Insightly vs Zoho CRM
Compare Insightly and Zoho CRM on features, pricing, and buyer fit using the same researched criteria.
Insightly
CRM plus project management for service-oriented SMBs, with automation and AI on higher plans.
Best for
- • Insightly fits many small-business CRM evaluations
- • Insightly is evaluated here as a CRM/sales tool
- • Insightly combines CRM and project management for service-oriented SMB teams.
Starting from $29.00/user/mo
No free plan
VS
Our verdict
There is no universal winner between Insightly and Zoho CRM. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Zoho CRM is better for
- ✓ Ease of use
- ✓ Pipeline management
- ✓ Sales automation
- ✓ Email capabilities
Tie
- • Administration
Choose Insightly if: Insightly fits many small-business CRM evaluations
Choose Zoho CRM if: Free/Standard pricing and feature set fit SMB sales motions
Zoho CRM
Affordable multi-edition sales CRM with free tier, automation, and Zia AI across Standard through Ultimate.
Best for
- • Free/Standard pricing and feature set fit SMB sales motions
- • Professional/Enterprise cover automation and reporting for growing teams
- • Sales CRM pipelines and automation are the core product story
Starting from $0.00/user/mo
Free plan available
Insightly vs Zoho CRM pricing
Researched list starting prices: Insightly from $29/user/mo; Zoho CRM from $0/user/mo. Confirm live vendor pricing before buying.
Insightly
From $29.00/user/mo
Zoho CRM
From $0.00/user/mo
Insightly
Starting from $29.00/user/mo
Free trial available
- Plus$29.00/user/mo
- ProfessionalPopular$49.00/user/mo
- Enterprise$99.00/user/mo
Zoho CRM
Starting from $0.00/user/mo
Free trial available
- Free$0.00/user/mo
- Standard$14.00/user/mo
- ProfessionalPopular$23.00/user/mo
- Enterprise$40.00/user/mo
- Ultimate$52.00/user/mo
Estimate your team cost
Monthly estimate from verified per-seat list pricing. Confirm on the vendor site before purchasing.
Insightly · Plus
$435.00/mo
Zoho CRM · Standard
$0.00/mo
+$435.00/mo — Insightly costs more
Verified monthly unit prices · Aug 14, 2026
Prices in USD
Shown per user / month from verified list pricing.
Plans can change
Confirm live vendor rates before purchasing.
Add-ons may apply
Calling, SMS, or usage fees can add cost.
Independence
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