ACT! vs Oracle CX
Compare ACT! and Oracle CX on features, pricing, and buyer fit using the same researched criteria.

ACT!
ACT! by Swiftpage SMB CRM; contact sales for current packaging (no invented list prices).
Best for
- • ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
- • Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses.
No free plan
VS
Our verdict
There is no universal winner between ACT! and Oracle CX. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
ACT! is better for
- ✓ Ease of use
- ✓ Administration
- ✓ Value for money
Oracle CX is better for
- ✓ Pipeline management
- ✓ Sales automation
- ✓ Email capabilities
- ✓ Reporting
Choose ACT! if: ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
Choose Oracle CX if: Oracle CX targets mid-market sales/CX needs

Oracle CX
Oracle Fusion Cloud CX / Sales CRM for enterprise pipeline, forecasting, and Oracle stack integration.
Best for
- • Oracle CX targets mid-market sales/CX needs
- • Oracle CX competes in enterprise/mid-market CRM evaluations
- • Sales/CX CRM focus
Starting from $65.00/user/mo
No free plan
Pros & cons
A balanced look at where each product shines — and where it falls short.
ACT!
Strengths in greenPros
- Stronger on ease of use
- Stronger on administration
- Stronger on value for money
Cons
- Trails on pipeline management
- Trails on sales automation
- Trails on email capabilities
Best for
ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
Oracle CX
Trade-offs in redPros
- Stronger on pipeline management
- Stronger on sales automation
- Stronger on email capabilities
- Stronger on reporting
Cons
- Trails on ease of use
- Trails on administration
- Trails on value for money
Best for
Oracle CX targets mid-market sales/CX needs
Choose if…
Choose ACT! if
- ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
- Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses.
Choose Oracle CX if
- Oracle CX targets mid-market sales/CX needs
- Oracle CX competes in enterprise/mid-market CRM evaluations
- Sales/CX CRM focus
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