Asana vs Jira
Compare Asana and Jira on features, pricing, and buyer fit using the same researched criteria.
Asana
Cross-functional work management with goals, workflows and AI Studio — Starter from $10.99/user/mo annual.
Best for
- • Cross-functional marketing/ops teams
- • Buyers prioritising adoption ease and goals/workflows
- • Mid-market work management shortlists
Starting from $10.99/user/mo
Free plan available
VS
Our verdict
There is no universal winner between Asana and Jira. Choose Asana when Cross-functional marketing/ops teams. Choose Jira when Software engineering / Agile teams. Criterion scores come from approved SoftwareGlimpse editorial assessments and first-party research — not hands-on lab testing.
Asana is better for
- ✓ Ease of use
- ✓ Collaboration
- ✓ AI features
Jira is better for
- ✓ Integrations
- ✓ Value for money
Tie
- • Free plan
- • Timeline / Gantt
- • Automations
Choose Asana if: Cross-functional marketing/ops teams
Choose Jira if: Software engineering / Agile teams
Jira
Atlassian Agile issue tracker for software teams — Free ≤10; Standard from ~$8.15/user/mo annual.
Best for
- • Software engineering / Agile teams
- • Orgs already on Atlassian
- • Regulated/enterprise software delivery
Starting from $8.15/user/mo
Free plan available
Comparison scorecard
Criterion-by-criterion results for Asana and Jira. Numeric bars appear only when both products have approved scores.
- Depends
Starting pricing
Published floor price and what that floor actually includes.
Asana researched starting price from $10.99/mo; a free plan is researched; Jira researched starting price from $8.15/mo; a free plan is researched. Seat minimums and AI credits can change TCO.
AsanaDependsJiraDepends - Depends
Seat / licence minimum
Minimum billed seats and how that changes small-team cost.
Check paid seat floors for Asana and Jira on current vendor packaging.
AsanaDependsJiraDepends - Tie
Free plan
Whether a usable free plan is published, and what it gates.
Asana researches a free plan; Jira researches a free plan.
AsanaTieJiraTie - Asana
Ease of use
How quickly teams become productive.
Asana leads on ease of use (9/10 vs 5/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Asana9/10Jira5/10 - Tie
Timeline / Gantt
Native timeline, Gantt, or dependency planning.
Asana and Jira are close on timeline gantt (9/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Asana9/10Jira9/10 - Tie
Automations
Rules, recipes, and workflow automations in the work OS.
Asana and Jira are close on automations (8/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Asana8/10Jira8/10 - Asana
Collaboration
Docs, comments, chat, proofing, and guest collaboration quality.
Asana leads on collaboration (9/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Asana9/10Jira6/10 - Jira
Integrations
Important third-party integrations.
Jira leads on integrations (8/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Asana8/10Jira9/10 - Asana
AI features
Useful AI for the primary job — not marketing fluff.
Asana leads on ai features (8/10 vs 6/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Asana8/10Jira6/10 - Tie
Reporting
Reporting and forecasting quality.
Asana and Jira are close on reporting (8/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Asana8/10Jira8/10 - Jira
Value for money
Capability relative to total cost of ownership.
Jira leads on value for money (7/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
Asana7/10Jira8/10
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