Bitrix24 vs Insightly
Compare Bitrix24 and Insightly on features, pricing, and buyer fit using the same researched criteria.

Bitrix24
Free-tier all-in-one CRM and collaboration suite with organization-based paid cloud plans.
Best for
- • Bitrix24 fits many small-business CRM evaluations
- • Bitrix24 is evaluated here as a CRM/sales tool
- • Bitrix24 is an all-in-one CRM and collaboration suite with a free tier and organization-based cloud pricing.
Starting from €0.00/user/mo
Free plan available
VS
Our verdict
There is no universal winner between Bitrix24 and Insightly. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Bitrix24 is better for
- ✓ Customization
- ✓ Scalability
- ✓ Value for money
Insightly is better for
- ✓ Ease of use
- ✓ Administration
Tie
- • Pipeline management
- • Sales automation
- • Email capabilities
Choose Bitrix24 if: Bitrix24 fits many small-business CRM evaluations
Choose Insightly if: Insightly fits many small-business CRM evaluations

Insightly
CRM plus project management for service-oriented SMBs, with automation and AI on higher plans.
Best for
- • Insightly fits many small-business CRM evaluations
- • Insightly is evaluated here as a CRM/sales tool
- • Insightly combines CRM and project management for service-oriented SMB teams.
Starting from $29.00/user/mo
No free plan
Pros & cons
A balanced look at where each product shines — and where it falls short.
Bitrix24
Strengths in greenPros
- Stronger on customization
- Stronger on scalability
- Stronger on value for money
Cons
- Trails on ease of use
- Trails on administration
Best for
Bitrix24 fits many small-business CRM evaluations
Insightly
Trade-offs in redPros
- Stronger on ease of use
- Stronger on administration
Cons
- Trails on customization
- Trails on scalability
- Trails on value for money
Best for
Insightly fits many small-business CRM evaluations
Choose if…
Choose Bitrix24 if
- Bitrix24 fits many small-business CRM evaluations
- Bitrix24 is evaluated here as a CRM/sales tool
- Bitrix24 is an all-in-one CRM and collaboration suite with a free tier and organization-based cloud pricing.
Choose Insightly if
- Insightly fits many small-business CRM evaluations
- Insightly is evaluated here as a CRM/sales tool
- Insightly combines CRM and project management for service-oriented SMB teams.
Still unsure which fits?
Answer a few buyer questions and get a shortlist matched to your priorities.
Find My CRMSome visit links may be affiliate links — we may earn a commission at no extra cost to you. Comparison outcomes are never based on commission.