Freshsales vs Keap
Compare Freshsales and Keap on features, pricing, and buyer fit using the same researched criteria.
Freshsales
Freshworks sales CRM for lead management and pipeline workflows.
Best for
- • Growth plan pricing and AI-assisted CRM fit SMB sales
- • Pro/Enterprise add scoring, sequences, territories, forecasting, sandbox
- • Sales CRM with phone/email/chat engagement
Starting from $9.00/user/mo
No free plan
VS
Our verdict
There is no universal winner between Freshsales and Keap. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Freshsales is better for
- ✓ Ease of use
- ✓ Pipeline management
- ✓ Reporting
- ✓ Customization
Keap is better for
- ✓ Sales automation
- ✓ Email capabilities
Tie
- • Integrations
Choose Freshsales if: Growth plan pricing and AI-assisted CRM fit SMB sales
Choose Keap if: Core packaging and automation library target SMB operators
Keap
Best for
- • Core packaging and automation library target SMB operators
- • Email/SMS campaigns and automations are first-class
- • Built for small businesses that want CRM plus marketing automation, payments, and proven campaign automations in one platform.
Starting from $249.00/user/mo
No free plan
Screenshots
Verified product UI captures from research — never stock imagery.
Freshsales
Keap
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