ACT! vs Oracle CX
Compare ACT! and Oracle CX on features, pricing, and buyer fit using the same researched criteria.

ACT!
ACT! by Swiftpage SMB CRM; contact sales for current packaging (no invented list prices).
Best for
- • ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
- • Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses.
No free plan
VS
Our verdict
There is no universal winner between ACT! and Oracle CX. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
ACT! is better for
- ✓ Ease of use
- ✓ Administration
- ✓ Value for money
Oracle CX is better for
- ✓ Pipeline management
- ✓ Sales automation
- ✓ Email capabilities
- ✓ Reporting
Choose ACT! if: ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
Choose Oracle CX if: Oracle CX targets mid-market sales/CX needs

Oracle CX
Oracle Fusion Cloud CX / Sales CRM for enterprise pipeline, forecasting, and Oracle stack integration.
Best for
- • Oracle CX targets mid-market sales/CX needs
- • Oracle CX competes in enterprise/mid-market CRM evaluations
- • Sales/CX CRM focus
Starting from $65.00/user/mo
No free plan
ACT! vs Oracle CX at a glance
Criterion-level leaders from verified research.
Scorecard preview
Criterion leaders based on verified research — open the Scorecard tab for evidence detail.
- Ease of useACT!
ACT!
Oracle CX
- Pipeline managementOracle CX
ACT!
Oracle CX
- Sales automationOracle CX
ACT!
Oracle CX
- Email capabilitiesOracle CX
ACT!
Oracle CX
- ReportingOracle CX
ACT!
Oracle CX
Which CRM is better for you?
Quick picks based on fit — not a universal ranking.
- → ACT!
Best for ease of use
ACT! leads on ease of use (6/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → ACT!
Best for administration
ACT! leads on administration (6/10 vs 4/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → ACT!
Best for value for money
ACT! leads on value for money (6/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Oracle CX
Best for pipeline management
Oracle CX leads on pipeline management (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Oracle CX
Best for sales automation
Oracle CX leads on sales automation (5/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Oracle CX
Best for email capabilities
Oracle CX leads on email capabilities (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
The biggest differences
Where the products diverge most clearly on verified criteria.
Pipeline management
Oracle CX winsACT!
Trails Oracle CX on this criterion
Oracle CX
Oracle CX leads on pipeline management (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Email capabilities
Oracle CX winsACT!
Trails Oracle CX on this criterion
Oracle CX
Oracle CX leads on email capabilities (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Sales automation
Oracle CX winsACT!
Trails Oracle CX on this criterion
Oracle CX
Oracle CX leads on sales automation (5/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Reporting
Oracle CX winsACT!
Trails Oracle CX on this criterion
Oracle CX
Oracle CX leads on reporting (5/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Value for money
ACT! winsACT!
ACT! leads on value for money (6/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Oracle CX
Trails ACT! on this criterion
Which should you choose?
Choose ACT! if
- ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
- Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses.
Choose Oracle CX if
- Oracle CX targets mid-market sales/CX needs
- Oracle CX competes in enterprise/mid-market CRM evaluations
- Sales/CX CRM focus
Related comparisons
Alternatives to consider

HubSpot
CRM platform with free core CRM plus Sales, Marketing, Service, and Content Hubs for growing teams.

Pipedrive
Pipeline-first sales CRM for visual deal management, activity-based selling, and growing sales teams.

Capsule
Small-business CRM for contact management and straightforward sales pipelines.

Freshsales
Freshworks sales CRM for lead management and pipeline workflows.
How we compare
A short look at the comparison process. Full methodology
1
Collect
Collect official product information, pricing, and product evidence.
2
Normalize
Map evidence to the same category evaluation criteria for both products.
3
Compare
Evaluate both products against identical criteria — ties and depends are allowed.
4
Explain
Show why each product wins, loses, or ties, with evidence behind the outcome.
Still deciding between ACT! and Oracle CX?
Use Find My CRM for a shortlist matched to your priorities, or build another side-by-side comparison.
- Independent criterion outcomes
- No invented scores or prices
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