Mailjet vs Moosend
Compare Mailjet and Moosend on features, pricing, and buyer fit using the same researched criteria.

Mailjet
EU-friendly email platform for marketing and transactional sending with send-volume pricing (Sinch).
Best for
- • EU/SMB teams needing marketing + transactional email in one vendor
- • Developers wanting API/SMTP alongside campaigns
- • Buyers comparing send-volume pricing vs contact-tier ESPs
Starting from $9.00/user/mo
Free plan available
VS
Our verdict
There is no universal winner between Mailjet and Moosend. Choose Mailjet when EU/SMB teams needing marketing + transactional email in one vendor. Choose Moosend when SMBs wanting automation with budget contact-tier pricing. Criterion scores come from approved SoftwareGlimpse editorial assessments and first-party research — not hands-on lab testing.
Mailjet is better for
- ✓ Integrations
Moosend is better for
- ✓ Automation
- ✓ Segmentation
Tie
- • Templates
- • Landing pages
- • Analytics
Choose Mailjet if: EU/SMB teams needing marketing + transactional email in one vendor
Choose Moosend if: SMBs wanting automation with budget contact-tier pricing

Moosend
Budget-friendly email automation ESP with contact-tier Pro pricing and unlimited sends.
Best for
- • SMBs wanting automation with budget contact-tier pricing
- • Teams that send frequently and want unlimited sends on Pro
- • Buyers comparing Mailchimp/ActiveCampaign on TCO
Starting from $9.00/user/mo
No free plan
Mailjet vs Moosend at a glance
Criterion-level leaders from verified research.
Scorecard preview
Criterion leaders based on verified research — open the Scorecard tab for evidence detail.
- Starting pricingDepends
Mailjet
Moosend
- Contact / subscriber limitsDepends
Mailjet
Moosend
- Email send limitsDepends
Mailjet
Moosend
- AutomationMoosend
Mailjet
Moosend
- TemplatesTie
Mailjet
Moosend
Which email marketing is better for you?
Quick picks based on fit — not a universal ranking.
- → Mailjet
Best for integrations
Mailjet leads on integrations (7/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Moosend
Best for automation
Moosend leads on automation (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
- → Moosend
Best for segmentation
Moosend leads on segmentation (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
The biggest differences
Where the products diverge most clearly on verified criteria.
Starting pricing
DependsMailjet
Mailjet researched starting price from $9/mo; a free plan is researched; Moosend researched starting price from $9/mo. Contact-based packaging can change the real TCO.
Moosend
Mailjet researched starting price from $9/mo; a free plan is researched; Moosend researched starting price from $9/mo. Contact-based packaging can change the real TCO.
Automation
Moosend winsMailjet
Trails Moosend on this criterion
Moosend
Moosend leads on automation (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Segmentation
Moosend winsMailjet
Trails Moosend on this criterion
Moosend
Moosend leads on segmentation (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Analytics
TieMailjet
Mailjet and Moosend are close on analytics (6/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Moosend
Mailjet and Moosend are close on analytics (6/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Templates
TieMailjet
Mailjet and Moosend are close on templates (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Moosend
Mailjet and Moosend are close on templates (7/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Which should you choose?
Choose Mailjet if
- EU/SMB teams needing marketing + transactional email in one vendor
- Developers wanting API/SMTP alongside campaigns
- Buyers comparing send-volume pricing vs contact-tier ESPs
Choose Moosend if
- SMBs wanting automation with budget contact-tier pricing
- Teams that send frequently and want unlimited sends on Pro
- Buyers comparing Mailchimp/ActiveCampaign on TCO
Related comparisons
Alternatives to consider

Brevo
Multi-channel email marketing with send-based pricing, a generous free plan, and CRM-lite tools — formerly Sendinblue.

Mailchimp
Email marketing with CRM features; freemium entry (secondary category: marketing).

GetResponse
AI email, automation, landing pages & funnels with a forever-free tier and paid contact-based plans.

Customer.io
Product-led event-driven messaging across email, push, SMS, and in-app — MAP-adjacent to classic ESPs.
How we compare
A short look at the comparison process. Full methodology
1
Collect
Collect official product information, pricing, and product evidence.
2
Normalize
Map evidence to the same category evaluation criteria for both products.
3
Compare
Evaluate both products against identical criteria — ties and depends are allowed.
4
Explain
Show why each product wins, loses, or ties, with evidence behind the outcome.
Still deciding between Mailjet and Moosend?
Use Best email marketing software for a shortlist matched to your priorities, or build another side-by-side comparison.
- Independent criterion outcomes
- No invented scores or prices
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