Constant Contact vs MailerLite
Compare Constant Contact and MailerLite on features, pricing, and buyer fit using the same researched criteria.
Constant Contact
SMB and local-business email marketing with event tools and brand recognition across North America.
Best for
- • Local SMBs and nonprofits needing brand-familiar email marketing
- • Teams running events alongside email campaigns
- • Buyers who value phone/support culture and NA brand recognition
Starting from $12.00/user/mo
No free plan
VS
Our verdict
There is no universal winner between Constant Contact and MailerLite. Choose Constant Contact when Local SMBs and nonprofits needing brand-familiar email marketing. Choose MailerLite when SMBs and creators wanting simple email with a free starting rung. Criterion scores come from approved SoftwareGlimpse editorial assessments and first-party research — not hands-on lab testing.
Constant Contact is better for
- ✓ Analytics
MailerLite is better for
- ✓ Templates
- ✓ Segmentation
- ✓ Landing pages
- ✓ AI features
Tie
- • Automation
- • Integrations
Choose Constant Contact if: Local SMBs and nonprofits needing brand-familiar email marketing
Choose MailerLite if: SMBs and creators wanting simple email with a free starting rung
MailerLite
Simple email marketing for SMBs and creators with a free tier and approachable Comfort/Power subscriber plans.
Best for
- • SMBs and creators wanting simple email with a free starting rung
- • Teams comparing Mailchimp for easier/cheaper freemium email
- • Buyers who want landing pages/sites bundled without deep MAP complexity
Starting from $12.00/user/mo
Free plan available
Feature comparison
Grouped feature support from verified product research for Constant Contact and MailerLite.
Campaigns
| Feature | Constant Contact | MailerLite | Winner |
|---|---|---|---|
| Email campaigns | Strong | Strong | Tie |
| Newsletter builder | Strong | Strong | Tie |
| Email templates | Strong | Strong | Tie |
| Drag-and-drop editor | Strong | Strong | Tie |
| Landing pages | Moderate | Strong | MailerLite |
| Forms | Strong | Strong | Tie |
Automation & targeting
| Feature | Constant Contact | MailerLite | Winner |
|---|---|---|---|
| Automation workflows | Strong | Strong | Tie |
| Segmentation | Strong | Strong | Tie |
| Personalization | Strong | Strong | Tie |
| A/B testing | Strong | Strong | Tie |
| Transactional email | Moderate | Moderate | Tie |
Platform
| Feature | Constant Contact | MailerLite | Winner |
|---|---|---|---|
| Analytics | Strong | Strong | Tie |
| Deliverability tools | Strong | Strong | Tie |
| AI content generation | Moderate | Moderate | Tie |
Additional capabilities
| Feature | Constant Contact | MailerLite | Winner |
|---|---|---|---|
| Contact management | Strong | Strong | Tie |
Some visit links may be affiliate links — we may earn a commission at no extra cost to you. Comparison outcomes are never based on commission.