SoftwareGlimpse

ACT! vs Oracle CX

ACT! fits act! by swiftpage — long-standing smb crm for contacts, calendars, and sales follow-up; pricing primarily contact-sales; Oracle CX fits oracle cx targets mid-market sales/cx needs.

Independently recommendedLast updated Sep 24, 20266 evidence sources9 screenshotsHow we compare
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ACT! logo

ACT!

5.6/10

ACT! by Swiftpage SMB CRM; contact sales for current packaging (no invented list prices).

Best for

  • • ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
  • • Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses

No free plan

Visit ACT!
Read review

VS

Our verdict

Our verdict

No universal winner

There is no universal winner between ACT! and Oracle CX. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.

ACT! is better for

  • ✓ Ease of use
  • ✓ Administration
  • ✓ Value for money

Oracle CX is better for

  • ✓ Pipeline management
  • ✓ Sales automation
  • ✓ Email capabilities
  • ✓ Reporting

Choose ACT! if: ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales

Choose Oracle CX if: Oracle CX targets mid-market sales/CX needs

See detailed comparison ↓
Oracle CX logo

Oracle CX

7/10

Oracle Fusion Cloud CX / Sales CRM for enterprise pipeline, forecasting, and Oracle stack integration.

Best for

  • • Oracle CX targets mid-market sales/CX needs
  • • Oracle CX competes in enterprise/mid-market CRM evaluations
  • • Sales/CX CRM focus

Starting from $65.00/user/mo

No free plan

Visit Oracle CX
Read review

Quick verdict

Start here — then dig into the evidence below.

Choose ACT! if…

  • ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
  • Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses
  • You prioritize ease of use
  • You prioritize administration

Choose Oracle CX if…

  • Oracle CX targets mid-market sales/CX needs
  • Oracle CX competes in enterprise/mid-market CRM evaluations
  • Sales/CX CRM focus
  • You prioritize pipeline management

Overall recommendation

There is no universal winner between ACT! and Oracle CX. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.

Key trade-off

ACT! trades toward ease of use; Oracle CX trades toward pipeline management.

Winner by category

Only dimensions with researched evidence for this pair.

DimensionWinnerWhy
Ease of useACT! winsACT! leads on ease of use (6/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
SalesOracle CX winsOracle CX leads on pipeline management (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
AutomationOracle CX winsOracle CX leads on sales automation (5/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Email capabilitiesOracle CX winsOracle CX leads on email capabilities (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
ReportingOracle CX winsOracle CX leads on reporting (5/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
CustomizationOracle CX winsOracle CX leads on customization (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
IntegrationsOracle CX winsOracle CX leads on integrations (5/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
AdministrationACT! winsACT! leads on administration (6/10 vs 4/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Enterprise suitabilityOracle CX winsOracle CX leads on scalability (5/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
ValueACT! winsACT! leads on value for money (6/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

Side-by-side feature matrix

Normalized availability from product research — empty rows are not shown.

Core CRM

FeatureACT!Oracle CX
Contact managementStrongStrong
Lead managementStrongStrong
Pipeline managementStrongStrong
Deal managementStrongStrong

Sales engagement

FeatureACT!Oracle CX
Email syncStrongStrong
Email trackingStrongNot evidenced
Workflow automationModerateStrong
Sales automationStrongStrong

Reporting

FeatureACT!Oracle CX
ReportingModerateStrong
ForecastingNot evidencedStrong

Platform

FeatureACT!Oracle CX
IntegrationsStrongStrong
Custom fieldsStrongStrong
Custom pipelinesModerateStrong
Mobile appStrongStrong
AI assistanceNot evidencedStrong

Pricing comparison

Pricing evidence last checked Aug 16, 2026.

ACT! logo

ACT!

No free planFree trial available
  • ACT! (contact sales)Custom
Oracle CX logo

Oracle CX

From $65.00/user/mo

No free planNo free trial evidenced
  • Sales Professional$65.00/user/mo
  • Enterprise / PremiumCustom

Seat-count estimates

Labeled estimates from verified starting per-seat pricing — not invoices.

SeatsACT!Oracle CX
5—~$325.00/mo (5 × starting seat)
10—~$650.00/mo (10 × starting seat)
25—~$1,625.00/mo (25 × starting seat)
50—~$3,250.00/mo (50 × starting seat)

Estimate from verified starting per-seat pricing — actual total depends on plan, annual discounts, and add-ons.

Pricing notes use verified research when available for ACT! and Oracle CX. Confirm live vendor pricing before buying.

Open cost calculator →

Best for

Scenario picks from researched strengths — not a universal ranking.

  • → ACT!

    Best for ease of use

    ACT! leads on ease of use (6/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • → ACT!

    Best for administration

    ACT! leads on administration (6/10 vs 4/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • → ACT!

    Best for value for money

    ACT! leads on value for money (6/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • → Oracle CX

    Best for pipeline management

    Oracle CX leads on pipeline management (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • → Oracle CX

    Best for sales automation

    Oracle CX leads on sales automation (5/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

  • → Oracle CX

    Best for email capabilities

    Oracle CX leads on email capabilities (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

The differences that actually matter

Pair-specific analysis for ACT! vs Oracle CX — not generic category copy.

  • Pipeline management

    Oracle CX ahead

    On pipeline management, Oracle CX is ahead. ACT!: Trails Oracle CX on this criterion. Oracle CX: Oracle CX leads on pipeline management (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.. Feature evidence also diverges on Workflow automation (ACT!: Moderate; Oracle CX: Strong); Reporting (ACT!: Moderate; Oracle CX: Strong); Custom pipelines (ACT!: Moderate; Oracle CX: Strong).

  • Email capabilities

    Oracle CX ahead

    On email capabilities, Oracle CX is ahead. ACT!: Trails Oracle CX on this criterion. Oracle CX: Oracle CX leads on email capabilities (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing..

  • Sales automation

    Oracle CX ahead

    On sales automation, Oracle CX is ahead. ACT!: Trails Oracle CX on this criterion. Oracle CX: Oracle CX leads on sales automation (5/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing..

  • Reporting

    Oracle CX ahead

    On reporting, Oracle CX is ahead. ACT!: Trails Oracle CX on this criterion. Oracle CX: Oracle CX leads on reporting (5/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing..

  • Value for money

    ACT! ahead

    On value for money, ACT! is ahead. ACT!: ACT! leads on value for money (6/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.. Oracle CX: Trails ACT! on this criterion.

Pros and cons

Product-specific for this pair — derived from researched outcomes and editorial notes.

ACT! logo

ACT!

Pros

  • Stronger on ease of use
  • Stronger on administration
  • Stronger on value for money

Cons

  • Trails on pipeline management
  • Trails on sales automation
  • Trails on email capabilities
Oracle CX logo

Oracle CX

Pros

  • Stronger on pipeline management
  • Stronger on sales automation
  • Stronger on email capabilities
  • Stronger on reporting

Cons

  • Trails on ease of use
  • Trails on administration
  • Trails on value for money

Implementation & learning curve

Based on researched setup / ease criteria for this pair.

ACT!

  • Stronger on ease of use: ACT! leads on ease of use (6/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
  • Stronger on administration: ACT! leads on administration (6/10 vs 4/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

Oracle CX

  • Trails on ease of use relative to ACT!
  • Trails on administration relative to ACT!

Integrations

Overlaps and exclusives from product integration data when available.

ACT!: Strong. Oracle CX: Strong.

Who should not choose each product

Decision quality improves when we say who should walk away.

Don't choose ACT! if…

  • You need Oracle CX's stronger pipeline management more than ACT!'s strengths
  • You need Oracle CX's stronger sales automation more than ACT!'s strengths
  • You need Oracle CX's stronger email capabilities more than ACT!'s strengths
  • Your primary fit looks closer to: Oracle CX targets mid-market sales/CX needs

Don't choose Oracle CX if…

  • You need ACT!'s stronger ease of use more than Oracle CX's strengths
  • You need ACT!'s stronger administration more than Oracle CX's strengths
  • You need ACT!'s stronger value for money more than Oracle CX's strengths
  • Your primary fit looks closer to: ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales

Alternatives worth considering

When neither product is the right fit.

  • HubSpot logoHubSpot

    AI-powered customer platform with free forever CRM, plus paid Smart CRM seats and Sales/Marketing/Service hubs for growing teams.

  • Pipedrive logoPipedrive

    Pipeline-first sales CRM for visual deal management, activity-based selling, and growing sales teams.

  • Capsule CRM logoCapsule

    Simple small-business CRM for contacts, sales pipelines, tasks, and lightweight automation without enterprise complexity.

  • Freshworks logoFreshsales

    Freshworks sales CRM for lead management and pipeline workflows.

Final verdict

Scenario-level close — not a repeat of the intro.

ACT! wins when…

ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales

Oracle CX wins when…

Oracle CX targets mid-market sales/CX needs

  • Best for ease of useACT!
  • Best for administrationACT!
  • Best for value for moneyACT!
  • Best for pipeline managementOracle CX

Which one should you choose?

Choose ACT! if:

  • ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
  • Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses

Choose Oracle CX if:

  • Oracle CX targets mid-market sales/CX needs
  • Oracle CX competes in enterprise/mid-market CRM evaluations
  • Sales/CX CRM focus

Product screenshots

Real product UI from our media library — no placeholders.

Oracle CX

  • Oracle CX Sales command center from official Oracle CX Sales page.
  • Oracle CX Sales agentic demo visual from official Oracle CX Sales page.
  • Oracle CX product visual from official Oracle CX marketing (https://www.oracle.com/cx/).

FAQ

Is ACT! better than Oracle CX?
There is no universal winner between ACT! and Oracle CX. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Which is easier to use?
ACT! leads on ease of use (6/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Which CRM fits which team?
ACT!: ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales Oracle CX: Oracle CX targets mid-market sales/CX needs
Which is stronger for sales automation?
Oracle CX leads on sales automation (5/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Does ACT! or Oracle CX have a free plan?
ACT!: No free plan. Oracle CX: No free plan.
How does ACT! vs Oracle CX pricing compare?
Oracle CX starts from $65.00/user/mo. Confirm live vendor pricing before purchasing.
How did SoftwareGlimpse compare these products?
We map both products to the same category criteria, then evaluate trade-offs using verified product, pricing and feature evidence. Affiliate relationships never change outcomes.

Still deciding between ACT! and Oracle CX?

Use Find My CRM for a shortlist matched to your priorities, or build another side-by-side comparison.

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  • No invented scores or prices
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Affiliate disclosure: some links may be affiliate links. We may earn a commission at no extra cost to you. Rankings and scores are never based on commission. Full disclosure

Methodology disclosure: scores and recommendations follow SoftwareGlimpse evaluation criteria (version 1.0.0). Affiliate relationships do not determine rankings.

How we recommend: product claims are tied to recorded research where available.

AI-assisted disclosure: drafts may be AI-assisted from approved facts and assessments. Humans approve publishable editorial judgments. AI does not invent live prices or claim hands-on testing.

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