Apptivo vs folk
Compare Apptivo and folk on features, pricing, and buyer fit using the same researched criteria.

Apptivo
All-in-one suite CRM; Lite from $15/user/mo annual through Ultimate $40, Enterprise custom.
Best for
- • All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
- • Affordable all-in-one CRM and business apps suite for SMBs that want more than sales pipeline alone.
Starting from $15.00/user/mo
No free plan
VS
Our verdict
There is no universal winner between Apptivo and folk. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Apptivo is better for
- ✓ Pipeline management
- ✓ Reporting
folk is better for
- ✓ Ease of use
- ✓ Sales automation
- ✓ Email capabilities
- ✓ Integrations
Tie
- • Customization
- • Scalability
Choose Apptivo if: All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
Choose folk if: Standard/Premium fit collaborative SMB relationship selling

folk
Simple relationship CRM for organizing contacts and collaborative outreach.
Best for
- • Standard/Premium fit collaborative SMB relationship selling
- • Relationship CRM + LinkedIn capture fits founders and small teams
- • Pipelines, sequences, and AI assistants support sales workflows
Starting from $24.00/user/mo
Free plan available
Evidence & transparency
Sources and research process behind this comparison.
Sources
8
Criteria
10
Screenshots
16
Sources consulted
| Title | Product | Type |
|---|---|---|
| Apptivo Pricing | Apptivo | official-pricing-page |
| Apptivo | Apptivo | official-product-page |
| Apptivo Pricing (fixture snapshot) | Apptivo | fixture |
| Apptivo Product (fixture snapshot) | Apptivo | fixture |
| folk Pricing (fixture snapshot) | folk | fixture |
| folk Product (fixture snapshot) | folk | fixture |
| folk Pricing | folk | official-pricing-page |
| folk CRM | folk | official-product-page |
Methodology steps
- 1Collect first-party product and pricing evidence
- 2Map both products to the same category criteria
- 3Record criterion outcomes with confidence and sources
- 4Publish only when editorial gates allow indexing
Methodology version 1.0.0.
Affiliate relationships never change comparison outcomes. We evaluate both products on the same criteria and allow ties when evidence does not support a universal winner.
Read full methodology →Some visit links may be affiliate links — we may earn a commission at no extra cost to you. Comparison outcomes are never based on commission.