Apollo.io vs LinkedIn Sales Navigator
Compare Apollo.io and LinkedIn Sales Navigator on features, pricing, and buyer fit using the same researched criteria.
Apollo.io
Best for
- • Bottleneck is verified emails plus sequenced outreach
- • Teams that want a free tier and an all-in-one SI seat
Starting from $49.00/user/mo
Free plan available
VS
Our verdict
No universal winner. Apollo fits contact-database + email sequencing workflows; Sales Navigator fits LinkedIn-native prospecting and relationship signals where exported emails/phones are secondary.
Apollo.io is better for
- ✓ Contact data
- ✓ Email outreach
LinkedIn Sales Navigator is better for
- ✓ Ease of use
- ✓ Prospecting
Tie
- • Integrations
- • Value for money
Choose Apollo.io if: Bottleneck is verified emails plus sequenced outreach
Choose LinkedIn Sales Navigator if: Prospecting lives inside LinkedIn networks and Buyer Intent
LinkedIn Sales Navigator
LinkedIn’s AI-powered B2B sales tool for network prospecting, Buyer Intent, and InMail — Core from US$119.99/mo; Advanced Plus for CRM sync.
Best for
- • Prospecting lives inside LinkedIn networks and Buyer Intent
- • Sellers who prioritize InMail and warm paths over email databases
Starting from $119.99/user/mo
No free plan
Apollo.io vs LinkedIn Sales Navigator pricing
Apollo publishes Free/Basic/Professional; Sales Navigator Core starts around US$119.99/mo with Advanced Plus for stronger CRM sync — confirm current LinkedIn list prices and seat minimums.
Apollo.io
From $49.00/user/mo
LinkedIn Sales Navigator
From $119.99/user/mo
Apollo.io
Starting from $49.00/user/mo
Free trial available
- Free$0.00/user/mo
- Core free features including limited access to email/phone data per Free plan messaging.
- Basic$49.00/user/mo
- ProfessionalPopular$99.00/user/mo
- EnterpriseCustom
- Custom pricing; advanced security/governance/API access via sales.
LinkedIn Sales Navigator
Starting from $119.99/user/mo
Free trial available
- CorePopular$119.99/user/mo
- Advanced$159.99/user/mo
- Advanced PlusCustom
Estimate your team cost
Monthly estimate from verified per-seat list pricing. Confirm on the vendor site before purchasing.
Apollo.io
$735.00/mo
LinkedIn Sales Navigator
$1,799.85/mo
+$1,064.85/mo — LinkedIn Sales Navigator costs more
Verified monthly unit prices · Aug 13, 2026
Prices in USD
Shown per user / month from verified list pricing.
Plans can change
Confirm live vendor rates before purchasing.
Add-ons may apply
Calling, SMS, or usage fees can add cost.
Independence
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