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Klaviyo Review

EMAIL MARKETING SOFTWARE

Choose Klaviyo when ecommerce email + SMS with Shopify-native flows and revenue attribution are the primary jobs.

Last updated 2026-08-18Independent editorial review

  • Starting price

    $20.00/user/month

  • Free plan

    Yes

  • Free trial

    No

  • Best for

    Ecommerce brands needing email + SMS with catalog-aware flows

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SoftwareGlimpse review

7.9/10

Good

  • Ease of use7
  • Email creation8
  • Automation9
  • Segmentation9
  • Analytics9
  • Deliverability tooling7
How we score →

Catalogue coverage

Official sources
2
Screenshots
0
Official videos
1
Feature claims
15
Pricing records
3
Last verified
18 Aug 2026

Evidence library

Primary sources and SoftwareGlimpse recommendations used for this product analysis.

18 items

Official documentation

  • Official documentation

    Primary sourceVerified

    Klaviyo — Official Site

    Verified: 17 Aug 2026

    Open source ↗

Pricing source

  • Pricing source

    Primary sourceVerified

    Klaviyo Pricing

    Verified: 17 Aug 2026

    Open source ↗

Official video

  • Official video

    Primary sourceVerified

    Agent Builder: Create and Customize Your Klaviyo Customer Agent

    What it supports

    • Email campaigns
    • Automation workflows
    • AI content generation

    What this demonstrates

    • Klaviyo Agent Builder for customer agents
    • Customizing AI-assisted customer messaging in Klaviyo

    Used to support

    • Email campaigns → feature availability
    • Automation workflows → feature availability
    • AI content generation → feature availability

    This video is hosted on YouTube

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    Official vendor video

    Agent Builder: Create and Customize Your Klaviyo Customer Agent

    What this shows

    • Klaviyo Agent Builder for customer agents
    • Customizing AI-assisted customer messaging in Klaviyo

    Verified: 18 Aug 2026

    Open source ↗

Feature claim

  • Feature claim

    SoftwareGlimpse analysisVerified

    Email campaigns

    Availability: supported

    What it supports

    • Email campaigns

    Used to support

    • Email campaigns → supported

    Verified: —

  • Feature claim

    SoftwareGlimpse analysisVerified

    Newsletter builder

    Availability: supported

    What it supports

    • Newsletter builder

    Used to support

    • Newsletter builder → supported

    Verified: —

  • Feature claim

    SoftwareGlimpse analysisVerified

    Email templates

    Availability: supported

    What it supports

    • Email templates

    Used to support

    • Email templates → supported

    Verified: —

  • Feature claim

    SoftwareGlimpse analysisVerified

    Drag-and-drop editor

    Availability: supported

    What it supports

    • Drag-and-drop editor

    Used to support

    • Drag-and-drop editor → supported

    Verified: —

  • Feature claim

    SoftwareGlimpse analysisVerified

    Automation workflows

    Availability: supported

    What it supports

    • Automation workflows

    Used to support

    • Automation workflows → supported

    Verified: —

Official product destinations

Vendor destinations used for research — separate from affiliate visit CTAs.

How we verify information

Learn about our methodology

Multiple source verification

Prefer first-party pricing and product pages over secondary summaries.

Regular monitoring

Domain checked-at timestamps drive freshness and refresh flags.

Expert analysis

Category methodology criteria structure editorial judgment.

Editorial independence

Affiliate links never change scores or ranking decisions.