Apollo.io vs Kaspr
Compare Apollo.io and Kaspr on features, pricing, and buyer fit using the same researched criteria.

Apollo.io
Best for
- • Outbound and growth sales teams
- • RevOps teams consolidating data + engagement
- • Buyers who need prospecting more than classic CRM boards
Starting from $49.00/user/mo
Free plan available
VS
Our verdict
There is no universal winner between Apollo.io and Kaspr. Choose Apollo.io when Outbound and growth sales teams. Choose Kaspr when EMEA/EU-leaning SMB and mid-market teams prospecting via LinkedIn + Chrome. Criterion scores come from approved SoftwareGlimpse editorial assessments and first-party research — not hands-on lab testing.
Apollo.io is better for
- ✓ Contact data
- ✓ Prospecting
- ✓ Email outreach
Kaspr is better for
- ✓ Ease of use
Tie
- • Integrations
- • Value for money
Choose Apollo.io if: Outbound and growth sales teams
Choose Kaspr if: EMEA/EU-leaning SMB and mid-market teams prospecting via LinkedIn + Chrome

Kaspr
LinkedIn-centric EU/EMEA B2B contact capture (Chrome) — Free plan; Starter from $49/mo annual headline.
Best for
- • EMEA/EU-leaning SMB and mid-market teams prospecting via LinkedIn + Chrome
- • Buyers who want Free evaluation and clear annual Starter/Business headlines
- • Teams that need phone/email reveals into CRM more than a built-in sequencer
Starting from $49.00/user/mo
Free plan available
Comparison scorecard
Criterion-by-criterion results for Apollo.io and Kaspr. Numeric bars appear only when both products have approved scores.
- Kaspr
Ease of use
How quickly teams become productive.
Kaspr leads on ease of use (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Apollo.io7/10Kaspr8/10 - Apollo.io
Contact data
Coverage and quality of contact data.
Stronger data enrichment availability
Apollo.ioStrongerKasprWeaker - Apollo.io
Prospecting
Prospecting workflow strength.
Apollo.io leads on prospecting (8/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Apollo.ioStrongerKasprWeaker - Apollo.io
Email outreach
Outreach sequencing and deliverability tooling.
Apollo.io leads on email outreach (8/10 vs 3/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Apollo.ioStrongerKasprWeaker - Tie
Integrations
Important third-party integrations.
Apollo.io and Kaspr are close on integrations (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Apollo.ioTieKasprTie - Tie
Value for money
Capability relative to total cost of ownership.
Apollo.io and Kaspr are close on value for money (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Apollo.io7/10Kaspr7/10
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