales automation (5/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Reporting
Bitrix24 winsACT!
Trails Bitrix24 on this criterion
Bitrix24
Bitrix24 leads on reporting (5/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Value for money
Bitrix24 winsACT!
Trails Bitrix24 on this criterion
Bitrix24
Bitrix24 leads on value for money (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Which should you choose?
Choose ACT! if
- ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
- Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses.
Choose Bitrix24 if
- Bitrix24 fits many small-business CRM evaluations
- Bitrix24 is evaluated here as a CRM/sales tool
- Bitrix24 is an all-in-one CRM and collaboration suite with a free tier and organization-based cloud pricing.
Related comparisons
Alternatives to consider
HubSpot
CRM platform with free core CRM plus Sales, Marketing, Service, and Content Hubs for growing teams.
Pipedrive
Pipeline-first sales CRM for visual deal management, activity-based selling, and growing sales teams.
Capsule
Small-business CRM for contact management and straightforward sales pipelines.
Freshsales
Freshworks sales CRM for lead management and pipeline workflows.
How we compare
A short look at the comparison process. Full methodology
1
Collect
Collect official product information, pricing, and product evidence.
2
Normalize
Map evidence to the same category evaluation criteria for both products.
3
Compare
Evaluate both products against identical criteria — ties and depends are allowed.
4
Explain
Show why each product wins, loses, or ties, with evidence behind the outcome.
Still deciding between ACT! and Bitrix24?
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- Independent criterion outcomes
- No invented scores or prices
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