Choose Asana when cross-functional teams need clear ownership, goals and workflows without an engineering-tracker learning curve.
Starting price
$10.99/user/month
Free plan
Yes
Free trial
Yes
Best for
Cross-functional marketing/ops teams
SoftwareGlimpse review
8.3/10
Good
Official vendor demonstration of product surfaces. It supplements screenshots and editorial analysis — it is not independent SoftwareGlimpse testing.
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Official vendor tutorial
How Asana presents the product in an official vendor video.
$10.99
per user / mo, billed annually
$10.99/user/mo billed annually — entry paid work management.
$24.99
per user / mo, billed annually
$24.99/user/mo annual — goals, forms, reporting depth and stronger automation.
Verified captures from Asana's product interface.
Product UI frame from the official Asana homepage.
Entity field audit 100/100
Asana is a work management platform for tasks, projects, portfolios and goals with strong adoption for marketing, ops and cross-functional teams. Free covers limited users; Starter is $10.99/user/mo annual; Advanced $24.99; Enterprise custom. AI Studio / AI Teammates packaging rides paid tiers with credit models — confirm live. Distinct from engineering trackers like Jira.
Pricing: 4 documented plans · 1 free · entry paid: Starter · trial documented on at least one plan
Evidence: Research/data-based (no completed hands-on test) · Latest verification/research signal: 2026-08-17T20:00:00.000Z · Editorial assessment: approved
Next step: Compare against peers: Asana vs monday.com
Choose Asana when cross-functional teams need clear ownership, goals and workflows without an engineering-tracker learning curve. Compare monday.com/ClickUp for Work OS configurability, Hive for lower SMB floors, and Jira/Linear if the buyer job is software delivery. Scores reflect first-party documentation as of 2026-08-17 — not hands-on product testing. Confirm current packaging, minimums and usage rates on the vendor site before purchase.
Bottom line
Free limited; Starter $10.99, Advanced $24.99 per user/mo annual; Enterprise custom. AI on paid tiers. Confirm live.
| Asana(this review) | monday.com | ClickUp | Hive | Jira | |
|---|---|---|---|---|---|
| Starting price | $10.99/user/month | $9.00/user/month | $7.00/user/month | $5.00/user/month | $8.15/user/month |
| Free plan | Yes | Yes | Yes | Yes | Yes |
| Free trial | Yes | Yes | Yes | Yes | Yes |
Work management / Work OS
Run cross-team work on shared boards, timelines, and automations instead of Slack and sheets.
Explore use case →Project & task tracking
Keep tasks owned, dated, and reviewable so delivery status is not tribal knowledge.
Explore use case →Team collaboration on work
Keep comments, files, and decisions on the work item instead of private chat.
Explore use case →Resource & capacity planning
See who is overloaded before deadlines slip — not after.
Explore use case →Asana may not be the best fit if…
Setup, implementation, migration, plans, and worth-it walkthroughs for this product.
Part of Project Management & Productivity · Software reviews
Interactive helpers use recommendation criteria — affiliate status never changes outcomes.
