Adapt.io vs Closely
Compare Adapt.io and Closely on features, pricing, and buyer fit using the same researched criteria.
Adapt.io
Regional B2B contact database with credit plans — Free; Starter $49/mo; Basic $99/mo; Custom contact sales; 7-day trial.
Best for
- • SMB/mid-market teams wanting a regional contact DB peer with published credit plans
- • Buyers who prefer credit (not seat) packaging and Chrome-led email finding
- • Teams exporting contacts into CRM or SEP tools rather than sequencing in-app
Starting from $49.00/user/mo
Free plan available
VS
Our verdict
There is no universal winner between Adapt.io and Closely. Choose Adapt.io when SMB/mid-market teams wanting a regional contact DB peer with published credit plans. Choose Closely when B2B outbound teams automating LinkedIn + email. Criterion scores come from approved SoftwareGlimpse editorial assessments and first-party research — not hands-on lab testing.
Adapt.io is better for
- ✓ Ease of use
- ✓ Value for money
Closely is better for
- ✓ Contact data
- ✓ Prospecting
- ✓ Email outreach
- ✓ Integrations
Choose Adapt.io if: SMB/mid-market teams wanting a regional contact DB peer with published credit plans
Choose Closely if: B2B outbound teams automating LinkedIn + email
Closely
LinkedIn + email outbound automation platform with enrichment, AI agents, and white-label options for agencies.
Best for
- • B2B outbound teams automating LinkedIn + email
- • Agencies needing white-label outreach infrastructure
- • Teams that want transparent mid-market automation pricing
Starting from $29.00/user/mo
No free plan
Feature comparison
Grouped feature support from verified product research for Adapt.io and Closely.
Core CRM
| Feature | Adapt.io | Closely | Winner |
|---|---|---|---|
| Contact management | Strong | Not evidenced | — |
| Lead management | Moderate | Strong | Closely |
| Pipeline management | Not evidenced | Moderate | — |
| Deal management | Not evidenced | Limited | — |
Sales engagement
| Feature | Adapt.io | Closely | Winner |
|---|---|---|---|
| Email sync | Not evidenced | Strong | — |
| Email sequences | Limited | Strong | Closely |
| Call functionality | Not evidenced | Moderate | — |
| Workflow automation | Not evidenced | Strong | — |
| Sales automation | Not evidenced | Strong | — |
| Lead scoring | Moderate | Strong | Closely |
Reporting
| Feature | Adapt.io | Closely | Winner |
|---|---|---|---|
| Reporting | Moderate | Strong | Closely |
| Forecasting | Not evidenced | Limited | — |
Platform
| Feature | Adapt.io | Closely | Winner |
|---|---|---|---|
| Integrations | Strong | Strong | Tie |
| Custom fields | Not evidenced | Moderate | — |
| Custom pipelines | Not evidenced | Limited | — |
| Mobile app | Not evidenced | Not evidenced | — |
| AI assistance | Moderate | Strong | Closely |
Additional capabilities
| Feature | Adapt.io | Closely | Winner |
|---|---|---|---|
| Contact data | Strong | Strong | Tie |
| Prospecting | Strong | Strong | Tie |
| Data enrichment | Strong | Strong | Tie |
| Email outreach | Moderate | Strong | Closely |
| CRM sync | Strong | Strong | Tie |
| List building | Not evidenced | Strong | — |
| Data export | Not evidenced | Strong | — |
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