Constant Contact vs Mailchimp
Compare Constant Contact and Mailchimp on features, pricing, and buyer fit using the same researched criteria.

Constant Contact
SMB and local-business email marketing with event tools and brand recognition across North America.
Best for
- • Local SMBs and events
- • NA brand-familiar paid entry
Starting from $12.00/user/mo
No free plan
VS
Our verdict
Choose Mailchimp for freemium brand-familiar beginners; choose Constant Contact for local SMB/event-oriented email with Lite entry.
Constant Contact is better for
- ✓ Templates
- ✓ Landing pages
Mailchimp is better for
- ✓ Segmentation
- ✓ Integrations
- ✓ AI features
Tie
- • Automation
- • Analytics
Choose Constant Contact if: Local SMBs and events
Choose Mailchimp if: Beginners wanting freemium brand recognition

Mailchimp
Email marketing with CRM features; freemium entry (secondary category: marketing).
Best for
- • Beginners wanting freemium brand recognition
Starting from $13.00/user/mo
Free plan available
Frequently asked questions
Common buyer questions about Constant Contact vs Mailchimp.
Mailchimp is the stronger overall fit. Choose Mailchimp for freemium brand-familiar beginners; choose Constant Contact for local SMB/event-oriented email with Lite entry.
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