SoftwareGlimpse
Mailchimp logo

Mailchimp Review

CRM SOFTWARE

Mailchimp overall score 6.8/10 from equal-weight CRM criteria. Freemium Free tier for eligible audiences; paid plans are contact-based — verify live Mailchimp pricing. Enterprise available.

Last updated 2026-08-17Independent editorial review
  • Starting price

    $13.00/user/month

  • Free plan

    Yes

  • Free trial

    14 days

  • Best for

    Marketing teams needing email + audience CRM features

SoftwareGlimpse review

6.8/10

Average

  • Ease of use8
  • Pipeline management5
  • Sales automation5
  • Email capabilities9
  • Reporting7
  • Customization6
How we score →

Best Mailchimp alternatives

Alternatives are drawn from the product graph and editorial comparisons — not paid placements.

#1
HubSpot logo

HubSpot

CRM platform with free core CRM plus Sales, Marketing, Service, and Content Hubs for growing teams.

Pricing coverage pending

#2
ActiveCampaign logo

ActiveCampaign

Email marketing automation ESP with multi-step journeys; CRM pipelines strongest on Plus+; contact-based pricing.

Pricing coverage pending

#3
Pipedrive logo

Pipedrive

Pipeline-first sales CRM for visual deal management, activity-based selling, and growing sales teams.

Pricing coverage pending

#4
Keap logo

Keap

Pricing coverage pending

Alternatives comparison at a glance

ProductStarting priceFree planFree trial
Mailchimp$13.00/user/monthYesYes
HubSpotNoNo
ActiveCampaignNoNo
PipedriveNoNo
KeapNoNo

How we choose alternatives

Based on our recommendations

Alternatives come from product relationships and documented capability overlap.

Focused on your needs

We highlight when another tool fits a different workflow better.

Independently evaluated

Affiliate relationships never decide who appears here.

Learn about our methodology →