Apptivo vs Keap
Compare Apptivo and Keap on features, pricing, and buyer fit using the same researched criteria.
Apptivo
All-in-one suite CRM; Lite from $15/user/mo annual through Ultimate $40, Enterprise custom.
Best for
- • All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
- • Affordable all-in-one CRM and business apps suite for SMBs that want more than sales pipeline alone.
Starting from $15.00/user/mo
No free plan
VS
Our verdict
There is no universal winner between Apptivo and Keap. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Apptivo is better for
- ✓ Pipeline management
- ✓ Customization
- ✓ Administration
- ✓ Scalability
Keap is better for
- ✓ Sales automation
- ✓ Email capabilities
- ✓ Reporting
- ✓ Integrations
Tie
- • Ease of use
Choose Apptivo if: All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
Choose Keap if: Core packaging and automation library target SMB operators
Keap
Best for
- • Core packaging and automation library target SMB operators
- • Email/SMS campaigns and automations are first-class
- • Built for small businesses that want CRM plus marketing automation, payments, and proven campaign automations in one platform.
Starting from $249.00/user/mo
No free plan
Apptivo vs Keap pricing
Researched list starting prices: Apptivo from $15/user/mo; Keap from $249/user/mo. Confirm live vendor pricing before buying.
Apptivo
From $15.00/user/mo
Keap
From $249.00/user/mo
Apptivo
Starting from $15.00/user/mo
Free trial available
- LitePopular$15.00/user/mo
- Premium$25.00/user/mo
- Ultimate$40.00/user/mo
- EnterpriseCustom
Keap
Starting from $249.00/user/mo
Free trial available
- Max IgnitePopular$249.00/mo
- included users: 2
- Max Grow$329.00/mo
- included users: 2
- Max Scale$499.00/mo
- included users: 2
Estimate your team cost
Monthly estimate from verified per-seat list pricing. Confirm on the vendor site before purchasing.
Apptivo · Lite
$225.00/mo
Keap · Max Ignite
$3,735.00/mo
+$3,510.00/mo — Keap costs more
Verified monthly unit prices · Aug 16, 2026
Prices in USD
Shown per user / month from verified list pricing.
Plans can change
Confirm live vendor rates before purchasing.
Add-ons may apply
Calling, SMS, or usage fees can add cost.
Independence
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