Affinity vs Capsule
Compare Affinity and Capsule on features, pricing, and buyer fit using the same researched criteria.
Affinity
Private capital relationship CRM; Essential from $2000/user/year through Advanced $2700, Enterprise custom.
Best for
- • CRM built for venture capital, private equity, and private capital relationship networks.
Starting from $166.67/user/mo
No free plan
VS
Our verdict
There is no universal winner between Affinity and Capsule. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Affinity is better for
- ✓ Pipeline management
- ✓ Email capabilities
- ✓ Customization
- ✓ Scalability
Capsule is better for
- ✓ Ease of use
- ✓ Sales automation
- ✓ Administration
- ✓ Value for money
Tie
- • Reporting
- • Integrations
Choose Affinity if: CRM built for venture capital, private equity, and private capital relationship networks.
Choose Capsule if: Teams that want straightforward, accessible CRM packaging
Capsule
Small-business CRM for contact management and straightforward sales pipelines.
Best for
- • Teams that want straightforward, accessible CRM packaging
- • Small teams that want a free plan or an accessible paid entry tier
- • SMB sales teams that want pipelines, contacts, and light automation
Starting from $18.00/user/mo
Free plan available
Affinity vs Capsule pricing
Researched list starting prices: Affinity from $166.67/user/mo; Capsule from $18/user/mo. Confirm live vendor pricing before buying.
Affinity
From $166.67/user/mo
Capsule
From $18.00/user/mo
Affinity
Starting from $166.67/user/mo
No free trial evidenced
- EssentialPopular$2,000.00/user/mo
- Scale$2,300.00/user/mo
- Advanced$2,700.00/user/mo
- EnterpriseCustom
Capsule
Starting from $18.00/user/mo
Free trial available
- Free$0.00/user/mo
- users: 2
- contacts: 250
- pipelines: 1
- custom fields: 5
- Starter$18.00/user/mo
- contacts: 30000
- GrowthPopular$36.00/user/mo
- contacts: 60000
- Advanced$54.00/user/mo
- contacts: 120000
- Ultimate$72.00/user/mo
- Sales team contact for 5+ user scaling teams; dedicated AM/custom training.
- contacts: 240000
Estimate your team cost
Monthly estimate from verified per-seat list pricing. Confirm on the vendor site before purchasing.
Affinity · Essential
$2,500.05/mo
Capsule · Starter
$270.00/mo
+$2,230.05/mo — Affinity costs more
Verified monthly unit prices · Aug 16, 2026
Prices in USD
Shown per user / month from verified list pricing.
Plans can change
Confirm live vendor rates before purchasing.
Add-ons may apply
Calling, SMS, or usage fees can add cost.
Independence
Affiliate status never changes pricing outcomes.
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