Is Wati a business phone system?

No. Wati is a WhatsApp Business / customer messaging platform. If you need IVR, queues and PSTN calling, pair it with a cloud phone system such as Aircall, CallHippo, KrispCall or Freshcaller.

Does Wati have a free plan or free trial?

No free plan is published. A free trial is documented (about 7 days). Confirm current terms with the vendor.

Did SoftwareGlimpse personally test Wati?

No. This review is based on first-party product and pricing research evidence, not hands-on product usage. Affiliate relationships never influence scores.

Wati Review

Name: Guide to Wati Team Inbox
Description: How Wati presents the product in an official vendor video.

BUSINESS COMMUNICATIONS SOFTWARE

Choose Wati when WhatsApp is where your customers actually buy and support themselves, and you need an official API, shared inbox, broadcasts and chatbots in one platform.

Last updated 2026-08-17Independent editorial review

Starting price
$49.00/user/month
Free plan
No
Free trial
7 days
Best for
Ecommerce and D2C teams that sell and support on WhatsApp

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Some links may be affiliate links — we may earn a commission at no extra cost to you. Rankings and scores are never based on commission. Affiliate disclosure

SoftwareGlimpse review

7.6/10

Good

ease of use8
voice messaging quality8
routing workflows8
integrations7
analytics7
outbound tools9

How we score →

By Lee M.FounderReviewed 17 Aug 2026

See Wati in action

Official vendor demonstration of product surfaces. It supplements screenshots and editorial analysis — it is not independent SoftwareGlimpse testing.

This video is hosted on YouTube

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Official vendor tutorial

Guide to Wati Team Inbox

How Wati presents the product in an official vendor video.

What this shows

Wati product surfaces as shown in the official vendor video
UI/workflow layout marketed by the vendor

Pricing

Verified 2026-08-17 from wati.io/pricing. Plan structure is first-party: Growth connects any 1 channel with 3 users included and no additional users, 15,000 broadcasts/month at standard rates, 1,000 free automation triggers, 2 commerce/CRM integrations, 10k API calls and 250 AI co-pilot credits; Pro includes 5 users with additional users at $24/user/month, unlimited broadcasts, 5 integrations including HubSpot, 200k API calls, 500 AI credits, advanced chatbots and CTWA tracking; Business includes 5 users with additional users at $69/user/month, unlimited broadcasts with volume discounts, unlimited integrations including Salesforce, 20M API calls, 1,500 AI credits, multiple WhatsApp numbers and round-robin assignment. Enterprise is quote-based. Platform-fee dollars render client-side by region, so the commonly cited annual-billed bands (~$49 Growth, ~$99 Pro, ~$299 Business) are recorded at LOW confidence and must be confirmed live. Every plan states additional per-message charges that vary by marketing/utility/authentication template and recipient country code, deducted from a non-expiring credit balance. A Shopify add-on costs $4.99/month; the Astra AI agent suite is priced separately. 7-day free trial with zero setup fees.Full pricing details →

Growth
$49.00
per month (annual billing rate shown)
Platform subscription (~$49/month billed annually — low-confidence band, confirm live) plus per-message charges. 1 channel, 3 users included with no additional users, 15,000 broadcasts/month, omnichannel inbox, CTWA lead capture, WhatsApp catalog and Shopify templates.
- channelsIncluded: 1
- usersIncluded: 3
- additionalUsersAllowed: false
- broadcastsMonthly: 15000
- automationTriggersMonthly: 1000
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Pro
Most popular
$99.00
per month (annual billing rate shown)
Platform subscription (~$99/month billed annually — low-confidence band) plus per-message charges. 5 users included, additional users $24/user/month, unlimited broadcasts, advanced chatbots, CTWA source tags and click tracking, HubSpot integration, auto routing and operator reports.
- usersIncluded: 5
- additionalUserMonthly: 24
- broadcasts: unlimited
- automationTriggersMonthly: 2000
- integrations: 5
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Business
$299.00
per month (annual billing rate shown)
Platform subscription (~$299/month billed annually — low-confidence band) plus per-message charges. 5 users included, additional users $69/user/month, 4,000 messages/minute, multiple WhatsApp numbers, round-robin assignment, Salesforce integration, number masking, IP whitelisting, dedicated CSM.
- usersIncluded: 5
- additionalUserMonthly: 69
- broadcasts: unlimited with volume discounts
- automationTriggersMonthly: 5000
- integrations: unlimited
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Enterprise
Custom
Contact sales
Quote-based enterprise packaging beyond the published Business tier.
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Product screenshots

Verified captures from Wati's product interface.

Powerful inbox product frame from the official Wati homepage.

Official Wati marketing UI asset

https://www.wati.io/ · Checked 2026-08-17

Our verdict

Choose Wati when WhatsApp is where your customers actually buy and support themselves, and you need an official API, shared inbox, broadcasts and chatbots in one platform. Compare Aircall, CallHippo, KrispCall or Freshcaller when the real requirement is a business phone system; consider a dedicated helpdesk if ticketing rather than WhatsApp conversion is the primary job. Scores reflect first-party documentation as of 2026-08-17 — not hands-on product testing. Confirm current packaging, minimums and usage rates on the vendor site before purchase.

Best for

Ecommerce and D2C teams that sell and support on WhatsApp
Support teams needing a multi-agent WhatsApp inbox with templates and routing
Growth teams running click-to-WhatsApp ads and broadcast campaigns

Not ideal for

Buyers who need a business phone system with IVR, queues and PSTN calling
Large agent teams where per-user add-on pricing becomes punitive
Teams that need a single predictable subscription without per-message billing

Bottom line

Platform subscription plus Meta per-message charges. Growth: 1 channel, 3 users included (no additional users), 15,000 broadcasts/month. Pro: 5 users, additional users $24/user/month, unlimited broadcasts. Business: 5 users, additional users $69/user/month, volume discounts, multiple WhatsApp numbers. Enterprise is quote-based. Commonly cited annual bands of ~$49 / ~$99 / ~$299 per month are LOW confidence because wati.io/pricing renders platform fees by region — confirm live. Shopify add-on $4.99/month; 7-day free trial with zero setup fees.