ACT! vs Oracle CX
Compare ACT! and Oracle CX on features, pricing, and buyer fit using the same researched criteria.

ACT!
ACT! by Swiftpage SMB CRM; contact sales for current packaging (no invented list prices).
Best for
- • ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
- • Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses.
No free plan
VS
Our verdict
There is no universal winner between ACT! and Oracle CX. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
ACT! is better for
- ✓ Ease of use
- ✓ Administration
- ✓ Value for money
Oracle CX is better for
- ✓ Pipeline management
- ✓ Sales automation
- ✓ Email capabilities
- ✓ Reporting
Choose ACT! if: ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
Choose Oracle CX if: Oracle CX targets mid-market sales/CX needs

Oracle CX
Oracle Fusion Cloud CX / Sales CRM for enterprise pipeline, forecasting, and Oracle stack integration.
Best for
- • Oracle CX targets mid-market sales/CX needs
- • Oracle CX competes in enterprise/mid-market CRM evaluations
- • Sales/CX CRM focus
Starting from $65.00/user/mo
No free plan
Feature comparison
Grouped feature support from verified product research for ACT! and Oracle CX.
Core CRM
| Feature | ACT! | Oracle CX | Winner |
|---|---|---|---|
| Contact management | Strong | Strong | Tie |
| Lead management | Strong | Strong | Tie |
| Pipeline management | Strong | Strong | Tie |
| Deal management | Strong | Strong | Tie |
Sales engagement
| Feature | ACT! | Oracle CX | Winner |
|---|---|---|---|
| Email sync | Strong | Strong | Tie |
| Email tracking | Strong | Not evidenced | — |
| Workflow automation | Moderate | Strong | Oracle CX |
| Sales automation | Strong | Strong | Tie |
Reporting
| Feature | ACT! | Oracle CX | Winner |
|---|---|---|---|
| Reporting | Moderate | Strong | Oracle CX |
| Forecasting | Not evidenced | Strong | — |
Platform
| Feature | ACT! | Oracle CX | Winner |
|---|---|---|---|
| Integrations | Strong | Strong | Tie |
| Custom fields | Strong | Strong | Tie |
| Custom pipelines | Moderate | Strong | Oracle CX |
| Mobile app | Strong | Strong | Tie |
| AI assistance | Not evidenced | Strong | — |
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