Copper vs Keap
Compare Copper and Keap on features, pricing, and buyer fit using the same researched criteria.

Copper
Google Workspace-native CRM for pipeline and relationship management inside Gmail and Google apps.
Best for
- • Copper fits many small-business CRM evaluations
- • Copper is evaluated here as a CRM/sales tool
- • Copper is a Google Workspace-native CRM built for pipeline and relationship management inside Gmail and Google apps.
Starting from $23.00/user/mo
No free plan
VS
Our verdict
There is no universal winner between Copper and Keap. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Copper is better for
- ✓ Ease of use
- ✓ Pipeline management
- ✓ Integrations
- ✓ Administration
Keap is better for
- ✓ Sales automation
- ✓ Email capabilities
- ✓ Reporting
- ✓ Customization
Choose Copper if: Copper fits many small-business CRM evaluations
Choose Keap if: Core packaging and automation library target SMB operators

Keap
Best for
- • Core packaging and automation library target SMB operators
- • Email/SMS campaigns and automations are first-class
- • Built for small businesses that want CRM plus marketing automation, payments, and proven campaign automations in one platform.
Starting from $249.00/user/mo
No free plan
Screenshots
Verified product UI captures from research — never stock imagery.
Copper
Keap
Some visit links may be affiliate links — we may earn a commission at no extra cost to you. Comparison outcomes are never based on commission.