Apptivo vs Dynamics 365
Compare Apptivo and Dynamics 365 on features, pricing, and buyer fit using the same researched criteria.
Apptivo
All-in-one suite CRM; Lite from $15/user/mo annual through Ultimate $40, Enterprise custom.
Best for
- • All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
- • Affordable all-in-one CRM and business apps suite for SMBs that want more than sales pipeline alone.
Starting from $15.00/user/mo
No free plan
VS
Our verdict
There is no universal winner between Apptivo and Dynamics 365. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Apptivo is better for
- ✓ Ease of use
- ✓ Administration
Dynamics 365 is better for
- ✓ Pipeline management
- ✓ Sales automation
- ✓ Email capabilities
- ✓ Reporting
Choose Apptivo if: All-in-one business suite CRM with Lite, Premium, and Ultimate per-user plans plus Enterprise custom
Choose Dynamics 365 if: Best fit for mid-market/enterprise teams already standardized on Microsoft 365, Teams, Outlook, and Power Platform
Dynamics 365
Microsoft Dynamics 365 Sales CRM for pipeline management, forecasting, and Microsoft 365 / Copilot workflows.
Best for
- • Best fit for mid-market/enterprise teams already standardized on Microsoft 365, Teams, Outlook, and Power Platform
- • Strong when Microsoft ecosystem leverage and IT support are present
- • Agentic CRM that helps teams close deals faster using insights, sales automation, and collaboration tools.
Starting from $65.00/user/mo
No free plan
Comparison scorecard
Criterion-by-criterion results for Apptivo and Dynamics 365. Numeric bars appear only when both products have approved scores.
- Apptivo
Ease of use
How quickly teams become productive.
Apptivo leads on ease of use (7/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Apptivo7/10Dynamics 3655/10 - Dynamics 365
Pipeline management
Deal stages, visibility, and pipeline hygiene.
Dynamics 365 leads on pipeline management (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Apptivo7/10Dynamics 3658/10 - Dynamics 365
Sales automation
Automations that reduce repetitive sales work.
Dynamics 365 leads on sales automation (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Apptivo6/10Dynamics 3658/10 - Dynamics 365
Email capabilities
Native email workflows and tracking.
Dynamics 365 leads on email capabilities (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Apptivo6/10Dynamics 3658/10 - Dynamics 365
Reporting
Reporting and forecasting quality.
Dynamics 365 leads on reporting (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Apptivo6/10Dynamics 3658/10 - Dynamics 365
Customization
Fields, workflows, and configurability.
Dynamics 365 leads on customization (7/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Apptivo7/10Dynamics 3659/10 - Dynamics 365
Integrations
Important third-party integrations.
Dynamics 365 leads on integrations (6/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Apptivo6/10Dynamics 3659/10 - Apptivo
Administration
Admin overhead and ongoing maintenance.
Apptivo leads on administration (6/10 vs 4/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
ApptivoStrongerDynamics 365Weaker - Dynamics 365
Scalability
Fit as team size and complexity grow.
Dynamics 365 leads on scalability (6/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Apptivo6/10Dynamics 3659/10 - Depends
Value for money
Capability relative to total cost of ownership.
Apptivo researched starting price $15/user/mo vs Dynamics 365 $65/user/mo. Better value depends on which features you need on that plan.
Apptivo8/10Dynamics 3655/10
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