SoftwareGlimpse

Apptivo vs SugarCRM

Compare Apptivo and SugarCRM on features, pricing, and buyer fit using the same researched criteria.

Independently recommendedLast updated Aug 20, 20267 evidence sources12 screenshotsHow we compare
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Apptivo logo

Apptivo

6.5/10

All-in-one suite CRM; Lite from $15/user/mo annual through Ultimate $40, Enterprise custom.

Best for

  • All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
  • Affordable all-in-one CRM and business apps suite for SMBs that want more than sales pipeline alone.

Starting from $15.00/user/mo

No free plan

VS

Our verdict

Our verdict

No universal winner

There is no universal winner between Apptivo and SugarCRM. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.

Apptivo is better for

  • Ease of use
  • Administration

SugarCRM is better for

  • Pipeline management
  • Sales automation
  • Email capabilities
  • Reporting

Choose Apptivo if: All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom

Choose SugarCRM if: SugarCRM targets mid-market sales/CX needs

See detailed comparison ↓
SugarCRM logo

SugarCRM

7.1/10

Customer experience CRM (Sugar Sell) with Standard through Premier editions and Sugar Intelligence AI.

Best for

  • SugarCRM targets mid-market sales/CX needs
  • SugarCRM competes in enterprise/mid-market CRM evaluations
  • Sales/CX CRM focus

Starting from $59.00/user/mo

No free plan

Comparison scorecard

Criterion-by-criterion results for Apptivo and SugarCRM. Numeric bars appear only when both products have approved scores.

  • Ease of use

    How quickly teams become productive.

    Apptivo

    Apptivo leads on ease of use (7/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Apptivo7/10
    SugarCRM6/10
  • Pipeline management

    Deal stages, visibility, and pipeline hygiene.

    SugarCRM

    SugarCRM leads on pipeline management (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Apptivo7/10
    SugarCRM8/10
  • Sales automation

    Automations that reduce repetitive sales work.

    SugarCRM

    SugarCRM leads on sales automation (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Apptivo6/10
    SugarCRM7/10
  • Email capabilities

    Native email workflows and tracking.

    SugarCRM

    SugarCRM leads on email capabilities (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Apptivo6/10
    SugarCRM7/10
  • Reporting

    Reporting and forecasting quality.

    SugarCRM

    SugarCRM leads on reporting (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Apptivo6/10
    SugarCRM7/10
  • Customization

    Fields, workflows, and configurability.

    SugarCRM

    SugarCRM leads on customization (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Apptivo7/10
    SugarCRM8/10
  • Integrations

    Important third-party integrations.

    SugarCRM

    SugarCRM leads on integrations (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Apptivo6/10
    SugarCRM7/10
  • Administration

    Admin overhead and ongoing maintenance.

    Apptivo

    Apptivo leads on administration (6/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    ApptivoStronger
    SugarCRMWeaker
  • Scalability

    Fit as team size and complexity grow.

    SugarCRM

    SugarCRM leads on scalability (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.

    Apptivo6/10
    SugarCRM8/10
  • Value for money

    Capability relative to total cost of ownership.

    Depends

    Apptivo researched starting price $15/user/mo vs SugarCRM $59/user/mo. Better value depends on which features you need on that plan.

    Apptivo8/10
    SugarCRM8/10

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Methodology disclosure: scores and recommendations follow SoftwareGlimpse evaluation criteria (version 1.0.0). Affiliate relationships do not determine rankings.

How we recommend: product claims are tied to recorded research where available.

AI-assisted disclosure: drafts may be AI-assisted from approved facts and assessments. Humans approve publishable editorial judgments. AI does not invent live prices or claim hands-on testing.