SoftwareGlimpse

AWeber vs Campaign Monitor

AWeber fits creators starting free forever; Campaign Monitor fits brand and agency teams prioritizing templates.

Independently recommendedLast updated Aug 17, 20266 evidence sources11 screenshotsHow we compare
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AWeber logo

AWeber

6.5/10

Creator- and SMB-focused email marketing with free forever, Lite/Plus tiers, and landing pages.

Best for

  • • Creators starting free forever
  • • Simple newsletter programs without design-first budgets

Starting from $15.00/user/mo

Free plan available

VS

Our verdict

Our verdict

Campaign Monitor is the stronger overall fit

Choose Campaign Monitor for design-led campaigns and agency packaging; choose AWeber for forever-free creator/SMB simplicity.

AWeber is better for

  • ✓ Landing pages
  • ✓ Integrations

Campaign Monitor is better for

  • ✓ Segmentation
  • ✓ Analytics
  • ✓ AI features

Tie

  • • Automation
  • • Templates

Choose AWeber if: Creators starting free forever

Choose Campaign Monitor if: Brand and agency teams prioritizing templates

See detailed comparison ↓
Stronger overall fit
Campaign Monitor logo

Campaign Monitor

7/10

Design-led email marketing by Marigold with contact-tier Lite, Essentials, Premier, and Enterprise.

Best for

  • • Brand and agency teams prioritizing templates
  • • Buyers OK without a forever-free plan

Starting from $13.00/user/mo

No free plan

Quick verdict

Start here — then dig into the evidence below.

Choose AWeber if…

  • Creators starting free forever
  • Simple newsletter programs without design-first budgets
  • You prioritize landing pages
  • You prioritize integrations

Choose Campaign Monitor if…

  • Brand and agency teams prioritizing templates
  • Buyers OK without a forever-free plan
  • You prioritize segmentation
  • You prioritize analytics

Overall recommendation

Choose Campaign Monitor for design-led campaigns and agency packaging; choose AWeber for forever-free creator/SMB simplicity.

Key trade-off

AWeber trades toward landing pages; Campaign Monitor trades toward segmentation.

Winner by category

Only dimensions with researched evidence for this pair.

DimensionWinnerWhy
AutomationTieAWeber and Campaign Monitor are close on automation (6/10 vs 6/10) from SoftwareGlimpse research-grounded editorial judgments — not hands-on lab testing. ActiveCampaign/Mailchimp scores may map from crm-editorial evidence where EM re-scores are pending.
TemplatesTieAWeber and Campaign Monitor have the same researched availability on email templates (AWeber: supported; Campaign Monitor: supported).
SegmentationCampaign Monitor winsCampaign Monitor leads on segmentation (6/10 vs 7/10) from SoftwareGlimpse research-grounded editorial judgments — not hands-on lab testing. ActiveCampaign/Mailchimp scores may map from crm-editorial evidence where EM re-scores are pending.
Landing pagesAWeber winsStronger landing pages availability
ReportingCampaign Monitor winsCampaign Monitor leads on analytics (6/10 vs 7/10) from SoftwareGlimpse research-grounded editorial judgments — not hands-on lab testing. ActiveCampaign/Mailchimp scores may map from crm-editorial evidence where EM re-scores are pending.
IntegrationsAWeber winsStronger forms availability
AI featuresCampaign Monitor winsCampaign Monitor leads on ai-features (5/10 vs 6/10) from SoftwareGlimpse research-grounded editorial judgments — not hands-on lab testing. ActiveCampaign/Mailchimp scores may map from crm-editorial evidence where EM re-scores are pending.

Side-by-side feature matrix

Normalized availability from product research — empty rows are not shown.

Campaigns

FeatureAWeberCampaign Monitor
Email campaignsStrongStrong
Newsletter builderStrongStrong
Email templatesStrongStrong
Drag-and-drop editorStrongStrong
Landing pagesStrongModerate
FormsStrongModerate

Automation & targeting

FeatureAWeberCampaign Monitor
Automation workflowsStrongStrong
SegmentationStrongStrong
PersonalizationStrongStrong
A/B testingStrongStrong
Transactional emailModerateModerate

Platform

FeatureAWeberCampaign Monitor
AnalyticsStrongStrong
Deliverability toolsStrongStrong
AI content generationModerateStrong

Additional capabilities

FeatureAWeberCampaign Monitor
Contact managementStrongStrong

Pricing comparison

Pricing evidence last checked Sep 8, 2026.

AWeber logo

AWeber

From $15.00/user/mo

Free plan availableFree trial available
  • Free$0.00/user/mo
  • Lite$15.00/mo
  • Plus$30.00/mo
  • Unlimited$899.00/mo
  • Large account (100k+)Custom
Campaign Monitor logo

Campaign Monitor

From $13.00/user/mo

No free planFree trial available
  • Lite$13.00/mo
  • Essentials$31.00/mo
  • Premier$171.00/mo
  • EnterpriseCustom

Seat-count estimates

Labeled estimates from verified starting per-seat pricing — not invoices.

SeatsAWeberCampaign Monitor
5~$75.00/mo (5 × starting seat)~$65.00/mo (5 × starting seat)
10~$150.00/mo (10 × starting seat)~$130.00/mo (10 × starting seat)
25~$375.00/mo (25 × starting seat)~$325.00/mo (25 × starting seat)
50~$750.00/mo (50 × starting seat)~$650.00/mo (50 × starting seat)

Estimate from verified starting per-seat pricing — actual total depends on plan, annual discounts, and add-ons.

AWeber Lite from $15/mo at 500 subs; Campaign Monitor Lite from ~$13/mo at 0–500 contacts. Confirm live vendor pricing — contact bands differ.

Open cost calculator →

Best for

Scenario picks from researched strengths — not a universal ranking.

  • → AWeber

    Best for landing pages

    Stronger landing pages availability

  • → AWeber

    Best for integrations

    Stronger forms availability

  • → Campaign Monitor

    Best for segmentation

    Campaign Monitor leads on segmentation (6/10 vs 7/10) from SoftwareGlimpse research-grounded editorial judgments — not hands-on lab testing. ActiveCampaign/Mailchimp scores may map from crm-editorial evidence where EM re-scores are pending.

  • → Campaign Monitor

    Best for analytics

    Campaign Monitor leads on analytics (6/10 vs 7/10) from SoftwareGlimpse research-grounded editorial judgments — not hands-on lab testing. ActiveCampaign/Mailchimp scores may map from crm-editorial evidence where EM re-scores are pending.

  • → Campaign Monitor

    Best for ai features

    Campaign Monitor leads on ai-features (5/10 vs 6/10) from SoftwareGlimpse research-grounded editorial judgments — not hands-on lab testing. ActiveCampaign/Mailchimp scores may map from crm-editorial evidence where EM re-scores are pending.

The differences that actually matter

Pair-specific analysis for AWeber vs Campaign Monitor — not generic category copy.

  • Starting pricing

    Depends

    Starting pricing: AWeber — AWeber: forever-free + Lite from $15/mo at 500 subs. Campaign Monitor: no forever free; Lite from ~$13/mo at 0–500 contacts with 30-day trial.. Campaign Monitor — AWeber: forever-free + Lite from $15/mo at 500 subs. Campaign Monitor: no forever free; Lite from ~$13/mo at 0–500 contacts with 30-day trial.. Feature evidence also diverges on Landing pages (AWeber: Strong; Campaign Monitor: Moderate); Forms (AWeber: Strong; Campaign Monitor: Moderate); AI content generation (AWeber: Moderate; Campaign Monitor: Strong).

  • Automation

    Tie

    AWeber and Campaign Monitor are close on automation. AWeber and Campaign Monitor are close on automation (6/10 vs 6/10) from SoftwareGlimpse research-grounded editorial judgments — not hands-on lab testing. ActiveCampaign/Mailchimp scores may map from crm-editorial evidence where EM re-scores are pending.

  • Segmentation

    Campaign Monitor ahead

    On segmentation, Campaign Monitor is ahead. AWeber: Trails Campaign Monitor on this criterion. Campaign Monitor: Campaign Monitor leads on segmentation (6/10 vs 7/10) from SoftwareGlimpse research-grounded editorial judgments — not hands-on lab testing. ActiveCampaign/Mailchimp scores may map from crm-editorial evidence where EM re-scores are pending..

  • Analytics

    Campaign Monitor ahead

    On analytics, Campaign Monitor is ahead. AWeber: Trails Campaign Monitor on this criterion. Campaign Monitor: Campaign Monitor leads on analytics (6/10 vs 7/10) from SoftwareGlimpse research-grounded editorial judgments — not hands-on lab testing. ActiveCampaign/Mailchimp scores may map from crm-editorial evidence where EM re-scores are pending..

  • Templates

    Tie

    AWeber and Campaign Monitor are close on templates. AWeber and Campaign Monitor have the same researched availability on email templates (AWeber: supported; Campaign Monitor: supported).

Pros and cons

Product-specific for this pair — derived from researched outcomes and editorial notes.

AWeber logo

AWeber

Pros

  • Stronger on landing pages
  • Stronger on integrations

Cons

  • Trails on segmentation
  • Trails on analytics
  • Trails on ai features
Campaign Monitor logo

Campaign Monitor

Pros

  • Stronger on segmentation
  • Stronger on analytics
  • Stronger on ai features

Cons

  • Trails on landing pages
  • Trails on integrations

Who should not choose each product

Decision quality improves when we say who should walk away.

Don't choose AWeber if…

  • You need Campaign Monitor's stronger segmentation more than AWeber's strengths
  • You need Campaign Monitor's stronger analytics more than AWeber's strengths
  • You need Campaign Monitor's stronger ai features more than AWeber's strengths
  • Your primary fit looks closer to: Brand and agency teams prioritizing templates

Don't choose Campaign Monitor if…

  • You need AWeber's stronger landing pages more than Campaign Monitor's strengths
  • You need AWeber's stronger integrations more than Campaign Monitor's strengths
  • Your primary fit looks closer to: Creators starting free forever
  • Your primary fit looks closer to: Simple newsletter programs without design-first budgets

Alternatives worth considering

When neither product is the right fit.

  • GetResponse is an AI-driven email marketing and lifecycle automation platform with newsletters, automation workflows, landing pages, funnels, webinars (higher plans), and ecommerce tools. Paid plans use contact-list tiers with unlimited monthly email sends; a forever-free plan an

  • Email marketing with CRM features; freemium entry (secondary category: marketing).

  • Email marketing automation ESP with multi-step journeys; CRM pipelines strongest on Plus+; contact-based pricing.

  • Ecommerce email + SMS platform with Shopify-native flows, revenue attribution, and active-profile billing.

Final verdict

Scenario-level close — not a repeat of the intro.

AWeber wins when…

Creators starting free forever

Campaign Monitor wins when…

Brand and agency teams prioritizing templates

  • Best for landing pagesAWeber
  • Best for integrationsAWeber
  • Best for segmentationCampaign Monitor
  • Best for analyticsCampaign Monitor

Which one should you choose?

Choose AWeber if:

  • Creators starting free forever
  • Simple newsletter programs without design-first budgets

Choose Campaign Monitor if:

  • Brand and agency teams prioritizing templates
  • Buyers OK without a forever-free plan

Product screenshots

Real product UI from our media library — no placeholders.

AWeber

  • Email theme editor UI from official AWeber email marketing page.
  • Full email editor UI from official AWeber site.
  • Automation product visual from official AWeber homepage.

Campaign Monitor

  • Email builder UI from official Campaign Monitor homepage.
  • Template builder UI from official Campaign Monitor features page.
  • Reporting UI from official Campaign Monitor site.
  • Automation product visual from official Campaign Monitor homepage.

FAQ

Is AWeber better than Campaign Monitor?
Campaign Monitor is the stronger overall fit. Choose Campaign Monitor for design-led campaigns and agency packaging; choose AWeber for forever-free creator/SMB simplicity.
Which email marketing fits which team?
AWeber: Creators starting free forever Campaign Monitor: Brand and agency teams prioritizing templates
Does AWeber or Campaign Monitor have a free plan?
AWeber: Free plan available. Campaign Monitor: No free plan.
How does AWeber vs Campaign Monitor pricing compare?
AWeber starts from $15.00/user/mo. Campaign Monitor starts from $13.00/user/mo. Confirm live vendor pricing before purchasing.
How did SoftwareGlimpse compare these products?
We map both products to the same category criteria, then evaluate trade-offs using verified product, pricing and feature evidence. Affiliate relationships never change outcomes.

Still deciding between AWeber and Campaign Monitor?

Use Best email marketing software for a shortlist matched to your priorities, or build another side-by-side comparison.

  • Independent criterion outcomes
  • No invented scores or prices
  • Affiliate links never change winners

Some visit links may be affiliate links — we may earn a commission at no extra cost to you. Comparison outcomes are never based on commission.

Affiliate disclosure: some links may be affiliate links. We may earn a commission at no extra cost to you. Rankings and scores are never based on commission. Full disclosure

Methodology disclosure: scores and recommendations follow SoftwareGlimpse evaluation criteria (version 1.0.0). Affiliate relationships do not determine rankings.

How we recommend: product claims are tied to recorded research where available.

AI-assisted disclosure: drafts may be AI-assisted from approved facts and assessments. Humans approve publishable editorial judgments. AI does not invent live prices or claim hands-on testing.

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