ACT! vs Pipedrive
Compare ACT! and Pipedrive on features, pricing, and buyer fit using the same researched criteria.
ACT!
ACT! by Swiftpage SMB CRM; contact sales for current packaging (no invented list prices).
Best for
- • ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
- • Classic SMB CRM for managing contacts, activities, and sales follow-ups — especially familiar to established small businesses.
No free plan
VS
Our verdict
There is no universal winner between ACT! and Pipedrive. Choose based on pipeline depth, automation, email and calling, reporting, and pricing trade-offs.
Pipedrive is better for
- ✓ Ease of use
- ✓ Pipeline management
- ✓ Sales automation
- ✓ Email capabilities
Choose ACT! if: ACT! by Swiftpage — long-standing SMB CRM for contacts, calendars, and sales follow-up; pricing primarily contact-sales
Choose Pipedrive if: Pipeline UX and seat pricing fit SMB sales teams
Pipedrive
Pipeline-first sales CRM for visual deal management, activity-based selling, and growing sales teams.
Best for
- • Pipeline UX and seat pricing fit SMB sales teams
- • Lite works for solo pipeline tracking; Growth for email/automation
- • Sales-first CRM rather than service/marketing suite
Starting from $14.00/user/mo
No free plan
Comparison scorecard
Criterion-by-criterion results for ACT! and Pipedrive. Numeric bars appear only when both products have approved scores.
- Pipedrive
Ease of use
How quickly teams become productive.
Pipedrive leads on ease of use (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
ACT!6/10Pipedrive8/10 - Pipedrive
Pipeline management
Deal stages, visibility, and pipeline hygiene.
Pipedrive leads on pipeline management (6/10 vs 9/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
ACT!6/10Pipedrive9/10 - Pipedrive
Sales automation
Automations that reduce repetitive sales work.
Pipedrive leads on sales automation (5/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
ACT!5/10Pipedrive7/10 - Pipedrive
Email capabilities
Native email workflows and tracking.
Pipedrive leads on email capabilities (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
ACT!6/10Pipedrive7/10 - Pipedrive
Reporting
Reporting and forecasting quality.
Pipedrive leads on reporting (5/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
ACT!5/10Pipedrive7/10 - Pipedrive
Customization
Fields, workflows, and configurability.
Pipedrive leads on customization (6/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
ACT!6/10Pipedrive8/10 - Pipedrive
Integrations
Important third-party integrations.
Pipedrive leads on integrations (5/10 vs 8/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
ACT!5/10Pipedrive8/10 - Pipedrive
Administration
Admin overhead and ongoing maintenance.
Pipedrive leads on administration (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
ACT!WeakerPipedriveStronger - Pipedrive
Scalability
Fit as team size and complexity grow.
Pipedrive leads on scalability (5/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
ACT!5/10Pipedrive7/10 - Pipedrive
Value for money
Capability relative to total cost of ownership.
Pipedrive leads on value for money (6/10 vs 7/10) from approved SoftwareGlimpse editorial assessments — not hands-on lab testing.
ACT!6/10Pipedrive7/10
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