SoftwareGlimpse

Apollo.io vs Clearbit

Compare Apollo.io and Clearbit on features, pricing, and buyer fit using the same researched criteria.

Independently recommendedLast updated Aug 18, 20268 evidence sources16 screenshotsHow we compare
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Apollo.io logo

Apollo.io

6.9/10

Best for

  • Outbound and growth sales teams
  • RevOps teams consolidating data + engagement
  • Buyers who need prospecting more than classic CRM boards

Starting from $49.00/user/mo

Free plan available

VS

Our verdict

Our verdict

No universal winner

There is no universal winner between Apollo.io and Clearbit. Choose Apollo.io when Outbound and growth sales teams. Choose Clearbit when HubSpot customers that need CRM and inbound enrichment via Breeze Intelligence / Clearbit. Criterion scores come from approved SoftwareGlimpse editorial assessments and first-party research — not hands-on lab testing.

Apollo.io is better for

  • Contact data
  • Prospecting
  • Email outreach
  • Value for money

Clearbit is better for

  • Ease of use
  • Integrations

Choose Apollo.io if: Outbound and growth sales teams

Choose Clearbit if: HubSpot customers that need CRM and inbound enrichment via Breeze Intelligence / Clearbit

See detailed comparison ↓
Clearbit logo

Clearbit

6.3/10

HubSpot-owned enrichment (Clearbit → Breeze Intelligence) for CRM fill and inbound intelligence — usage/credits via HubSpot, Starter+ required.

Best for

  • HubSpot customers that need CRM and inbound enrichment via Breeze Intelligence / Clearbit
  • Marketing and RevOps teams prioritizing form and CRM fill quality
  • Buyers who want enrichment without standing up a separate prospecting database

No free plan

Comparison scorecard

Criterion-by-criterion results for Apollo.io and Clearbit. Numeric bars appear only when both products have approved scores.

  • Ease of use

    How quickly teams become productive.

    Clearbit

    Clearbit leads on ease of use (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Apollo.io7/10
    Clearbit8/10
  • Contact data

    Coverage and quality of contact data.

    Apollo.io

    Stronger lead management availability

    Apollo.ioStronger
    ClearbitWeaker
  • Prospecting

    Prospecting workflow strength.

    Apollo.io

    Apollo.io leads on prospecting (8/10 vs 4/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Apollo.ioStronger
    ClearbitWeaker
  • Email outreach

    Outreach sequencing and deliverability tooling.

    Apollo.io

    Apollo.io leads on email outreach (8/10 vs 2/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Apollo.ioStronger
    ClearbitWeaker
  • Integrations

    Important third-party integrations.

    Clearbit

    Clearbit leads on integrations (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Apollo.ioWeaker
    ClearbitStronger
  • Value for money

    Capability relative to total cost of ownership.

    Apollo.io

    Better for value for money

    Apollo.io7/10
    Clearbit7/10

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Affiliate disclosure: some links may be affiliate links. We may earn a commission at no extra cost to you. Rankings and scores are never based on commission. Full disclosure

Methodology disclosure: scores and recommendations follow SoftwareGlimpse evaluation criteria (version 1.0.0). Affiliate relationships do not determine rankings.

How we recommend: product claims are tied to recorded research where available.

AI-assisted disclosure: drafts may be AI-assisted from approved facts and assessments. Humans approve publishable editorial judgments. AI does not invent live prices or claim hands-on testing.