Brevo vs Mailjet
Compare Brevo and Mailjet on features, pricing, and buyer fit using the same researched criteria.
Brevo
Multi-channel email marketing with send-based pricing, a generous free plan, and CRM-lite tools — formerly Sendinblue.
Best for
- • SMB multi-channel email + SMS/chat
- • High contact storage with moderate sends
Starting from $9.00/user/mo
Free plan available
VS
Our verdict
Choose Brevo for broader multi-channel SMB marketing; choose Mailjet when EU-friendly marketing + transactional/API sending is the dual job.
Brevo is better for
- ✓ Automation
- ✓ Segmentation
- ✓ Analytics
- ✓ AI features
Tie
- • Templates
- • Landing pages
- • Integrations
Choose Brevo if: SMB multi-channel email + SMS/chat
Choose Mailjet if: Marketing + transactional/API email
Mailjet
EU-friendly email platform for marketing and transactional sending with send-volume pricing (Sinch).
Best for
- • Marketing + transactional/API email
- • EU/Sinch packaging buyers
Starting from $9.00/user/mo
Free plan available
Feature comparison
Grouped feature support from verified product research for Brevo and Mailjet.
Campaigns
| Feature | Brevo | Mailjet | Winner |
|---|---|---|---|
| Email campaigns | Strong | Strong | Tie |
| Newsletter builder | Strong | Strong | Tie |
| Email templates | Strong | Strong | Tie |
| Drag-and-drop editor | Strong | Strong | Tie |
| Landing pages | Strong | Strong | Tie |
| Forms | Strong | Strong | Tie |
Automation & targeting
| Feature | Brevo | Mailjet | Winner |
|---|---|---|---|
| Automation workflows | Strong | Strong | Tie |
| Segmentation | Strong | Strong | Tie |
| Personalization | Strong | Strong | Tie |
| A/B testing | Strong | Strong | Tie |
| Transactional email | Strong | Strong | Tie |
Platform
| Feature | Brevo | Mailjet | Winner |
|---|---|---|---|
| Analytics | Strong | Strong | Tie |
| Deliverability tools | Strong | Strong | Tie |
| AI content generation | Strong | Strong | Tie |
Additional capabilities
| Feature | Brevo | Mailjet | Winner |
|---|---|---|---|
| Contact management | Strong | Strong | Tie |
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