ACT! vs Close
Compare ACT! and Close on features, pricing, and buyer fit using the same researched criteria.

ACT!
ACT! by Swiftpage SMB CRM; contact sales for current packaging (no invented list prices).
Best for
- • ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
- • Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses.
No free plan
VS
Our verdict
There is no universal winner between ACT! and Close. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Close is better for
- ✓ Ease of use
- ✓ Pipeline management
- ✓ Sales automation
- ✓ Email capabilities
Tie
- • Value for money
Choose ACT! if: ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
Choose Close if: Outbound sales teams that need a communication-centric CRM

Close
Sales-focused CRM for pipeline management and sales engagement workflows.
Best for
- • Outbound sales teams that need a communication-centric CRM
- • Teams that need dialing power and advanced outreach workflows
- • Teams that rely on calling, email, and SMS from the CRM
Starting from $9.00/user/mo
No free plan
ACT! vs Close pricing
Pricing notes use verified research when available for ACT! and Close. Confirm live vendor pricing before buying.
ACT!
See plans
Close
From $9.00/user/mo
ACT!
Starting price not evidenced
Free trial available
- ACT! (contact sales)Custom
Close
Starting from $9.00/user/mo
Free trial available
- Solo$9.00/user/mo
- EssentialsPopular$35.00/user/mo
- Growth$99.00/user/mo
- Scale$139.00/user/mo
Estimate your team cost
Monthly estimate from verified per-seat list pricing. Confirm on the vendor site before purchasing.
Close · Solo
$135.00/mo
Verified monthly unit prices · Aug 16, 2026
Prices in USD
Shown per user / month from verified list pricing.
Plans can change
Confirm live vendor rates before purchasing.
Add-ons may apply
Calling, SMS, or usage fees can add cost.
Independence
Affiliate status never changes pricing outcomes.
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