SoftwareGlimpse

Creatio vs Zoho CRM

Compare Creatio and Zoho CRM on features, pricing, and buyer fit using the same researched criteria.

Independently recommendedLast updated Aug 20, 20265 evidence sources21 screenshotsHow we compare

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Creatio

7.3/10

No-code CRM and workflow platform with Growth/Enterprise per-user plans and Unlimited organization pricing.

Best for

• Creatio targets mid-market sales/CX needs
• Creatio competes in enterprise/mid-market CRM evaluations
• Sales/CX CRM focus

Starting from $40.00/user/mo

No free plan

VS

Our verdict

No universal winner

There is no universal winner between Creatio and Zoho CRM. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.

Creatio is better for

✓ Sales automation
✓ Reporting
✓ Customization

Zoho CRM is better for

✓ Ease of use
✓ Integrations
✓ Administration
✓ Value for money

Tie

• Pipeline management
• Email capabilities
• Scalability

Choose Creatio if: Creatio targets mid-market sales/CX needs

Choose Zoho CRM if: Free/Standard pricing and feature set fit SMB sales motions

See detailed comparison ↓

Zoho CRM

7.4/10

Affordable multi-edition sales CRM with free tier, automation, and Zia AI across Standard through Ultimate.

Best for

• Free/Standard pricing and feature set fit SMB sales motions
• Professional/Enterprise cover automation and reporting for growing teams
• Sales CRM pipelines and automation are the core product story

Starting from $0.00/user/mo

Free plan available

Creatio vs Zoho CRM at a glance

Criterion-level leaders from verified research.

Full scorecard →

Scorecard preview

Criterion leaders based on verified research — open the Scorecard tab for evidence detail.

Ease of useZoho CRM
Creatio
Zoho CRM
Pipeline managementTie
Creatio
Zoho CRM
Sales automationCreatio
Creatio
Zoho CRM
Email capabilitiesTie
Creatio
Zoho CRM
ReportingCreatio
Creatio
Zoho CRM

Which CRM is better for you?

Quick picks based on fit — not a universal ranking.

→ Creatio
Best for sales automation
Creatio leads on sales automation (9/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
→ Creatio
Best for reporting
Stronger forecasting availability
→ Creatio
Best for customization
Creatio leads on customization (9/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
→ Zoho CRM
Best for ease of use
Zoho CRM leads on ease of use (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
→ Zoho CRM
Best for integrations
Zoho CRM leads on integrations (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
→ Zoho CRM
Best for administration
Zoho CRM leads on administration (5/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

The biggest differences

Where the products diverge most clearly on verified criteria.

Pipeline management
Tie
Creatio
Creatio and Zoho CRM are close on pipeline management (8/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Zoho CRM
Creatio and Zoho CRM are close on pipeline management (8/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Email capabilities
Tie
Creatio
Creatio and Zoho CRM are close on email capabilities (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Zoho CRM
Creatio and Zoho CRM are close on email capabilities (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Sales automation
Creatio wins
Creatio
Creatio leads on sales automation (9/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Zoho CRM
Trails Creatio on this criterion
Reporting
Creatio wins
Creatio
Stronger forecasting availability
Zoho CRM
Trails Creatio on this criterion
Value for money
Zoho CRM wins
Creatio
Trails Zoho CRM on this criterion
Zoho CRM
Better for value for money

Which should you choose?

Choose Creatio if

Creatio targets mid-market sales/CX needs
Creatio competes in enterprise/mid-market CRM evaluations
Sales/CX CRM focus

Choose Zoho CRM if

Free/Standard pricing and feature set fit SMB sales motions
Professional/Enterprise cover automation and reporting for growing teams
Sales CRM pipelines and automation are the core product story

Related comparisons

Alternatives to consider

How we compare

A short look at the comparison process. Full methodology

1
Collect
Collect official product information, pricing, and product evidence.
2
Normalize
Map evidence to the same category evaluation criteria for both products.
3
Compare
Evaluate both products against identical criteria — ties and depends are allowed.
4
Explain
Show why each product wins, loses, or ties, with evidence behind the outcome.

Still deciding between Creatio and Zoho CRM?

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Independent criterion outcomes
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