ACT! vs Salesforce
Compare ACT! and Salesforce on features, pricing, and buyer fit using the same researched criteria.

ACT!
ACT! by Swiftpage SMB CRM; contact sales for current packaging (no invented list prices).
Best for
- • ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
- • Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses.
No free plan
VS
Our verdict
There is no universal winner between ACT! and Salesforce. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
ACT! is better for
- ✓ Ease of use
- ✓ Administration
- ✓ Value for money
Salesforce is better for
- ✓ Pipeline management
- ✓ Sales automation
- ✓ Email capabilities
- ✓ Reporting
Choose ACT! if: ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
Choose Salesforce if: Enterprise/Unlimited editions, API/sandbox depth, and ecosystem fit large complex orgs

Salesforce
Enterprise CRM platform for sales, service, marketing, and customer data across large and mid-market teams.
Best for
- • Enterprise/Unlimited editions, API/sandbox depth, and ecosystem fit large complex orgs
- • Pro Suite and Enterprise cover forecasting, customization, and pipeline sophistication common in mid-market sales
- • Sales Cloud is explicitly sales CRM oriented
Starting from $25.00/user/mo
No free plan
ACT! vs Salesforce pricing
Pricing notes use verified research when available for ACT! and Salesforce. Confirm live vendor pricing before buying.
ACT!
See plans
Salesforce
From $25.00/user/mo
ACT!
Starting price not evidenced
Free trial available
- ACT! (contact sales)Custom
Salesforce
Starting from $25.00/user/mo
Free trial available
- Starter Suite$25.00/user/mo
- Pro SuitePopular$100.00/user/mo
- Enterprise$175.00/user/mo
- Unlimited$350.00/user/mo
Estimate your team cost
Monthly estimate from verified per-seat list pricing. Confirm on the vendor site before purchasing.
Salesforce · Starter Suite
$375.00/mo
Verified monthly unit prices · Aug 16, 2026
Prices in USD
Shown per user / month from verified list pricing.
Plans can change
Confirm live vendor rates before purchasing.
Add-ons may apply
Calling, SMS, or usage fees can add cost.
Independence
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