Apollo.io vs Reply.io
Compare Apollo.io and Reply.io on features, pricing, and buyer fit using the same researched criteria.

Apollo.io
Best for
- • Teams that want a free tier before buying
- • Buyers prioritizing prospecting database breadth
Starting from $49.00/user/mo
Free plan available
VS
Our verdict
Apollo is stronger when free-tier evaluation and prospecting database depth matter; Reply is stronger when multichannel sequences (email/LinkedIn/calls/SMS/WhatsApp) and AI outreach are the core job.
Apollo.io is better for
- ✓ Contact data
Reply.io is better for
- ✓ Email outreach
- ✓ Integrations
Tie
- • Ease of use
- • Prospecting
- • Value for money
Choose Apollo.io if: Teams that want a free tier before buying
Choose Reply.io if: SDR teams running true multichannel cadences

Reply.io
AI sales engagement platform for multichannel outbound across email, LinkedIn, calls, SMS, and WhatsApp with built-in B2B data.
Best for
- • SDR teams running true multichannel cadences
- • Agencies needing multichannel + AI SDR packaging
Starting from $49.00/user/mo
No free plan
Frequently asked questions
Common buyer questions about Apollo.io vs Reply.io.
Reply.io is the stronger overall fit. Apollo is stronger when free-tier evaluation and prospecting database depth matter; Reply is stronger when multichannel sequences (email/LinkedIn/calls/SMS/WhatsApp) and AI outreach are the core job.
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