Attio vs folk
Compare Attio and folk on features, pricing, and buyer fit using the same researched criteria.
Attio
Modern, flexible CRM for startups and GTM teams with a data-model-first workspace and AI assistance.
Best for
- • Free tier for small startup teams
- • Startup/SMB GTM fit with Free/Plus
- • Attio is evaluated here as a CRM/sales tool
Starting from $0.00/user/mo
Free plan available
VS
Our verdict
There is no universal winner between Attio and folk. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Attio is better for
- ✓ Pipeline management
- ✓ Reporting
- ✓ Customization
- ✓ Administration
folk is better for
- ✓ Email capabilities
- ✓ Integrations
Tie
- • Ease of use
- • Sales automation
Choose Attio if: Free tier for small startup teams
Choose folk if: Standard/Premium fit collaborative SMB relationship selling
folk
Simple relationship CRM for organizing contacts and collaborative outreach.
Best for
- • Standard/Premium fit collaborative SMB relationship selling
- • Relationship CRM + LinkedIn capture fits founders and small teams
- • Pipelines, sequences, and AI assistants support sales workflows
Starting from $24.00/user/mo
Free plan available
Attio vs folk pricing
Researched list starting prices: Attio from $0/user/mo; folk from $24/user/mo. Confirm live vendor pricing before buying.
Attio
From $0.00/user/mo
folk
From $24.00/user/mo
Attio
Starting from $0.00/user/mo
Free trial available
- Free$0.00/user/mo
- max seats: 3
- PlusPopular$35.00/user/mo
- max seats: 10
- Pro$79.00/user/mo
- EnterpriseCustom
folk
Starting from $24.00/user/mo
Free trial available
- Free$0.00/user/mo
- max seats: 1
- StandardPopular$24.00/user/mo
- Premium$48.00/user/mo
- Enterprise$80.00/user/mo
Estimate your team cost
Monthly estimate from verified per-seat list pricing. Confirm on the vendor site before purchasing.
Attio · Pro
$0.00/mo
folk · Standard
$360.00/mo
+$360.00/mo — folk costs more
Verified monthly unit prices · Aug 14, 2026
Prices in USD
Shown per user / month from verified list pricing.
Plans can change
Confirm live vendor rates before purchasing.
Add-ons may apply
Calling, SMS, or usage fees can add cost.
Independence
Affiliate status never changes pricing outcomes.
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