Apollo.io Review
SALES INTELLIGENCE SOFTWAREApollo is strongest for outbound data + engagement, not as a pure pipeline CRM. Basic starts at $49/mo; Professional at $99/mo; Enterprise is custom. Scores reflect first-party research, not hands-on lab testing.
Starting price
$49.00/user/month
Free plan
Yes
Free trial
Yes
Best for
Outbound and growth sales teams
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SoftwareGlimpse review
6.9/10
Average
- Ease of use7
- Pipeline management5
- Sales automation8
- Email capabilities8
- Reporting7
- Customization6
Catalogue coverage
- Official sources
- 3
- Screenshots
- 10
- Official videos
- 2
- Feature claims
- 20
- Pricing records
- 4
- Last verified
- 15 Aug 2026
Evidence library
Primary sources and SoftwareGlimpse recommendations used for this product analysis.
35 items
Pricing source
Official documentation
Screenshot
Screenshot
Primary sourceVerifiedApollo product interface overview from the official homepage.
Official Apollo marketing UI asset
What this demonstrates
- Apollo product interface overview from the official homepage.
Verified: 13 Aug 2026
Open source ↗Screenshot
Primary sourceVerifiedOutbound prospecting product view from Apollo homepage.
What this demonstrates
- Outbound prospecting product view from Apollo homepage.
Verified: 13 Aug 2026
Open source ↗Screenshot
Primary sourceVerifiedInbound engagement product view from Apollo homepage.
What this demonstrates
- Inbound engagement product view from Apollo homepage.
Verified: 13 Aug 2026
Open source ↗Screenshot
Primary sourceVerifiedData enrichment product view from Apollo homepage.
What this demonstrates
- Data enrichment product view from Apollo homepage.
Verified: 13 Aug 2026
Open source ↗Screenshot
Primary sourceVerifiedDeals tracking view marketed on Apollo homepage.
What this demonstrates
- Deals tracking view marketed on Apollo homepage.
Verified: 13 Aug 2026
Open source ↗
Official product destinations
Vendor destinations used for research — separate from affiliate visit CTAs.
How we verify information
Learn about our methodologyMultiple source verification
Prefer first-party pricing and product pages over secondary summaries.
Regular monitoring
Domain checked-at timestamps drive freshness and refresh flags.
Expert analysis
Category methodology criteria structure editorial judgment.
Editorial independence
Affiliate links never change scores or ranking decisions.