Brevo vs Mailjet
Compare Brevo and Mailjet on features, pricing, and buyer fit using the same researched criteria.
Brevo
Multi-channel email marketing with send-based pricing, a generous free plan, and CRM-lite tools — formerly Sendinblue.
Best for
- • SMB multi-channel email + SMS/chat
- • High contact storage with moderate sends
Starting from $9.00/user/mo
Free plan available
VS
Our verdict
Choose Brevo for broader multi-channel SMB marketing; choose Mailjet when EU-friendly marketing + transactional/API sending is the dual job.
Brevo is better for
- ✓ Automation
- ✓ Segmentation
- ✓ Analytics
- ✓ AI features
Tie
- • Templates
- • Landing pages
- • Integrations
Choose Brevo if: SMB multi-channel email + SMS/chat
Choose Mailjet if: Marketing + transactional/API email
Mailjet
EU-friendly email platform for marketing and transactional sending with send-volume pricing (Sinch).
Best for
- • Marketing + transactional/API email
- • EU/Sinch packaging buyers
Starting from $9.00/user/mo
Free plan available
Pros & cons
A balanced look at where each product shines — and where it falls short.
Brevo
Strengths in greenPros
- Stronger on automation
- Stronger on segmentation
- Stronger on analytics
- Stronger on ai features
Best for
SMB multi-channel email + SMS/chat
Mailjet
Trade-offs in redCons
- Trails on automation
- Trails on segmentation
- Trails on analytics
Best for
Marketing + transactional/API email
Choose if…
Choose Brevo if
- SMB multi-channel email + SMS/chat
- High contact storage with moderate sends
Choose Mailjet if
- Marketing + transactional/API email
- EU/Sinch packaging buyers
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